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Strategize, modernize, and lead: Transform your business with application portfolio modernization

CIO

Businesses across sectors should be inspired by the IRS’ journey; strategic modernization can advance any organization. Assess: Regularly analyze applications’ health across business, financial, operational, and technical dimensions. Running APMR as a continuous process The figure below provides an overview of the cycle.

Business 687
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Protecting your business from unforeseen outages: Lessons from the recent CrowdStrike incident

CIO

The recent global outage at CrowdStrike, a leading cybersecurity firm, has sent shockwaves through the business community. The CrowdStrike outage: A wake-up call CrowdStrike’s global outage disrupted services for numerous Microsoft clients, highlighting the far-reaching impact that a single point of failure can have on businesses.

Business 695
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Market Intelligence Data: The Definitive Guide

Zoominfo

Attempting to grow your business without marketing intelligence is a lot like driving without directions. Without a clear understanding of your industry or market, you’ll be ill-equipped to make informed business decisions. Businesses are catching on to the importance of market intelligence.

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Essential sources of Market Intelligence for smarter decisions

M Brain

This article will look into the essential sources of market intelligence to help guide smarter decision-making. Market intelligence (MI) is the process of gathering and analyzing data to inform more strategic business decisions. To build a truly comprehensive understanding… Source

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Forrester Research Report: How Sales and Marketing Intelligence Drive Improved Business Outcomes

In 2019, DiscoverOrg commissioned Forrester Consulting to evaluate sales and marketing intelligence practices in the B2B space. Those implementing a B2B sales and marketing intelligence solution reported that they have realized 35% more leads in their pipeline and 45% higher-quality leads leading to higher revenue and growth.

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Top 8 failings in delivering value with generative AI and how to overcome them

CIO

To bridge this gap, CIOs and technology leaders must not only identify the barriers but also adopt strategic approaches to improve the success rate and deliver real business value from GenAI initiatives. Lack of clear use cases Failing: Difficulty in identifying specific business needs that GenAI can address.

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Top 5 methods for gathering Market Intelligence data

M Brain

Market intelligence is critical for businesses trying to stay competitive. Knowing how to collect and analyze data can set you apart. But with so many sources and techniques, figuring out where to start can feel overwhelming.