This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
Competitiveintelligenceanalysis helps businesses maintain or gain a strategic market advantage. It involves collecting and analyzing detailed information about competitors and industry developments to make informed strategic decisions. Following competitor company pages Follow your competitors' official LinkedIn pages.
Patent searches are both an early warning about a competitor’s product roadmap , and a lagging indicator (because by the time a patent is published, the competitor is already making progress in that work). No competitiveintelligence team in the technology industry should ignore patent searches.
Are you interested in a career in competitiveintelligence? The industry is constantly growing as organisations recognise the value of mapping the competitive landscape, and quantifying the threats and opportunities presented by rivals. Aqute Intelligence is always looking for new analysts to join our global team.
So, you seek comprehensive, insightful, and actionable competitiveintelligence to outpace the competition. You've likely seen their broad overviews, which outline the competitive landscape and give you some insight into who's in your niche. Need a quote for competitor research? Let's find out.
Many competitoranalysis tools are publicly available, often for free. When researching competitor supply chains and upcoming developments, these can provide useful information. Below are some of the sources in this category that we use when conducting competitive anlaysis: EU Wer liefert was?
He also focused on the ethical implications inherent in the competitive landscape and how to determine where the marketplace is headed in the future. . You have to be in the competitiveintelligence sector for the long haul, and to do so, you have to be very ethical at what you do.”. ArchIntel™ -.
On the surface, a competitoranalysis helps brands identify competitors in an industry and reveals any winning marketing strategies. However, today’s competitiveanalysis goes well beyond that. With that, let’s dig deeper to see how competitiveintelligence works, followed by metrics to measure your efforts.
For brands wanting to take competitiveintelligence seriously, we’ll talk here about how to do a competitoranalysis the right way. And we’ll do so with a look at: What is a competitoranalysis? Critical components of a thorough competitoranalysis. What is a CompetitorAnalysis?
Second, but just as important, it encourages consumers to choose that brand over its competition. That’s why it’s important to carry out competitoranalysis before determining your company’s marketing spend. But knowing how to target them to reach your desired consumers will give you an edge over your competition.
They do the tracking for you so you don’t have to waste precious time and energy combing the internet for competitiveintelligence for sales. Here are five competitiveintelligence tools you might want to check out. Include breaking news reports in your competitiveintelligence by subscribing to PR Newswire.
Competitiveintelligence requires you to create strategies that will combat your competitors. But how exactly can you use competitiveintelligence tools for employee information? How can you build competitor org charts ? How do you make sense of the information available at your fingertips?
Competitors are busy gathering competitiveintelligence about your company right now, and they likely aren’t eager for you to up your competitiveintelligence gathering game. What Is CompetitiveIntelligence? And this is where competitiveintelligence tools come in.
Many of our clients are hiring a competitiveintelligence agency for the first time. What is it possible to discover about competitors? Below are some the questions that typically go into a competitor profile. How are their revenues split by global regions? What questions should frame a research proposal?
These platforms can serve as your secret weapons for competitiveintelligence. Read on to learn exactly how you can leverage these tools in your competitoranalysis strategy. What many business professionals fail to tap into, however, is the competitiveintelligence potential of these platforms.
With so many ways to analyze your competitor’s online strategy, you can tap into their social media marketing success, website engagement, and projected campaign plans in just a few clicks. Can You Monitor Competitors Using Their Website? When you start competitor monitoring, you’ll find it easier to decide your website’s future.
Toshiba Global Commerce Solutions is currently recruiting a market research analyst for placement at its offices in Durham City, North Carolina. TGCS said it offers competitive salaries and a generous benefits package. The post Toshiba Global Commerce Solutions Seeks Market Research Analyst appeared first on ArchIntel™.
Competitiveintelligence helps companies to make better decisions by understanding, and learning from, their competitors through data collection and competitoranalysis. Competitoranalysis can work for legal teams as well as business teams.
JATO JATO is a global leader in providing real-time automotive data and market insights, including pricing analysis, vehicle specifications, and market competitionanalysis. Their data helps companies optimize both local and global automotive strategies.
Jennifer Knauff , director of customer success at competitiveintelligence company Cipher Systems , has posted a blog post that provides data sources recommended for organizations conducting competitiveanalysis research. Another is OANDA , which is ideal for competitiveanalysis research.
“The global 5G system integration market size is expected to reach USD 45.5 Contify announced that its market and competitiveintelligence platform was selected by a global telecommunications company for building a comprehensive and centralized repository of information on the business landscape as well as rival companies.
Crayon Crayon is an award-winning competitiveintelligence platform that helps companies automatically capture and analyze competitiveintelligence from hundreds of millions of sources. Factiva Factiva offers a comprehensive global news database and robust research platform designed to fuel strategic business decisions.
To survive in today’s fast-moving and always-evolving market landscape, every business needs competitiveintelligence (CI)—comprehensive knowledge about your competitors and how your company stacks up. CI allows you to track competitor behavior and glean the insights you need to create competitive advantages.
Without a doubt, each company in the crucial sector will press their competitiveintelligence executives for the insights needed to enhance competitiveness amid uncertain times. Beth Kinzer Global Director UPS. Executive Profile: Beth Kinzer, Global Director of Corporate Strategy at UPS.
