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Salesforce updates its Commerce Cloud with digital commerce capabilities

CIO

Salesforce is adding new features to its Commerce Cloud that will help organizations embed digital commerce capabilities into sales, service, or marketing processes to drive more revenue, the company said on Tuesday. In June, the company released its generative AI assistant for commerce, dubbed Commerce GPT.

Commerce 617
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Salesforce to acquire PoS startup PredictSpring to augment Commerce Cloud

CIO

The startup is already an existing Salesforce ecosystem partner with several strategic retail customers and is already integrated with Commerce Cloud and Service Cloud, Amann added. This partnership was formed back in 2019 when Salesforce had added new tools to its Commerce Cloud.

Startups 725
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Unified commerce elevates customer experience for Hippo Stores

CIO

“As we built it on top of our online commerce application, we reduced a lot of engineering build time. The commerce application has a headless architecture, which decouples the frontend presentation layer from the backend infrastructure (such as security, pricing, etc).

Commerce 615
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Google Cloud for Retailers adds AI-based inventory, e-commerce tools

CIO

In a bid to help retailers transform their in-store, inventory-checking processes and enhance their e-commerce sites, Google on Friday said that it is enhancing Google Cloud for Retailers with a new shelf-checking, AI-based capability, and updating its Discovery AI and Recommendation AI services.

Commerce 834
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Using Machine Learning to Prevent Fraud in E-Commerce Transactions

Smart Data Collective

Empower your e-commerce with machine learning: Your shield against fraud, ensuring safe transactions and happier customers!

Commerce 233
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Leveraging Commerce Media & Data Analytics in Ecommerce

Smart Data Collective

Ecommerce businesses should use data analytics to bolster their commerce media strategy.

Commerce 282
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Salesforce’s Marketing GPT and Commerce GPT to help build personalized services

CIO

Customer relationship management (CRM) software provider Salesforce has launched two new generative AI based offerings, dubbed Marketing GPT and Commerce GPT, to help enterprises build personalized services for their customers. Salesforce’s proprietary Einstein GPT and Data Cloud underpin the two new generative AI offerings.

Commerce 325