Remove Competitive Intelligence Remove Research Remove Sales Remove SWOT
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5 Competitive Intelligence Templates to Use in AlphaSense’s Notebook

Alpha Sense BI

As a Product Marketer, I know the research I conduct is only as valuable as the relative impact it has on the teams making strategic business, sales, and product development decisions everyday. Ultimately, the research you conduct within AlphaSense doesn’t have to stop at discovery. What performance signals did they point to?

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What Is Market Entry Research and Why Is It Important?

Netbasequid

Central to this is market entry research to give you the confidence that comes with having a sound plan for your new venture. Market entry research helps you get the lay of the land in terms of your target buyers, potential competitors, and other crucial details. What Is Market Entry Research? Market Entry Research Strategy.

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Creating a competitive intelligence battlecard to help a client win new business

Fuld

Through extensive research and interviews, Fuld + Company developed a Battlecard for our client – a powerful sales enablement tool which compiles detailed competitor profiling to provide a clear picture of their capabilities. Fuld + Company Solution. For a sample copy of this battlecard, please contact: Christian Schena.

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How Competitive Analysis Will Benefit Your Company

Owler

Competitive analysis includes analyzing competitors' products, price points, and sales and marketing strategies. A company's competitive landscape evolves all the time, so no market is without two or more companies selling similar products and services. With Owler Pro, you’ll be able to conduct thorough competitor research.

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How To Do Competitor Analysis

Aqute Intelligence

Marketing teams can refine strategies, product teams can innovate, and sales teams can better position their offerings. Driving innovation and improvement: Competitor research can inspire innovation by highlighting gaps in the market and opportunities for improvement. You can also leverage competitive intelligence services.

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What Is Marketing Intelligence and Why Is It Important in 2022

Owler

In short, marketing intelligence gives businesses the actionable insights they need to market more effectively. Differences from Competitive Intelligence While both help organizations learn more about their industry, marketing intelligence and competitive intelligence have different focus points.

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How to do competitive market analysis in 10 steps

ATTEST

You’ll look at their product range and value propositions, their business model and brand and marketing strategies , their sales performance, and the amount of brand equity they have. You can’t research your competitors’ businesses if you don’t know who they are. Market research is another great resource for competitor intelligence.