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SCIP Insights Leveraging ICT for Smarter Decision-Making in CompetitiveIntelligence For any organization, making informed decisions is critical to stay competitive. Predictive Analytics and AI: Artificial Intelligence (AI) and Machine Learning (ML), integral components of ICT, bring predictive capabilities to CI.
SCIP Insights Empowered by Knowledge: The Role of CompetitiveIntelligence in Gender Equity In the pursuit of gender equity, knowledge is one of the most powerful tools available. This information empowers leaders to anticipate changes, identify opportunities, and mitigate risks.
The short answer is that yes, competitiveintelligence is an ethical business activity. The longer answer is that intelligence gathering can stray into unethical territory, and it’s important for competitiveintelligence firms to understand the risks and have policies for staying on the right side of the ethical (and legal) divide.
Laurie Young , director of CompetitiveIntelligence with Lone Star Analysis , recently spoke with ArchIntel regarding how competitiveintelligence has changed with the emergence of new technologies, how to manage customers’ needs and strategies, as well as building partnerships and customer relationships in the marketplace.
When it comes to understanding your industry and the competitive environment within it, data analytics and social listening tools are your best defense against a crowded market. In a nutshell, SCIP is the world’s leading non-profit organization committed to CI education and certification. but are known as “saloons” in Europe.
Contify will be the silver sponsor of the competitiveintelligence event , IntelliCon 2020. Contify, the AI-enabled market and competitiveintelligence solution s provider, has announced that they are a silver sponsor at the SCIP IntelliCon 2020. Winners will be notified through email after the event.
Creating a competitiveintelligence (CI) plan can be daunting, even for experienced CI professionals. In Crayon’s SCIP report, it was found that 95% of CI professionals struggled with at least one of the following areas –. Every task comes with its own set of challenges.
SCIP can now offer Continuing Education Units for qualifying programs. SCIP Awarded Prestigious Accreditation. The International Association for Continuing Education and Training (IACET) has awarded SCIP the prestigious Accredited Provider designation. stated Cam Mackey, SCIP Executive Director. ?We're KEY TOPICS.
Document SCIP Insights Data-Driven Intelligence in Crisis Management: Navigating Uncertainty with Precision In a world with unpredictable market shifts, global crises, and rapid technological changes, organizations that rely on data-driven intelligence for crisis management to gain a critical advantage.
Upcoming events from SCIP & partners. Corporate Foresight for CI This conversation between Alex Fergnani and SCIP Portugal Chair Luis Madureira introduces corporate foresight, its main components, and advice for practitioners on how to excel at it. competitiveintelligence can elevate your product marketing strategy.
SCIP Insights Breaking Barriers: How Smart Insights Empower Women in Business The importance of diversity and inclusion has gained widespread recognition. From leveraging data analytics to employing emotional intelligence, women are transforming traditional paradigms and breaking barriers in leadership, entrepreneurship, and innovation.
ICYMI - New Content for SCIP Members. Future of CompetitiveIntelligence : A prediction market study on growth threats & opportunities impacting strategy & the intelligence that drives it. Upcoming SCIP events. Build a Lean CompetitiveIntelligence Function (Nov. On-demand videos.
Reimagining CompetitiveIntelligence Strategy. CompetitiveIntelligence (CI) and Strategy functions are increasingly critical. Increased market connectedness, volatility, rapid globalization, advancements in technologies, industry convergence, and the disruptive pandemic ? "We Visit the SCIP Career Center.
SCIP Insights Innovation Through Intelligence: Driving Sustainable and Scalable Business Growth Today, innovation has become the foundation of sustainable growth. However, innovation doesn’t happen in a vacuum—it is fueled by intelligence. This is where intelligence plays a pivotal role.
SCIP Insights The Role of Natural Language Processing in CompetitiveIntelligence: Extracting Insights from Unstructured Data In the rapidly evolving landscape of business competition, staying ahead of the curve requires more than just gathering data—it demands extracting actionable insights from vast amounts of information.
Foundations of Market & CompetitiveIntelligence. SCIP Certification*. This workshop provides training in critical skills, practices, and tools that participants can immediately use to develop and implement an intelligence strategy that drives business growth and supports corporate objectives. LEARN MORE. *
SCIP Insights Leveraging GenAI for CompetitiveIntelligence In the rapidly changing business landscape, companies must continuously innovate to maintain a competitive edge. The goal is to help businesses make informed decisions, anticipate market shifts, and develop strategies to gain a competitive edge.
SCIP Insights Ethical Considerations in CompetitiveIntelligenceCompetitiveIntelligence (CI) is a vital tool for businesses looking to gain insights into their market environment, understand competitor actions, and make informed decisions.
Tune into I_STREAM for insightful discussions with industry leaders all round the Intelligence EcoSystem. Join SCIP in its ongoing commitment to provide top-notch intelligence content to our growing SCIP Community. MarketIntelligence Analyst Inspire Brands | Atlanta Or Boston, United States 03.
What is CompetitiveIntelligence? Competitiveintelligence is the practice of gathering, analyzing, and acting on information about your market, industry activity and disruptions, competitors, and their products/services. How can I increase my share of this market?
SCIP, the leading global non-profit community for strategic & competitiveintelligence professionals, is pleased to announce that it has entered into a collaboration with ?BERBRANDS BERBRANDS for Social Marketing Strategy development. said Cam Mackey, Executive Director of SCIP. ?Luis About SCIP.
