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Competitiveintelligence analysis helps businesses maintain or gain a strategic market advantage. LinkedIn, with its network of over 750 million users worldwide, is an indispensable competitiveintelligence tool, and no competitiveintelligence research is complete without it.
Marketing Tech News explores how a luxury hospitality brand uses online marketing and competitiveintelligence to improve its presence and overall performance. The company used metrics from Yext’s competitiveintelligence to inform its strategic business decisions.
To take full advantage of this projected resurgence and to meet foreign competitors head on, the sector must leverage the insights provided by its competitiveintelligence professionals. Executive Profile: Nancy Shirley, Global Sales Forecasting and CompetitiveIntelligence Manager at Adient.
In such a dynamic competitive backdrop, energy producers must struggle fiercely to maintain and expand their market share. Companies must rely on their competitiveintelligence executives to light the way forward. Executive Profile: May-Yee Ng, General Manager of CompetitiveIntelligence at Chevron.
Matt Hertz , founder of Second Marathon, an e-commerce supply chain consulting business, argued that human touch will continue to be a critical aspect in achieving order fulfillment for companies in the e-commerce and logistics industries. ArchIntel™ -.
Toshiba Global Commerce Solutions is currently recruiting a market research analyst for placement at its offices in Durham City, North Carolina. TGCS said it offers competitive salaries and a generous benefits package. The post Toshiba Global Commerce Solutions Seeks Market Research Analyst appeared first on ArchIntel™.
At the forefront of this shift is Engage3 , a leader in retail pricing and competitiveintelligence. This refers to the online representation of products, including how they are displayed, priced, and ranked on e-commerce platforms. Retailer e-commerce platforms. Social commerce channels. Brand websites.
With Engage3s advanced pricing analytics, retailers can strike the perfect balance, maintaining a competitive edge without sacrificing margins. Using competitiveintelligence, retailers can: Analyze competitors past promotions to identify trends and gaps. But not all promotions yield results.
Digital optimization and analytics company Amplitude is hiring a full-time senior product marketing manager for competitive and market intelligence. The successful applicant will design a scalable competitiveintelligence program for the company.
With over 56% of leading brands now revealing that they use competitiveintelligence to keep an eye on their competitors, it’s no longer a case of ‘should you monitor competitors,’ it’s when will you start? Competitiveintelligence allows you to stay ahead of trends in your industry. Don’t just take our word for it.
It will be up to the industry’s competitiveintelligence professionals to find opportunities amid the chaos generated largely by the health crisis. Executive Profile: Manuel Sifuentes, CompetitiveIntelligence Director at Martin Marietta. Manuel Sifuentes CI Director Martin Marietta.
computer hardware industry provides the equipment used by Americans to perform office work, provide health services, engage in commerce, pursue education and sustain personal relationships during the worst parts of the COVID-19 pandemic and beyond. Dolly Goulart, Market intelligence head, Qualcomm Technologies. ArchIntel™ -.
Web scraping is a common practice in e-commerce, serving as an essential strategy for businesses to stay ahead. It treads a fine line between competitiveintelligence and legal infringement, often sparking debates on ethics and legality. The Fashion Nova case sheds light on the ethical side of web scraping in e-commerce.
In such an environment, competitiveintelligence professionals must work extra hard to deliver desperately-needed insights. Executive Profile: Anupama Pokharna, Senior Market and CompetitiveIntelligence Manager at Western Digital. Anupama Pokharna Senior Market, CI Manager Western Digital.
In 2021, we have more than doubled the amount of competitive data we are tracking to help our partners stay on top of the inflationary environment. We helped retailers like Vitacost, a Kroger e-commerce division, improve their Price Image by +1.8%, grow sales by 6.2% and increase profits by 3.2%. Industry Recognition.
With the proliferation of e-commerce and the increasing number of consumers online, businesses require market intelligence and consumer research to remain competitive and differentiate themselves in today’s crowded marketplace. However, this does not imply that fewer agencies are using such data.
The United States’ artificial intelligence market is forecasted to reach $28.9 This dominant share is mainly attributed to the widespread adoption of AI technology in several end-use industries including media, e-commerce and manufacturing, a study by ReportLinker revealed. In the face of mounting global competition, the U.S.’
After the COVID-19 outbreak in North America, e-commerce soared 71 percent annually. As a result, retailers turned to AI and intelligence agents to decipher complex customer service requirements for seasonal sales, Vince wrote. “AI helps detect talent and skills in potential recruits,” Vince’s article reads.
How does Ad Intelligence help Search Marketers? How does GrowByData Ad Intelligence help Marketers aside from Advertising? To optimize your ad campaign’s performance, you need to analyze data in order to identify negative and opportunity keywords, which have less competition but good search volume.
The first step is to identify the major players in the competition, Conn wrote, explaining that analyzing the competitors yields several benefits, including fine-tuning the company branding , understanding the target market and identifying new opportunities and potential market gaps.
This means they must keep track of technological advancements, evolving consumer behaviors, and competitiveintelligence. And it is no longer merely advantageous but essential for survival to embrace sophisticated techniques for gathering real-time business intelligence. It’s a lot to manage.
direct-to-consumer (DTC) e-commerce sales surpassed $128 billion and is forecast to grow to almost $213 billion by 2023. direct-to-consumer (DTC) e-commerce sales surpassed $128 billion and is forecast to grow to almost $213 billion by 2023. In 2021, U.S. They offer fashion with drastically reduced prices.
