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in market and competitiveintelligence leader roles. Every week a new vendor comes knocking on my door with a sales pitch for their – fill in the blank – marketresearch, competitiveintelligence (CI) research, industry news, web scraping, expert network, CI software, consulting, company research, or outsourcing service.
5, Roetzer published a transcript of the interview on the Marketing Artificial Intelligence Institute’s website, explaining Contify’s capabilities in helping businesses collect market and competitiveintelligence.
Competitiveintelligence analysis helps businesses maintain or gain a strategic market advantage. LinkedIn, with its network of over 750 million users worldwide, is an indispensable competitiveintelligence tool, and no competitiveintelligenceresearch is complete without it.
Your sales team. Unleashing the power of sales as CI agents When it comes to competitor analysis and marketresearch, we often overlook the closest source of first-hand competitor insights – our own sales teams. From your interactions, do you sense any gaps in our current offerings compared to the competition?
Now, you might be wondering: “Does all this online presence actually help with sales?” In this guide, you can learn more about Share of Voice and Share of Market, how these metrics work, why they matter in today’s AI-driven world, and how to use them to boost your brand. How to Calculate Share of Market?
Information you collect about competitors and customers, which helps you maintain a competitive advantage, is known as competitiveintelligence. Growing your market share is impossible without it in today’s hyper-competitive environment. What is CompetitiveIntelligence?
. “The global pharmaceutical manufacturing market is expected to garner growth at a noteworthy CAGR of 12.8% ” — Precedence Research. LEO Pharma has put the word out that it is on the hunt for its next associate director for marketresearch and competitiveintelligence for its operations in the United States.
The platform offers a unique and untapped goldmine of marketresearch. If used correctly, Reddit can help marketers demystify their target audience, perform keyword research, and spark new campaign ideas—today we teach you how. Traditionally, conducting marketresearch is expensive and time-consuming.
In an ideal world, sales reps would spend all day sending emails, taking calls, and ultimately, doing what they do best—selling. There’s a lot more to sales than meets the eye. Other selling tasks include prospecting, administrative work, data entry, marketresearch, etc. But, sadly, this isn’t often the case.
Khoros , a provider of digital-first customer engagement software, is looking for a manager of competitiveintelligence who will join its marketintelligence team. Khoros, headed by CEO Jack Blaha , also operates in New York, San Francisco, London and Sydney, according to enterprise intelligence company Craft.
A good competitor research project will use many sources to collect as much information as possible about the target competitor. Case studies may have information about the sales process or post-sales services. Earnings calls For public companies, earnings calls are almost a mandatory resource in competitiveintelligence.
Search and content intelligence platform provider Conductor has announced an opening for the role of competitiveintelligence analyst to join its marketing team in New York. The post Conductor Hiring CompetitiveIntelligence Analyst Focused on Product Marketing appeared first on ArchIntel™.
To take full advantage of this projected resurgence and to meet foreign competitors head on, the sector must leverage the insights provided by its competitiveintelligence professionals. Executive Profile: Nancy Shirley, Global Sales Forecasting and CompetitiveIntelligence Manager at Adient.
You might have the best product in your category, but with the right messaging and packaging, your competitor may outshine you in sales volume. Here, we’ll examine how product preferences are revealed using competitiveintelligence. Your product’s competitive positioning. Your product’s competitive positioning.
By taking a more proactive—rather than reactive—approach to research, organizations can leverage better-informed strategies to stay ahead of their competitors. Modern marketintelligence platforms have provided the tools for organizations to perform deep, informative research in the blink of an eye—and with significantly better results.
Raven Industries has posted a job opening on LinkedIn for a marketresearch analyst position based in its office in Sioux Falls, South Dakota. The successful candidate will be tasked with performing marketing-related tasks and research in line with the company’s marketing plans and divisional strategic objectives.
Filling your coffers with consumer, competitive and marketintelligence pulls back the curtains and opens the windows breathing new life into the way you do business. And these 10 marketresearch trends in 2021 are bound to do just that. How MarketResearch Tools Have Evolved.
Here, we’ll explore how to stand out in your category with our handbook to competitiveintelligence strategies for your business. Specifically, we’ll break down the topic with a focus on: Defining competitiveintelligence. Why competitiveintelligenceresearch is essential for businesses.
This means they must keep track of technological advancements, evolving consumer behaviors, and competitiveintelligence. And it is no longer merely advantageous but essential for survival to embrace sophisticated techniques for gathering real-time business intelligence. It’s a lot to manage. billion U.S.
The platform offers a unique and untapped goldmine of marketresearch. If used correctly, Reddit can help marketers demystify their target audience, perform keyword research, and spark new campaign ideas—today we teach you how. Now without further ado, let’s review our five top tips to use Reddit for marketresearch: 1.
There’s no denying the importance of having a competitiveintelligence (CI) platform in the “New Normal”. With the variety of competitiveintelligence (CI) platforms and solutions available, almost every need is filled, whether it is marketresearch, competitive landscaping, trend analysis, customer insights, or anything in between.
NON-VARIABLE LIFE INSURANCE SALES FALL. Releases Third Quarter, 2022 Life Sales Results. released the third quarter, 2022 life sales results in its 101 st edition of Wink’s Sales & Market Report. Wink’s Sales & Market Report is the insurance industry’s #1 resource for life insurance sales data, since 1997.
INDEXED LIFE SALES CONTINUE ON RECORD SETTING PACE. Releases Second Quarter, 2022 Life Sales Results. released the second quarter, 2022 life sales results in its 100 th edition of Wink’s Sales & Market Report. Non-variable universal life sales for the second quarter were $790.3 of sales.
