mention

DECEMBER 4, 2024

Measuring Share of Market: Beyond the Basic Formula While the formula is straightforward, getting accurate data can be challenging. Here are some methods to measure SOM: Sales Data Analysis : Compare your sales data with industry reports or estimates of total market size.

Marketing 130

Marketing Marketing Analysis Predictive Analytics 130

Netbasequid

SEPTEMBER 26, 2022

Your market research platform should help you assess the field through competitive intelligence including product comparison, market share, and SWOT analysis. For strictly social media competitive intelligence, Rival IQ is a great platform to help you monitor competitor activity in real time. Cultural norms.

Research 97

Research Marketing Marketing SWOT 97

Alpha Sense BI

JUNE 6, 2024

The most effective method of developing your own competitor analysis framework is to consider what elements of classic frameworks best suit your business needs and then combine the most useful elements into a new, unique framework. This helps in understanding a competitor’s overall strategic position and potential areas for growth or risk.

Competitor Analysis 40

Competitor Analysis Analysis Battlecard SWOT 40

SCIP

SEPTEMBER 30, 2024

As market cap consolidates to fewer stocks and new geopolitical factors arise, gathering insightful and timely competitive intelligence (CI) becomes that much more difficult. Why Do You Need Competitive Intelligence? To accomplish this, ask yourself two important questions: Who do you need to monitor, and why?

SCIP 40

SCIP SWOT Competitive Intelligence Competitive Landscape 40

SCIP

SEPTEMBER 30, 2024

As market cap consolidates to fewer stocks and new geopolitical factors arise, gathering insightful and timely competitive intelligence (CI) becomes that much more difficult. Why Do You Need Competitive Intelligence? To accomplish this, ask yourself two important questions: Who do you need to monitor, and why?

SCIP 40

SCIP SWOT Competitive Intelligence Competitive Landscape 40

Alpha Sense BI

SEPTEMBER 26, 2024

Our suite of tools currently includes: Smart Summaries This feature allows you to glean instant earnings insights (reducing time spent on research during earnings season), quickly capture company outlook, and generate an expert-approved SWOT analysis straight from former competitors, partners, and employees.

Market Research 52

Market Research Marketing Research Research Marketing 52