Remove Business Remove Copywrite Remove Profiling
article thumbnail

How to Choose the Right Copywriter

mention

Despite what social media videos boasting #copywriting in their caption say, copywriting is not an easy side hustle. From metaphors to idioms and everything in between, a good copywriter can transform the mundane into something special. Unlike other types of writing, copywriting is judged on its ability to inspire action.

Copywrite 130
article thumbnail

5 Steps to Develop a Successful Instagram Marketing Strategy in 2022

mention

When you don’t have an ideal customer profile, you risk attracting the wrong customers — inevitably wasting your time and theirs. To lay the foundation for your Instagram strategy, start by creating an ideal customer profile. Can this post move my business forward? So, think about it. Who’s your dream customer?

Marketing 351
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Avoid the Biggest Hiring Mistakes in 2018

Zoominfo

Recruiters have a lot at stake every time they fill an open position because a bad hire can hurt a business in a number of ways. 39% of businesses report a decrease in productivity due to a bad hire. 41% of businesses estimate the cost of a bad hire to be over $25,000. For example– let’s say you’re hiring a marketing copywriter.

Copywrite 178
article thumbnail

LinkedIn About Section – Tips And Examples on How to Write a Good One

mention

That said, when people want to learn more about you, your business, your job, etc., the first thing they will do is check out your LinkedIn profile, specifically your “About” section. You can consider your LinkedIn profile to be a landing page. Imagine a situation where a prospect lands on your LinkedIn profile.

Profiling 173
article thumbnail

February 2019 B2B Blog Post Round-Up

Zoominfo

In fact, 41% of businesses estimate the cost of a bad hire to be over $25,000 ( source ). In the most basic sense of the phrase, a buyer persona is a profile of your ideal customer. These profiles are made up of existing customer data, anecdotal observations, industry research and much, much more. Keep reading! Continue reading.

Copywrite 150
article thumbnail

The Ultimate List of Marketing Podcasts

Zoominfo

Learn the strategies top marketing experts use to grow their businesses. Copyblogger FM covers topics related to content marketing, copywriting, freelance writing, and social media marketing. Here’s the iTunes rundown: How do I start an online business? Listen here. 4. Search Talk Live. Online Marketing Made Easy.

Marketing 252
article thumbnail

How to Avoid the Biggest Hiring Mistakes

Zoominfo

Recruiters have a lot at stake every time they fill an open position because a bad hire can hurt a business in a number of ways. 37% of businesses report a decrease in productivity due to a bad hire. If you aren’t familiar, a candidate persona is a profile of your ideal candidate for any given open position.

Copywrite 130