As food for thought, here are a few consumer-related statistics we uncovered that you’ll want to keep in mind: Gen Z and Millennials have spurred growth in e-commerce during the pandemic more than older generations. Aggregating and analyzing your siloed intel. Gen Z income is expected to grow five-fold over the next ten years to $33T in 2030.
The contract also requires planning and analysis for logistics related to solid rocket motors, transportation and handling equipment, component testing, and motor refurbishment and booster processing support.
Through the competitiveintelligence platform, BellyBuds has been able to test and tweak its message to a point of increasing website traffic coming from social media by 55%. Using NetBase Quid ®, the retail giant determined that people were indeed adopting recommerce (reverse commerce) in high numbers. Risk tracking.
Visit other destinations connected with the company’s social media, including the website, mobile app, e-commerce store, and third parties. And then our platform suite includes Rival IQ , the premier tool for social media competitiveintelligence. You can track your competitors using their old activities and real-time data.
We are uniquely positioned to support them with the industry’s most complete competitiveintelligence and proprietary Price Image modeling capabilities.”. Recently announced customers include Casey’s General Stores , North State Grocery , Allegiance Retail Services, Inc. About Engage3. and Canada) and like-item-linking visibility.
Discover below the questions AlphaSense clients answer every day with access to our broker research and use it to get ahead of the competition. Questions Answered by Broker Research Broken down by role and industry: By Role CompetitiveIntelligence What are the takeaways from the most recent earnings?
In Parts 1 and Part 2 , Wes Woolbright and Edris Bemanian discussed the evolving landscape of e-commerce, omnichannel retail, and the impact of inflation on pricing strategies. Wes received his M.B.A. as well as dual degrees in Economics and history from Willamette University. Wes holds certifications with the Professional Pricing Society.
By tracking, analyzing, and gaining insights from these metrics’ retailers can gain a comprehensive understanding of information that’s required to stay ahead in the competition. . Why Product Intelligence Matters? Scoping your competition. Wish to know how product intelligence can skyrocket your e-commerce game?
You can find an interview with Digital Commerce Global regarding Engage3’s brand solution here. 5000 class of 2023 represents companies that have driven rapid revenue growth while navigating inflationary pressure, the rising costs of capital, and seemingly intractable hiring challenges.
Average prices at Eaze.com, a popular cannabis e-commerce site, are up 20.6% With the success of Vroom and other vehicle e-commerce platforms, used car marketplaces are stocking up. Track changes in the number of discounted items, as well as the percentage discount daily. since February 2020. year-on-year.
Price optimization, Price Image Management and omni channel competitiveintelligence are increasingly critical skills for retailers of all sizes to master” commented Doug Bewsher. Engage3 was founded by the creators of KhiMetrics (acquired by SAP), who are credited with inventing the retail price optimization space.
The Engage3 Omnichannel Intelligence module combines the world’s most complete and accurate omnichannel data, robust Machine Learning-powered item linking, comprehensive competitiveintelligence reporting, and Price Image elasticity models to help brands monitor and improve omnichannel performance.
Prior to Engage3, Edelman served as Chief Commercial Officer / Commercial Director for Quick Commerce delivery giant, Gorillas US, as Vice President of Purchasing with Lidl US, and in merchandising and analytics roles with Target and Johnson & Johnson. and Canada) and like-item-linking visibility.
And the intel has to be on point – your competitiveintelligence depends on it. Suppose we need competitiveintelligence on Spirit Airlines. Outliers are distanced from other groupings, such as the e-commerce ad spend cluster seen above. If this was your category, you need to know who’s who.
” Helping Brands and Commerce Service Agencies Identify and Execute Against Pricing and Assortment Opportunities. Brands and Commerce Service Agencies often struggle to aggregate and analyze point-of-sale and other EDI data in real-time across channel data sets.
Consumers have gotten savvy with their purchasing decisions in the process, changing the nature of commerce. In response, brands are clamoring for business intelligence that clues them in on consumer behavior. CompetitiveIntelligence.
Your consumer intelligence should be built on social media analytics, employee and product reviews, surveys, etc., Likewise, your competitiveintelligence should include the same insights and be just as vigorously informed. Look at the intel to be had from Glassdoor reviews alone. Will we go back to the way things were?
Best For: Klue is best suited for mid-sized to large organizations that need a robust solution for gathering and analyzing competitiveintelligence across various departments, including sales, marketing, and product management. Business Plan : Ideal for agencies, E-commerce projects, and businesses with an extensive web presence.
The New York Times is hugely authoritative, but it might not carry the same relevancy as a local chamber of commerce website when it comes to your local tour company. At the core of relevancy is the question: how much of an expert in your field is this website?
Rival IQ offers: Competitiveintelligence. Plus, you can see all your social commerce numbers as well, and see how it relates to your influencer campaigns. And it can do this a number of ways! Social Posts analysis. Social Reporting. Social Media Audits. Finally benchmark everything to be sure you’re on track.
MS: First and foremost, I would lead an initiative to figure out doing business through an e-commerce platform instead of relying so heavily on a brick-and-mortar outlet. EB: How important is competitiveintelligence and how have you seen it evolve over your career? I will probably always feel that way.
MS: First and foremost, I would lead an initiative to figure out doing business through an e-commerce platform instead of relying so heavily on a brick-and-mortar outlet. EB: How important is competitiveintelligence and how have you seen it evolve over your career? I will probably always feel that way.
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