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Want to do your own competitiveresearch? The good news is that there’s no secret formula, and anyone can gather competitiveintelligence. But that’s not to say you can’t use a DIY approach to competitiveintelligence – just that it will take you time to learn where to look, and how to access crucial details.
Despite our obvious bias, we know that you don’t always need an external competitiveintelligence agency. Your own colleagues can conduct competent, actionable competitor research. Competitor research is a constant process Competitor research can’t be a one-off process, because your competitors are always changing.
Using the right tools is important when conducting market and competitiveintelligenceresearch especially now that M/CI analysts have to deal with massive amounts of data, says Peter Grimm , president of competitiveintelligence company Cipher Systems. ArchIntel™ -.
Four of the top 7 competitiveintelligence blogs were written in 2009. 2 were competitiveintelligence analytic tools, which the other 2 were relationship skills: emotional intelligence; and marketing, R&D and product development relationships. These topics are timeless. Here they are in order of popularity: 1.
In such a dynamic competitive backdrop, energy producers must struggle fiercely to maintain and expand their market share. Companies must rely on their competitiveintelligence executives to light the way forward. Executive Profile: May-Yee Ng, General Manager of CompetitiveIntelligence at Chevron.
Contify, the AI-enabled market and competitiveintelligence solutions provider, has announced today the launch of its ‘IntelligenceEdge Partner Programme’ to help market research firms deliver their research and insights to their clients through Contify’s Market and CompetitiveIntelligence Platform.
And this understanding is made possible with a market research report. We are going to cover the bases of what a market research report is and how to prepare one that will set you on the road to success. What Is a Market Research Report? Types of Market Research. This also covers research websites such as Mckinsey.
How AI-enabled competitiveintelligence solutions can drive informational advantage. In our experience, effective competitiveintelligence integrates information from both primaryresearch and secondary monitoring. What type of information is available from primaryresearch and secondary monitoring?
This requires that organizations make decisions that are informed by secondary data, and targeted primaryresearch. Erik Glitman has over three decades of experience in consulting and managing key competitive and market insights research to support clients’ strategic planning, sales, marketing, and growth initiatives.
1: The goldilocks of competitiveintelligence agencies We’re a medium-sized agency. 2: Support your in-house competitiveintelligence function There are occasions when your own in-house competitiveintelligence activity needs support. 5: Global team Our network of researchers spans the globe.
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An increasing number of pharma professionals are relying on market intelligence platforms to stay on top of these movements while providing the tools they need to devise a business or investment strategy. These tools turned a monumental task into a cakewalk by exponentially increasing the accuracy, breadth, and depth of conducted research.
Whether you’re a seasoned professional or new to CompetitiveIntelligence, our series of Essential Skills for CompetitiveIntelligence Professionals will give you the knowledge and tools you need to excel. What is competitiveintelligence?
The competitive strategies every company should know Gaining a competitive edge requires extracting high-value intelligence about your competitors and the markets you operate in. Key Takeaways: What is competitiveintelligence? Develop strategies to integrate diverse information into actionable intelligence.
The webinar was hosted by Contify, a leading competitiveintelligence company. The webinar focused on the evolving nature of competitive market intelligence and provided an essential guide to business professionals for augmenting growth with the integration of ‘Primary and Secondary’ intelligence advantage.
Octopus said that the company’s senior team was greatly unsettled by their apparent lack of competitor intelligence. Octopus, a provider of competitiveintelligence , said the quest for information is best undertaken by starting on a blank sheet of paper. Its researchers talked to people who could hold the answers needed.
Contify’s competitiveintelligence solution automates intelligence reports for a competitiveintelligence company. As part of the engagement, Contify customized its AI-enabled market and competitiveintelligence platform to deploy a custom competitiveintelligence solution for the competitiveintelligence company.
Competition in the industry is seen to expand in conformity with the expected rise in AI spending. It will be up to the competitiveintelligence professionals in each firm to provide the insights needed to exploit the windfall opportunities. Executive Profile: Jason Hill, CompetitiveIntelligence Manager at IBM.
Establishing an efficient and successful competitiveintelligence (CI) program is no small feat. This means teams will spend less time doing their own research and instead will have a comprehensive collection of the best resources to make decisions from. Deeper Analysis of Knowledge Gathered for Data-Driven Decisions.
