Remove Competitive Intelligence Remove Marketing Research Remove SWOT
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Competitive Intelligence: Hype or Necessity?

mention

Information you collect about competitors and customers, which helps you maintain a competitive advantage, is known as competitive intelligence. Growing your market share is impossible without it in today’s hyper-competitive environment. What is Competitive Intelligence?

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Share of Voice vs Share of Market in the Era of AI

mention

Market Research Reports : Many industries have reports that provide market share data for key players. Competitor Analysis : Analyze publicly available financial data from competitors to create a SWOT analysis and estima te market shares.

Marketing 130
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Toshiba Global Commerce Solutions Seeks Market Research Analyst

ArchIntel

Toshiba Global Commerce Solutions is currently recruiting a market research analyst for placement at its offices in Durham City, North Carolina. This will be made possible by collecting customer and competitor intelligence from public information as well as third-party sources. ArchIntel™ -.

Commerce 104
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How To Do Competitor Analysis

Aqute Intelligence

You can also leverage competitive intelligence services. Public sources: Explore competitors' websites, annual reports, press releases, and social media channels to gather publicly available information about their operations, announcements, and marketing efforts. Try obtaining competitor customer lists.

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Competitive Pricing Analysis: Maximizing Your Market Strategy

mention

Market share is the percentage of sales a company holds within an industry. Positioning involves how a company is perceived in the market. Companies can use SWOT analysis to assess their strengths, weaknesses, opportunities, and threats compared to the competition. It helps in setting competitive prices.

Analysis 147
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How to Conduct Tech Market Research

Alpha Sense BI

For tech companies wanting to stay competitive in the current economic climate, market research is imperative. It enables companies to understand the market and competitive landscape, stay informed on competitors’ moves, and track rapidly evolving consumer preferences.

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What Is Market Entry Research and Why Is It Important?

Netbasequid

Your market research platform should help you assess the field through competitive intelligence including product comparison, market share, and SWOT analysis. For strictly social media competitive intelligence, Rival IQ is a great platform to help you monitor competitor activity in real time.