Some of the activities that power these efforts include risk analytics , competitoranalysis , SWOT analysis, SMART goal setting, and more. And it all hinges on consumer and market intelligence. NetBase Quid ® also partners with LexisNexis to cover the expansive global news arena. CompetitorAnalysis: Rival IQ.
To cut through the noise and get straight to the information that matters, you need a comprehensive competitor monitoring tool. Competitor monitoring transcends industries and equips every kind of business—from startups to global corporations—with the intelligence they need to navigate complex markets and outmaneuver their competition.
In fact, the typical NetBase Quid ® customer only needs Rival IQ for competitiveintelligence, a customer relationship management (CRM) software, and just a few more for tasks like content creation, scheduling, etc. Competitoranalysis through battlecards, consumer feedback, and campaign tracking. You won’t even need 12.
With the right social media analytics and comparison tools , even the smallest of businesses can compete for share of voice against the mightiest of global brands. BUDGET AND ANALYSIS CONSIDERATIONS FOR BRANDS. Competitoranalysis is also part of the deal, with “statistical fairness” for benchmarking larger competitors.
No matter if you work at a big corporation or a small startup, you’ll benefit from in-depth insight into competitors' business strategies and discover potential areas of improvement for your own company. Direct competitors are other businesses that market similar products or services at similar price points to your target audience.
They can also conduct comprehensive competitoranalysis through battlecards, campaign tracking, and consumer feedback features. Rival IQ is NetBase Quid’s sister company built on the same advanced AI technology that allows brands to perform unparalleled social media competitiveintelligence. What does it track?
As more and more businesses move their prospect acquisition into online digital marketing channels, while at the same time dissolving global barriers to doing business, competition for customers is heating up. Advantages of CompetitorAnalysis and How to Do it ? Conclusion.
They’re sharing competitiveintelligence about other brands in your category – and about you, around how you’re meeting their needs or missing the mark. Reputation insights and competitiveanalysis round out this nicely-equipped social media audit tool. Price: Get in touch for custom pricing.
One was a shift from being a European mom-and-pop toy retailer to competing with more prominent global manufacturers, who moved their operations to more cost-effective countries like China. Knudstorp believes several factors contributed to the erosion of the core brand and financial decline.
Turn insights into action with Attest Our cutting-edge consumer insights platform is cost-effective, easy to use, and truly global. A variety of market research tools: Qualtrics comes with tools to measure and analyze purchase behavior, market segmentation, competitoranalysis benchmarking—to name a few. Schedule a demo 2.
of global website traffic originating from mobile devices in the first quarter of 2021. Competitoranalysis: Identifying the leaders in your client’s industry who are building their market share can help the client plan a strategy to counteract those developments, such as launching a targeted promotion, keyword campaign, or marketing surge.
Marketing intelligence is a must for every company participating online today. Without it, competing in the global marketplace is next to impossible, and brands are running on pure luck, living in fear of the next disruption. Here’s how to get – and stay – ahead of competitors with marketing intelligence insight!
of global website traffic originating from mobile devices in the first quarter of 2021. Competitoranalysis: Identifying the leaders in your client’s industry who are building their market share can help the client plan a strategy to counteract those developments, such as launching a targeted promotion, keyword campaign, or marketing surge.
Competitorintelligence is a critical, but often overlooked, element of building a sustainable global business in the 21st century. However, in order to get the most value and not waste precious resources, you’ll need to develop a system that identifies new competitors and tracks what they’re doing so you’re not caught offguard.
Social Media Intelligence is an overarching term covering a few key areas of social analytics, including social media monitoring and social media listening , with a focus on CompetitorAnalysis. And one of the biggest highlights here is its best-in-class competitoranalysis. It represents the sum of the parts (i.e.,
It has been too long since we updated our list of competitiveintelligence companies. These are companies, mainly in the US and Europe, for whom competitiveintelligence is their main or only focus. So, not companies like McKinsey that undoubtedly analyze competitors but not as their main activity.
Every now and then, we publish a list of competitiveintelligence companies. Our criteria include that competitiveintelligence has to be their primary, or at least significant, focus. Other agencies graze the edges of competitiveintelligence, but it's not their main service.
At its core, Mention excels in real-time tracking of brand mentions, online conversations, competitoranalysis, and sentiment assessment. Digimind Digimind is a comprehensive social media listening and market intelligence platform for businesses seeking deep insights into their brand perception and market trends.
Falls Sie Branchenführer fragen – werden sie Ihnen sagen, wie wichtig CompetitiveIntelligence ist, obwohl Sie dies bereits schon wissen. Was ist CompetitiveIntelligence? Die Beobachtung von CompetitiveIntelligence ist nicht nur ein ‚nettes Bonbon‘ – sie ist missionskritisch! Was ist dies genau?
Google Trends : Comparez les recherches pour votre produit par rapport aux tendances globales du marché. Vous évitez ainsi de reproduire les erreurs de vos concurrents pour réussir plus rapidement et plus efficacement. Prix : Trois forfaits sont proposés, de $0/mois à $58/mois.
SCIP Insights Quantum Intelligence in CompetitiveIntelligence For businesses to stay ahead, leveraging cutting-edge technology is essential. Among the most transformative advancements on the horizon is Quantum Intelligencea powerful fusion of quantum computing and Artificial Intelligence (AI).
We organize all of the trending information in your field so you don't have to. Join 11,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content