article thumbnail

Effective Marketing Strategies in 2021 Have These 5 Elements

Alexa

Branded Entertainment. We love to be entertained. Some brands have caught on to this and are producing a form of entertainment that doesn’t feel like advertising. The idea is that when you provide entertainment, you’re likely to build awareness through social sharing. Build the Best Marketing Strategies in 2021.

article thumbnail

Porter in action – a classic CI “secret”

Academyci

By Benjamin Gilad One cant do real competitive intelligence without understanding at least the foundation of strategy. Because Competitive Intelligence means competitive insight, which means achieving some strategic distinction from competitors. If you all look alike, you dont have a strategy. I dont have pearls.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Movies Shift to Streaming in Savvy Consumer Intelligence Response

Netbasequid

The streaming industry has been an entertainment lifeline during the pandemic, and entertainment titans like Warner Brothers Pictures are setting the pace for 2021 with the next evolution of entertainment. As it stands, AMC and Cinemark are forging partnerships with entertainment giants to strengthen their combined VOD footing.

article thumbnail

Chimney in Search of Product Marketing Manager

ArchIntel

Chimney Vigor Group , a full-service creation studio specializing in communications, production, entertainment and marketing technology, is searching for a product marketing manager with experience in software-as-a-service development, go-to-market rollout and martech innovation. ArchIntel™ -.

article thumbnail

Telecommunications Industry Offering Crucial Socioeconomic Services Amid COVID-19 Pandemic

ArchIntel

Opportunities are seen to arise from, among others, the converging and remixing of entertainment experiences as people seek to escape the gloom of a global health crisis. Each telco is expected to fully mobilize its competitive intelligence executives to help capture this wave of opportunities in 2021 and beyond.

article thumbnail

The Washington Post Seeks Senior Product Marketing Manager

ArchIntel

The company said that it is on the hunt for a highly motivated, self-starting individual to tell the story of its products to both marketing and digital teams across its enterprise brand as well as in media and entertainment verticals. billion unique visitors monthly,” the Post added.

article thumbnail

2023 Global Consumer Insight Analytics Report Reveals Research Trends

Netbasequid

Our report details this shift across various sectors, including Banking and Finance, Consumer Products, Food and Beverage, Healthcare and Pharmaceutical, Media and Entertainment, Retail, Technology, Transportation, and Travel and Hospitality. You can see how other use cases, such as crisis management , VOC, and more, ranked in our report.