Remove Competitive Intelligence Remove IT Remove Market Research
article thumbnail

5 tips for transforming company data into new revenue streams

CIO

Data can be effectively monetized by transforming it into a product or service the market values, says Kathy Rudy, chief data and analytics officer with technology research and advisory firm ISG. It requires ideation, market research, pricing analysis, and go-to-market plans.

article thumbnail

Factors to Consider When Purchasing Competitive Intelligence Tools and Services: Part 1

Crayon

Bill is Head of Market Intelligence (MI) at HERE Technologies. The HERE MI team has a broad remit of tactical (Battlecards, Industry Briefs, Buyer Analysis & Perceptions) and strategic deliverables (Industry POVs, Value-Chain Assessments, Market Sizing, and Scouting Reports). The following post was written by Bill Strugger.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Competitive Intelligence Spotlight #36: Leslie Mauger, Director of Pricing, Strategy and Intelligence for Peraton

ArchIntel

Leslie Mauger , director of Pricing, Strategy and Intelligence at Peraton , recently spoke with ArchIntel regarding how she measures success within competitive intelligence, how to draft competitive intelligence reports and some of the lessons and challenges she’s learned throughout her career in the sector.

article thumbnail

Hey, Consumer Brands!: Are You Using a Competitive Intelligence (CI) Tool to Gain a Foresight Advantage?

Cipher

It seems straightforward: gather the data, analyze the data, and share an informed story about what the data suggests is likely to happen with your executives.

article thumbnail

Competitive Intelligence: Hype or Necessity?

mention

Information you collect about competitors and customers, which helps you maintain a competitive advantage, is known as competitive intelligence. Growing your market share is impossible without it in today’s hyper-competitive environment. What is Competitive Intelligence?

article thumbnail

Telecom market research companies

ATTEST

The telecom sector is as competitive as it gets. It helps to look at your own data, but with the help of market research companies for telecom, you can also get to know all the external factors. That means telecom companies today, need to know exactly what consumers want, tomorrow.

article thumbnail

LEO Pharma Announces Vacancy for Associate Director, Market Research and Competitive Intelligence

ArchIntel

.” — Precedence Research. LEO Pharma has put the word out that it is on the hunt for its next associate director for market research and competitive intelligence for its operations in the United States. commercial team to develop an annual market research plan and to draw up a budget for it.