SCIP Announces New Board Leadership. SCIP, the global non-profit community advancing the practice of ethical competitiveintelligence, is pleased to announce the appointment of its new Board leadership team: Chair : Jay Nakagawa of Dell. Marketing Strategy Liaison : Lisa Hicks of Valeo Strategy Group.
SCIP Insights How predictive competitiveintelligence could outsmart your competitionCompetitiveIntelligence (CI) involves identifying opportunities and threats, monitoring competitors, and analyzing market trends to provide actionable insights.
Dear %FIRSTNAME%, This is your final opportunity to submit your proposals and contribute to SCIP IntelliCon Barcelona 2024! We invite you to submit your proposals for sessions that will shape the future of CompetitiveIntelligence and data-driven decision-making. Thank you for your continued support and involvement with SCIP.
Throughout his career, Chad has demonstrated his exceptional expertise in business intelligence and market research. He also holds the Certified Market Research Specialist designation from the Edward Lowe Foundation’s National Center for Economic Gardening.
I was blogging about competitiveintelligence at SCIP’s 2009 annual conference in Chicago. SCIP always provides attendees longer learning opportunities at pre-conference sessions that are a half or full day. I always look forward to our WLC (Women’s Leadership Council) cocktail party at SCIP conferences.
New SCIP IntelliCast Episode. Impact of Digital Transformation on Strategy & Intelligence. Two new resources for SCIP members: An on-demand video in which Jonathan Dunnett & Luis Madureira explore how intelligence professionals can support Stakeholder Capitalism. Who are your fellow SCIP members?
AIM’s Vice President, Anne Herron, earned Professional Research Certification (PRC) through the Marketing Research Association. Analysts Kristin Langrill, Ann Sigsby, and Chad Groenhout earned SCIP Certification from the Strategic & CompetitiveIntelligence Professionals (SCIP).
Businesses are increasingly focused on data-driven decisions as the competitive landscape only grows within each industry. CompetitiveIntelligence brings value for businesses by providing data to drive decisions based on sector, competitor, sales, and a plethora of other business elements. Source: PwC ).
How Has CI Changed Competitiveintelligence has expanded into every day-to-day operation inside a company. However, there has been a shift in CI that now not only focuses on competing businesses and consumers, but also other market factors that contribute to a business’s competitive advantage.
And businesses need to take steps to contain an emerging disruptor’s impact by staying ahead with the help of continuous intelligence. And an equally top-of-mind priority has brands rethinking how to remain competitive and pivot quickly to adapt to these market changes and potential threats as they emerge.
AIM’s Vice President, Anne Herron, earned Professional Research Certification (PRC) through the Marketing Research Association. Analysts Kristin Langrill, Ann Sigsby, and Chad Groenhout earned SCIP Certification from the Strategic & CompetitiveIntelligence Professionals (SCIP).
Get Ready to Unravel the Secrets of AI & CompetitiveIntelligence at the SCIP IntelliCon Nashville 2024 at Loews Vanderbilt Hotel! SCIP IntelliCon Nashville 2024 is just around the corner (April 22-25). Don't miss this opportunity to connect with the leading experts in AI and CompetitiveIntelligence!
Competitiveintelligence (CI) has a huge contribution to a company’s growth when implemented and executed correctly. The three key areas in which it contributes the most is revenue growth, ability to quickly adapt to market changes, and the ability to holistically impact the company. CompetitiveIntelligence teams are growing.
Dear %FIRSTNAME%, Get Ready to Unravel the Secrets of AI & CompetitiveIntelligence at SCIP IntelliCon Nashville 2024! SCIP IntelliCon Nashville 2024 (April 22-25) is just a month away. Don't miss this opportunity to connect with the leading experts in AI and CompetitiveIntelligence!
SCIP Insights AI-Powered CompetitiveIntelligence: Transforming Business Strategies in the Digital Age In today's hyper-competitive landscape, staying ahead of the curve is essential for businesses striving to thrive. Traditional methods of gathering competitiveintelligence are no longer sufficient in the digital age.
Competitiveintelligence (CI) has a huge contribution to a company’s growth when implemented and executed correctly. The three key areas in which it contributes the most is revenue growth, ability to quickly adapt to market changes, and the ability to holistically impact the company.
Don't miss out on this essential playbook for competitive dominance. Join the workshop to learn how war games can help you understand market dynamics and make informed decisions. Hearing from you will allow us to further enhance our services to better serve the SCIP member community.
SCIP Insights The End of the Classical CompetitiveIntelligence: Launching the Era of Generative CI Whether for countries or companies, the primary goal of all competitiveintelligence (CI) operations is to gain an advantage. Just as every field is being revolutionized, CI is also evolving into GenCI.
SCIP Insights How Generative AI can be utilized as a Powerful Tool for CompetitiveIntelligence (CI) without the Risks. The key is finding a solution that meets your operational needs while convincing your decision-makers that you can remove the risks associated with many of the GenAI software on the market.
Creating a competitiveintelligence (CI) plan can be daunting, even for experienced CI professionals. In Crayon’s SCIP report, it was found that 95% of CI professionals struggled with at least one of the following areas –. Gathering all the competitive data you need on time. Gathering competitive data on time.
It’s what the best performers do: According to Emerald , 90 percent of Fortune 500 companies use competitiveintelligence to gain an edge over their competitors. What is a Competitive Analysis? Competitive analysis helps you maintain a competitive footing by deeply understanding a competing brand.
"In the 2023 Gartner Tech Marketer Role Survey, 74% of respondents said they must address competitive and marketintelligence challenges within 12 months to ensure their teams’ success".
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