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Competitive Intelligence: Hype or Necessity?

mention

Information you collect about competitors and customers, which helps you maintain a competitive advantage, is known as competitive intelligence. Growing your market share is impossible without it in today’s hyper-competitive environment. What is Competitive Intelligence? Let’s break down the different kinds.

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Share of Voice vs Share of Market in the Era of AI

mention

In this guide, you can learn more about Share of Voice and Share of Market, how these metrics work, why they matter in today’s AI-driven world, and how to use them to boost your brand. Competitor Analysis : Analyze publicly available financial data from competitors to create a SWOT analysis and estima te market shares.

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How To Do Competitor Analysis

Aqute Intelligence

Step 2: Gather intelligence Collect comprehensive data on your identified competitors. Use various sources to ensure you have a well-rounded understanding of your direct competition. You can also leverage competitive intelligence services. An accurate, concise competitive analysis report can be invaluable to salespeople.

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What Brands Learn from a Social Media Audit

Netbasequid

Rival IQ ’s competitive intelligence does a great job of helping brands visualize performance between brands. Everything can be improved; use what you’ve learned and apply it to your strategy. The post What Brands Learn from a Social Media Audit appeared first on NetBase Quid.

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Contify Enhances Market and Competitive Intelligence Offering for Enterprises; Launches Fully Customisable Portals for Teams

Contify

Contify, the AI-enabled market and competitive intelligence solution for enterprises, has enhanced its offering with the launch of fully customisable portals to organise intelligence into separate modules for teams serving different functions and business verticals. About Contify.

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Competitive Intelligence: 4 Ways to Enable Your Sales and Business Development Teams

Evalueserve

Competitive Intelligence (CI) gives sales teams critical information surrounding competitors, markets, and customers, which are all key factors when making strategic decisions. Tableau, PowerBI) or decks that take a deep dive into the intelligence and are executive presentation ready. Empower Teams to Act on Intelligence.

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Leveraging GenAI for Competitive Intelligence

SCIP

SCIP Insights Leveraging GenAI for Competitive Intelligence In the rapidly changing business landscape, companies must continuously innovate to maintain a competitive edge. Traditional methods of competitive intelligence (CI) are being enhanced by cutting-edge technologies, with Generative AI (GenAI) leading the transformation.