Zoominfo

AUGUST 2, 2022

Market intelligence software helps companies better understand consumer behavior, competitor strategies, and industry trends. These powerful platforms gather, analyze, and interpret vast amounts of data, transforming raw information into actionable insights that drive strategic decision-making for go-to-market teams.

Market Intelligence 130

Market Intelligence Intelligence Intelligence Marketing 130

Netbasequid

JUNE 3, 2021

Competitive market intelligence keeps you ahead of the evolving industry around you. From emerging trends within your category, to emerging crisis you may be facing – market intelligence can guide your brand to success, help you avoid pitfalls and keep your brand’s feet firmly planted on solid ground.

Market Intelligence 98

Market Intelligence Competitive Intelligence Intelligence 98

ArchIntel

JANUARY 13, 2021

Market intelligence expert Paul Roetzer recently spoke with Shilpa Tandon , marketing manager of Contify , who discussed how the company’s marketing artificial intelligence solution works. Other applications of the platform include communications management, public relations and email marketing.

Competitive Intelligence 191

Competitive Intelligence Intelligence Intelligence Competitive 191

Aqute Intelligence

AUGUST 16, 2023

It doesn’t matter which industry or niche your business operates in, your company must outperform its rivals to thrive. If you’re trying to gather competitive intelligence , researching their customer lists is a worthwhile endeavor. You also need to examine how your competitors are interacting with those customers.

Competitor Analysis 130

Competitor Analysis Competitive Intelligence Market Segmentation Analysis 130

Aqute Intelligence

APRIL 25, 2024

Competitive intelligence analysis helps businesses maintain or gain a strategic market advantage. It involves collecting and analyzing detailed information about competitors and industry developments to make informed strategic decisions. These are an often-ignored market intelligence tool.

Competitive Intelligence 147

Competitive Intelligence Competitive Intelligence Intelligence 147

Aqute Intelligence

SEPTEMBER 6, 2023

Staying ahead in today's fast-paced B2B technology industry is a lot like a game of chess, where competitive intelligence plays a big role in sales, marketing, and product teams. There’s no doubt businesses need to understand not only what their rivals are up to but also anticipate their next moves.

Competitive Intelligence 130

Competitive Intelligence Competitive Battlecard Technology 130

Alpha Sense BI

JUNE 6, 2024

In today’s fast-paced and ever-evolving business landscape, staying ahead of the competition is more challenging yet more crucial than ever. Having a dedicated and comprehensive competitor analysis framework is critical, as is the ability to access all the competitive information you need in one place.

Competitor Analysis 40

Competitor Analysis Analysis Battlecard SWOT 40

Aqute Intelligence

JANUARY 23, 2024

Some provide additional services such as customer research and marketing strategy. Or they may focus less exclusively on competitive analysis, instead providing business intelligence, market intelligence, traditional market research or analysis of industry trends in addition to competitor intelligence.

Competitive Intelligence 130

Competitive Intelligence Competitive Intelligence Intelligence 130

Netbasequid

APRIL 30, 2021

Marketing intelligence is a must for every company participating online today. Here’s how to get – and stay – ahead of competitors with marketing intelligence insight! What Is Marketing Intelligence? What Is Marketing Intelligence? 10 Marketing Intelligence Use Cases.

Market Intelligence 59

Market Intelligence Intelligence Intelligence Marketing 59

Cleverx

FEBRUARY 27, 2020

As more and more businesses move their prospect acquisition into online digital marketing channels, while at the same time dissolving global barriers to doing business, competition for customers is heating up. Why Develop Market Intelligence ? Gathering Market Intelligence through Competitive Analysis.

Benchmarking 52

Benchmarking Market Intelligence Competitive Intelligence 52

Owler

MARCH 17, 2022

What Is Marketing Intelligence? Marketing intelligence refers to data that marketing teams use to improve their decision-making process and guide their marketing efforts. Marketing intelligence is vital to organizations because it deepens their market understanding.

Market Intelligence 52

Market Intelligence Intelligence Intelligence Marketing 52

Netbasequid

JUNE 27, 2022

Some of the activities that power these efforts include risk analytics , competitor analysis , SWOT analysis, SMART goal setting, and more. And it all hinges on consumer and market intelligence. It also assigns responsibilities and outlines how much autonomy each business unit needs to have.