INDEXED LIFE SALES HAVE HIGHEST-EVER FIRST QUARTER SALES . Releases First Quarter, 2022 Life Sales Results. released the first quarter, 2022 life sales results in its 99 th edition of Wink’s Sales & Market Report. Non-variable universal life sales for the first quarter were $737.4 market share.
— FOR IMMEDIATE DISTRIBUTION — NEWS RELEASE ALL LIFE SALES UP, AS IUL STEALS THE SHOW! Releases Fourth Quarter, 2022 Life Sales Results Des Moines, Iowa. released the fourth quarter, 2022 life sales results in its 102 nd edition of Wink’s Sales & Market Report. March 7, 2023 – Wink, Inc.
INDEXED LIFE SALES BRING ANOTHER RECORD-SETTING YEAR! Releases Fourth Quarter, 2021 Life Sales Results. released the fourth quarter, 2021 life sales results in its 98 th edition of Wink’s Sales & Market Report. Non-variable universal life sales for the fourth quarter were $861.5 market share.
UNIVERSAL LIFE SALES HIT ALL TIME LOW. Releases First Quarter, 2021 Life Sales Results. released the first quarter, 2021 life sales results in its 95 th edition of Wink’s Sales & Market Report. Wink’s Sales & Market Report is the insurance industry’s #1 resource for life insurance sales data, since 1997.
— FOR IMMEDIATE DISTRIBUTION — NEWS RELEASE LIFE SALES DOWN ACROSS THE BOARD Wink, Inc. Releases First Quarter, 2023 Life Sales Results Des Moines, Iowa. released the first quarter, 2023 life sales results in its 103 rd edition of Wink’s Sales & Market Report. May 31, 2023 – Wink, Inc.
Marketing teams can refine strategies, product teams can innovate, and sales teams can better position their offerings. By understanding your rivals' strengths and weaknesses, you can identify opportunities for innovation, defend your market position, and strategically plan your next move.
A competitor analysis report systematically evaluates both your direct and indirect competitors across various dimensions, such as product offerings, market positioning, pricing, and sales tactics. A well-written competitor analysis report is your gateway to using the competitiveintelligence tools most efficiently.
The potential issue with value based pricing is that the level of research and understanding needs to be exhaustive. They need to conduct marketresearch to properly gauge their perception and willingness to make a purchase. It mitigates risk – No one wants to be out of touch with the market or their customers.
— FOR IMMEDIATE DISTRIBUTION — NEWS RELEASE VARIABLE ANNUITY SALES SLUMP TO LOWEST LEVEL IN 25+ YEARS Wink, Inc. Releases 4 th Quarter, 2022 Deferred Annuity Sales Results Des Moines, Iowa. Total fourth quarter sales for all deferred annuities were $79.3 billion; sales were up 9.4%
ZoomInfo ZoomInfo is the go-to-market platform trusted by over 35,000 companies worldwide to accelerate sales with actionable insights and high-quality data. The platform eliminates the need for time-consuming manual research, streamlining workflows and reducing the risk of missed opportunities. ZoomInfo’s platform tracks 1.5
What is CompetitiveIntelligence? Competitiveintelligence is the practice of gathering, analyzing, and acting on information about your market, industry activity and disruptions, competitors, and their products/services. What are their annual sales and revenue figures? Who are their clients?
This fierce competition is predicted to propel the U.S. As each company makes a dash to develop a better cure, their competitiveintelligence professionals are seen to be just as busy divining insights that will put clarity in an uncertain market. These are some of the U.S.
Knowing how to get competitor pricing is essential for the competitiveintelligence of any business. It helps you make informed decisions about your own pricing strategies, market positioning, and potential opportunities. This can be done in person or online.
CompetitiveIntelligence [CI] has gone through an evolution since becoming a corporate function nearly 4 decades ago. Most importantly, the function of competitiveintelligence has grown to become a core component of developing a sound strategic road map for driving business growth and no longer seen as somebody’s “part-time” job.
the competitiveintelligence firm specialized in providing life insurance and annuity product data to the industry, today announced Victoria L. It is very important to me that we work hard to provide unmatched competitiveintelligence and data but also have fun doing it,” explained Grossman. NAMES NEW PRESIDENT.
Basic Concepts of Pricing Strategy Pricing strategy involves choosing the right price point to balance sales and profitability. Different strategies can be used, including penetration pricing ( setting lower prices to gain market share ) and premium pricing ( setting higher prices to create a sense of quality ).
And then there is the competition from other telecom companies as well as industrial solution providers working on their own IoT offerings. In light of such challenges, telecommunication companies would benefit from the services of competitiveintelligence experts. Angelique Sabin Marketing Strategy Head T-Mobile.
To capture these opportunities, the insights provided by each energy company’s competitiveintelligence executive will be of paramount importance. Executive Profile: Trista Ristvedt, Senior Competitive Analysis Program Manager at Tennessee Valley Authority. Here are the profiles of some of them.
– – FOR IMMEDIATE DISTRIBUTION — NEWS RELEASE Indexed, MYGA, and Structured Annuity Sales Hit Records Wink, Inc. Releases 4 th Quarter, 2023 Deferred Annuity Sales Results Des Moines, Iowa. Total fourth quarter sales for all deferred annuities were $105.4 billion; sales were up 33.1%
Based in San Diego, California, the product marketing manager will report to the company’s head of product and work with local and off-shore teams focused on product management, user experience and user interface design, and engineering.
Dampened domestic spending may be offset by foreign military sales, which is projected to grow this year. In light of the opportunities and challenges faced by the A&D industry this year, knowing how competitors intend to adapt is strategically important, making the role of competitiveintelligence executives critical.
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