Learn how to diagnose what needs to be fixed in your competitiveintelligence program by reading CompetitiveIntelligence Rescue. DIY (Do it yourself) competitiveintelligence. Adding primaryresearch capabilities. Defending against your competitors’ intelligence activities.
As a primaryresearch expert, I am always looking to for ways to motivate others to share. While the book focuses on closing sales deals, the same tactics will work to promote sharing when conducting competitiveintelligence collection or win/loss interviews. So much about life revolves around effective communication.
For tech companies wanting to stay competitive in the current economic climate, market research is imperative. It enables companies to understand the market and competitive landscape, stay informed on competitors’ moves, and track rapidly evolving consumer preferences.
Fuld’s extensive due diligence process included in-depth interviews and desk research to assess the recall’s repercussions, the target company’s recovery strategy, and its future market viability. Challenge The global food company needed in-depth competitiveintelligence on the potential partner and its business landscape.
Our all-in-one market intelligence platform allows users to streamline their primaryresearch workflows with on-demand access to our expert transcript library and Expert Call Services. One common misconception is the view that expert perspectives may introduce a potential risk for bias in the research process.
Make the most of Contify’s CompetitiveIntelligence Solution — the latest features and enhancements. Optimizing CompetitiveIntelligence by Integrating PrimaryResearch and Secondary through AI-Enabled Solutions. The new normal requires new tools to navigate and gain a competitive advantage.
The rise of expert calls has revolutionized how corporate researchers across a range of industries gather insights. AlphaSense, a leading market intelligence platform, offers exceptional expert call tools under the Expert Insights suite of primaryresearch.
Industry nuances, company culture, leadership styles, competitor interactions—these are facets you can’t necessarily uncover by researching numbers and figures, yet they significantly impact whether or not two companies have the right synergies to succeed. Navigating the cultural challenges around M&A integration is a delicate process.
AlphaSense, a leading market intelligence platform, offers superlative alternative data, or alt data, under the Expert Insights suite of primaryresearch. Its primary purpose is to complement traditional datasets and offer unique perspectives for better, more well-rounded decision-making.
My commentary is in Italic. “…[the] Customer Engagement and Market Insights team is looking for a Senior CompetitiveIntelligence Manager to join us. In this role, you’ll help us make data-driven decisions through the use and analysis of targeted markets and competitiveintelligence.” Even better.
AlphaSense, a leading market intelligence platform , provides Expert Insights through its extensive expert transcript library to enhance your primaryresearch with premium thought leadership and powerful artificial intelligence (AI) technology. Leverage AlphaSense to enhance your business strategy with powerful insights.
Corporate teams use it to maintain ongoing market and competitiveintelligence. To be at the top of your industry and ahead of your biggest competitors, you need to be performing deep market analysis that goes beyond standard market research practices. In corporate and financial market research.
We expand on these features in greater detail below: Semantic Search With our AI search technology, you no longer have to manually CTRL-F through fragmented research documents and reports. This means you can shave hours of time off your research and be more confident in the accuracy and comprehensiveness of your results.
Few things can be more daunting—or exciting—than a blank research slate. Not only because these are often the top-line metrics that will resonate with decision-makers, but also because understanding the current state of the market helps us set a good foundation for spending our time wisely moving forward in our research.
Intelligence professionals respond to shifts in priorities, increased pressure from management, and fewer resources. The COVID-19 induced shutdowns have reset the agenda for strategy, intelligence, and insights professionals.
These first-hand perspectives are a critical addition to the secondary research that most professionals rely on in their market research, landscaping, and monitoring. Some are equipped with artificial intelligence capabilities that enable you to maximize and streamline your research, while others are more traditional in their approach.
Our expertise enables TBR to identify market trends, optimize pricing strategies and drive competitive advantage. Upon project launch, TBR collaborates with the client to generate services and deal configuration descriptions to best mirror real-world market conditions and ensure outputs will be representative of the clients services business.
In this dynamic session, join scenario planning and competitiveintelligence expert, Fuld CKO Mike Ratcliffe, as he guides you through our Early Warning Toolkit. We’ll also cover how to leverage AI-driven insights and primaryresearch to reveal deeper, often overlooked trends — all designed to help you stay ahead of the curve.
The next step involves using an external research process to blindly study these companies and your own organization with the goal of creating a clear comparison. These research analysts are skilled at reaching into organizations, on a blinded basis, speaking directly to executives and other employees to answer these questions.
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