Competitor Analysis 97

Competitor Analysis Analysis SWOT Market Intelligence 97

mention

JULY 26, 2024

A single tweet, review, or article can determine how customers see your business. The proper monitoring strategy will help you build rapport with your audience and take your business to the next level. As a business owner or marketing professional, you know the challenge of monitoring brand mentions across multiple platforms.

Analysis 162

Analysis Predictive Analytics Advantage Advantage 162

Netbasequid

AUGUST 1, 2022

And this is the exact opposite of what needs to happen in today’s consumer-driven business environment. Market research confirms or dispels dangerous assumptions and reveals intel that generates new ideas and makes marketing magical. What is Market Research? Do you have to outsource your market research too?

Market Research 98

Market Research Marketing Research Research Marketing 98

Netbasequid

MAY 20, 2021

And we’ll be giving you examples that you can apply to your own business. We’ll also be offering some real-life use cases in which media intelligence won the day. We’ll cover: Just what is media intelligence? Real use cases on display, demonstrating media intelligence in action. What is Media Intelligence?

Intelligence 98

Intelligence Intelligence Competitor Analysis Benchmarking 98

Netbasequid

JANUARY 20, 2021

With the right social media analytics and comparison tools , even the smallest of businesses can compete for share of voice against the mightiest of global brands. The online content that forms the big picture to guide business decisions. And any other KPIs that align with your business objectives.

Marketing 116

Marketing Marketing Profiling Competitor Analysis 116

Netbasequid

FEBRUARY 20, 2021

Staying on top of what competitors, and the industry as a whole, have going on in any given context is critical. Competitors are busy gathering competitive intelligence about your company right now, and they likely aren’t eager for you to up your competitive intelligence gathering game.

Competitive Intelligence 104

Competitive Intelligence Competitive Intelligence Intelligence 104

Owler

FEBRUARY 2, 2022

Competitive intelligence is the practice of gathering, analyzing, and acting on information about your market, industry activity and disruptions, competitors, and their products/services. Where are they getting most of their business from these days? How can I increase my share of this market?

Competitive Intelligence 52

Competitive Intelligence Research Competitive Intelligence 52

Netbasequid

OCTOBER 24, 2022

Social media monitoring and social listening are part of the broader social intelligence discipline, a couple of branches on the consumer and market intelligence family tree. Understanding the difference between the two is important in setting the whole course of the social intelligence process.

Due Diligence 75

Due Diligence Competitor Analysis Competitive Intelligence Benchmarking 75

Netbasequid

APRIL 17, 2023

A market analysis is a comprehensive study of market conditions to inform the creation of sound business strategies. And the need applies equally to businesses of every size and longevity. A market analysis helps you keep up with shifting customer expectations so you always provide superior service.

Analysis 98

Analysis Marketing Marketing Competitive 98

Alpha Sense BI

APRIL 26, 2024

Market landscapes are moving fast in 2024—and so are your competitors. Businesses must stay on the pulse of competitor strategies, activities, and market positions in order to maintain their competitive edge and win clients. Contact the AlphaSense team to learn more.

Battlecard 52

Battlecard Competitor Analysis Startups Competitive Intelligence 52

Similarweb

JULY 15, 2021

With just a week to go before the opening ceremony, we’re examining the most powerful digitally-driven and people-centric marketing efforts around this summer’s Games. We’ll also give you a plan to help you craft your own Olympics-worthy marketing campaign using Similarweb’s digital marketing intelligence. .

Sports 111

Sports Marketing Marketing Gaming 111

Netbasequid

JANUARY 17, 2023

However, in its raw form, this data could be helpful to your business goals. NetBase Quid® is built to handle the full range of consumer and market intelligence needs for brands of all sizes. With the ability to compare brands, the tool can also enhance your competitor analysis. What Are Social Media Analytics?

Profiling 98

Profiling Competitive Intelligence Benchmarking Analysis 98

Netbasequid

NOVEMBER 23, 2022

Consumer conversations and market dynamics. NetBase Quid ® is the leading platform for consumer and market intelligence. They can also conduct comprehensive competitor analysis through battlecards, campaign tracking, and consumer feedback features. This guide is created to help you do just that. NetBase Quid ®.

Benchmarking 98

Benchmarking Analysis Competitor Analysis Battlecard 98

ATTEST

DECEMBER 14, 2020

What is competitive analysis? Competitive analysis is a form of market intelligence. The process involves gathering a wide range of information on your competitors. Competitive market analysis is a hugely valuable process for both business leaders and marketers alike.

