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Sysco’s recipe for growth centers on IT

CIO

We needed to transform ourselves … and grow faster than our competitors and faster than our markets required. Like most companies, Sysco traditionally ran its B2B e-commerce business in a bulk reordering fashion. The base engine for the e-commerce and data warehouse is all custom code.

IT 352
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Big Data Drives Office Productivity into Overdrive

Smart Data Collective

It is changing the landscape of commerce as we know it. This is one of the reasons the market for big data is expected to be worth $103 billion by 2027. Currently, these tools are mainly oriented to designing new products, marketing actions, and the launch of promotions in real-time. Pablo Settineri made a similar statement.

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Data Analytics Shows How COVID 19 Impacted Search and User Behavior Online

Smart Data Collective

A number of analytics tools can see market trends , but it is useful to use data analytics to spot social trends as well. Financial chaos and the possibility of a hard and long-term bull market only furthered the bleak consumer perception, behavior, and outlook. Big data helps us assess some of the biggest trends.

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Social commerce: A guide for brands and retailers

bazaarvoice

The social commerce renaissance continues. One nice side effect to this, though — aside from the continued influx of quality memes — is the sustained rise of social commerce. One nice side effect to this, though — aside from the continued influx of quality memes — is the sustained rise of social commerce.

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What’s the Scoop? June 10, 2022

Zoominfo

The integration makes e-commerce more accessible and shareable. Square has entered into an agreement to acquire GoParrot, a digital ordering and marketing platform for restaurants. In light of the current applicant market, this decision will help with retention and hiring. Gassing you up? Ford has reached a $19.2

Commerce 130
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5 Metaverse Marketing Opportunities You Don’t Want to Miss

Netbasequid

We’re going to dive in and share five opportunities to explore––and how understanding consumer behavior will be critical to your brand’s success when marketing in the metaverse! We’ll share some top marketing strategies being used by notable brands to boost their revenue growth in the metaverse, but first –what is this new digital frontier?

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How Trend Analysis Works in Marketing

Netbasequid

Trends come and go, and marketers need to keep tabs on the lifecycle of each with proper trend analysis. From a marketing perspective, a trend analysis is all about positioning your brand for the best outcome for your brand objectives. We’ll discuss the advantages in more detail here, and also how trend analysis works in marketing.