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What is HUUNU® Futures?

Cipher

The rapid pace of change in many industries means that in order to be successful, organizations have to not only anticipate emerging trends, but have methods to help them size and prioritize them to capitalize on new opportunities, and react quickly to new information and competitors.

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10 Market Research Trends in 2021

Netbasequid

Filling your coffers with consumer, competitive and market intelligence pulls back the curtains and opens the windows breathing new life into the way you do business. And these 10 market research trends in 2021 are bound to do just that. How Market Research Tools Have Evolved.

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The Evolution of Pharma Market Research

Alpha Sense BI

By taking a more proactive—rather than reactive—approach to research, organizations can leverage better-informed strategies to stay ahead of their competitors. Compared to the time and expenses associated with manual research, platforms that leverage AI search technology offer an exponentially higher ROI to any market research process.

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Decoding Salesforce’s plausible $11 billion bid to acquire Informatica

CIO

“This kind of a mega acquisition would take a big player out of the market and may make it easier for smaller iPaaS vendors to compete,” Lopez said. The global spending on AI software is also expected to surge from $124 billion in 2022 to $297 billion in 2027, the market research firm said.

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Market Research vs. Market Analysis: Understanding the Difference

Netbasequid

It’s easy to see why market research and analysis are often conflated. Both equip decision makers with crucial intelligence around the current state of the market, helping leaders analyze trends and predict future scenarios. What is Market Research? What is Market Research? But they’re not the same.

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Successful Product Launches Require Market Research Intelligence

Netbasequid

There are many reasons, but a recurring theme revolves around market research intelligence, or lack thereof! When new products succeed, ripples are felt across the entire market. No matter your industry, a successful product launch requires market research intelligence. Understanding Individual Struggles.

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How to Conduct Qualitative Market Research: A Complete Guide

Netbasequid

There are two great market research approaches to keep brands informed: Qualitative and quantitative market research. While both have their place in business and there are situations where you could use either, we are focusing here on qualitative market research. What Is Qualitative Market Research?