Analysis 52

Analysis Competitive SWOT Marketing 52

ATTEST

DECEMBER 14, 2020

What is competitive analysis? Competitive analysis is a form of market intelligence. The process involves gathering a wide range of information on your competitors. Competitive market analysis is a hugely valuable process for both business leaders and marketers alike.

Analysis 52

Analysis Competitive SWOT Marketing 52

Netbasequid

OCTOBER 17, 2022

With so many people on social media today and such a wealth of information available, that without the right tools, businesses risk leaving the money on the table, or worse. Did you know that the average marketer uses about 12 tools? According to HubSpot , nine percent of marketers are using more than 31 tools! NetBase Quid ®.

Benchmarking 105

Benchmarking Analysis Battlecard Competitive Intelligence 105

Evalueserve

FEBRUARY 22, 2021

In this blog, I’ll be discussing 11 Competitive Intelligence Tools that you should be using to make your life easier and your competitive intelligence better. Insightsfirst is great to use at all stages of your competitive and market intelligence journey. Personalization for specific business needs. Insightsfirst.

Competitive Intelligence 64

Competitive Intelligence Competitive Intelligence Intelligence 64

Academyci

JULY 8, 2024

The leading course was Cross Competitor Analysis, which teaches how to draw a strategic clustering map which will start a dialogue with top management, a topic of great interest (and great pain) for Competitive Intelligence professionals. Courses varied in their ranking.

Competitive Intelligence 52

Competitive Intelligence Competitive Intelligence Intelligence 52

Alpha Sense BI

JULY 11, 2024

Launching a successful business is one thing, but sustaining a large company over decades is a far more complex endeavor that requires resilience and strategic planning. One critical insight for businesses is understanding how to pivot when a business falters—something the company LEGO is well-versed in.

SWOT 52

SWOT Analysis Primary Research Gaming 52

Netbasequid

MARCH 24, 2023

Through consumer research and market intelligence, marketers across the board can learn from the failures and successes of the gaming industry’s collaboration with Hollywood. Consumer research and market intelligence can reveal gaming industry intel useful for future releases.

Gaming 52

Gaming Airline Market Intelligence Analysis 52

Alpha Sense BI

JULY 14, 2023

To survive in today’s fast-moving and always-evolving market landscape, every business needs competitive intelligence (CI)—comprehensive knowledge about your competitors and how your company stacks up. CI allows you to track competitor behavior and glean the insights you need to create competitive advantages.

Competitive Intelligence 52

Competitive Intelligence Competitive Battlecard Intelligence 52

Alpha Sense BI

AUGUST 16, 2024

Undoubtedly, genAI continues to transform the way the investment space is doing business. Market Research : GenAI tools can be used when conducting market research to analyze large volumes of market data, predict market trends, analyze customer preferences, and perform competitor analysis.

Due Diligence 59

Due Diligence Management Algorithm SWOT 59

Alpha Sense BI

DECEMBER 18, 2023

Similarly, genAI is transforming the way the investment space is doing business. Market Research : GenAI tools can be used when conducting market research to analyze large volumes of market data, predict market trends, analyze customer preferences, and perform competitor analysis.

Due Diligence 59

Due Diligence Management Briefing Algorithm 59

Alpha Sense BI

DECEMBER 11, 2023

Market Research : GenAI can also be a valuable tool for conducting market research , as it can analyze large volumes of market data, predict market trends, analyze customer preferences, and conduct competitor analysis.

Algorithm 59

Algorithm Finance Due Diligence Benchmarking 59

Netbasequid

FEBRUARY 1, 2021

Es gibt niemals einen besseren Anwendungsfall für diese Kombination aus Social Media Analytics und Market Intelligence. Wenn es um das Identifizieren neuer Gelegenheiten geht, benötigen Sie leistungsstarke Wettbewerbsprüfungsmöglichkeiten und erstklassige Market Intelligence. Und es ist Zeit, dies zu ändern.

Competitive Intelligence 52

Competitive Intelligence Competitive Intelligence Intelligence 52

Netbasequid

JUNE 23, 2023

Competitive intelligence software equips businesses with the tools and insights to navigate a highly competitive market. By leveraging comprehensive data and actionable intelligence about competitors, companies can make well-informed decisions, anticipate market trends, and gain a competitive edge.

Competitive Intelligence 52

Competitive Intelligence Competitive Intelligence Intelligence 52