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Banks Merge Data Mining and CRM Tools to Boost Profitability

Smart Data Collective

While these are some of the most important benefits of big data in the banking sector, data technology can help in other useful ways. This includes using big data to help customer relationship management. Enhancing customer service within the banking industry is essential to staying competitive and remaining profitable.

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4 Wonderful Ways to Use Big Data in Local SEO Marketing

Smart Data Collective

You need to know which data-driven SEO tools and resources to utilize and how to use them to your advantage. Use Data Mining Tools to Discover the Best Performing Local Keywords. ’ Another local keyword strategy is to capitalize on ‘near me’ searches. Encourage Online Reviews.

Marketing 363
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What is a data engineer? An analytics role in high demand

CIO

Senior data engineers earn an average salary of $134,244 per year, while lead data engineers earn an average salary of $139,907 per year. Data engineers typically have a background in computer science, engineering, applied mathematics, or any other related IT field.

Knowledge 493
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Shocking Ways Big Data Changed the Nature of Business Lending

Smart Data Collective

Businesses seeking new capital are facing a couple new changes that they need to be prepared for. Lenders are tightening their actuarial criteria and employing data driven decision making capabilities. If a company is looking to borrow money, they need to understand how big data has changed the process.

Business 296
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7 Enterprise Applications for Companies Using Cloud Technology

Smart Data Collective

Here’s how enterprises use cloud technologies to achieve a competitive advantage in their essential business applications. Data streaming. The amount of data in today’s world is growing exponentially, and cloud computing provides excellent tools that analyze large volumes of information and carry out marketing segmentation.

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8 Data-Driven Content Marketing Tips for Any Industry

Smart Data Collective

However, big data technology can be just as important in the arena of content marketing. It might work for a while – using the same ideas as your competition, creating similar content, and approaching the same audience. This is where data-driven content marketing strategies can prove fruitful.

Marketing 362
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Big Data’s Impact On Investing And The Finance World

Smart Data Collective

Investment vehicles were not very different from one another and minimum capital requirements meant that even this was reserved for the few who had the means. One of the main changes in the investment industry in the last few years has been the proliferation of big data. Big data is the accumulation of massive amounts of information.

Finance 261