Crayon

JANUARY 19, 2022

Competition is heating up in nearly every industry. In 2021, 53% of businesses said the majority of their deals were competitive. That means that your sales team must be prepared for competitive conversations in 2022.

Sales 616

Sales Competitive Sales Enablement Business 616

Crayon

MARCH 10, 2021

The sales battlecard is an extraordinarily impactful tool for any business in a competitive B2B market. As we'll discuss in the 2021 State of Competitive Intelligence Report (coming soon!), 71% of businesses that leverage sales battlecards say these tools have helped them increase their win rate.

Battlecard 616

Battlecard Win Sales Competitive Intelligence 616

Crayon

JANUARY 11, 2023

Battlecards are one of the most popular sales enablement materials businesses create today, with two-thirds of competitive intelligence teams saying that they regularly maintain competitive battlecards.

Battlecard 325

Battlecard Competitive Intelligence Sales Enablement Competitive 325

mention

JULY 5, 2024

You’ve likely thought a lot about these factors at your business. Information you collect about competitors and customers, which helps you maintain a competitive advantage, is known as competitive intelligence. Growing your market share is impossible without it in today’s hyper-competitive environment.

Competitive Intelligence 140

Competitive Intelligence Competitive Intelligence Intelligence 140

Zoominfo

JULY 12, 2021

Business leaders depend on the conversations that sales reps are having with prospects to grow their pipeline and stoke their go-to-market engine. The entire organization can make better decisions by surfacing insights and analytics that you would only get if you sat in on every sales or customer success call. .

Sales Enablement 264

Sales Enablement Sales Intelligence Intelligence 264

Evalueserve

MARCH 1, 2021

Evalueserve’s “Competitive Intelligence Spotlight” series puts different competitive intelligence (CI) professionals in the limelight to share their experiences and unique perspectives. During my stint in these firms, I have worked with marketing & sales teams, product teams, and strategy teams of clients.

Competitive Intelligence 98

Competitive Intelligence Competitive Intelligence Intelligence 98

ArchIntel

MAY 18, 2021

Planning software company Anaplan is looking to hire a manager of competitive intelligence who will work with in-house stakeholders such as customer success, pre-sales, product management and product marketing team members. Currently, the company is making efforts to grow its competitive intelligence program.

Competitive Intelligence 104

Competitive Intelligence Competitive Intelligence Intelligence 104

ArchIntel

NOVEMBER 2, 2021

Adobe announced on Monday that it is currently recruiting a senior manager of competitive intelligence for placement in its offices in Lehi, Utah. The CI senior manager must be capable of analyzing data, distilling it and communicating insightful and actionable business intelligence for strategic decision-making. ArchIntel™ -.

Competitive Intelligence 104

Competitive Intelligence Competitive Intelligence Intelligence 104

ArchIntel

FEBRUARY 10, 2021

Contify has introduced a new competitive intelligence solution to help business-to-business marketers perform continuous monitoring of a competitor’s tactical moves. The solution is designed to provide filtered competitive intel thanks to an artificial intelligence-based processing engine that weeds out irrelevant updates.

Competitive Intelligence 104

Competitive Intelligence Competitive Intelligence Intelligence 104

Zoominfo

JULY 13, 2021

But there are only a few milestones in ZoomInfo’s history that have had a game-changing impact on our trajectory and transformed how businesses everywhere go to market. We believe it is going to be a critical solution for the sales tech stack. 20 Ways Businesses are Leveraging Chorus. Today is one of those moments.

Intelligence 70

Intelligence Intelligence Marketing Marketing 70

Zoominfo

SEPTEMBER 25, 2018

Sales Pipeline Radio features the brightest minds in B2B sales and marketing, sharing secrets to driving greater volume, velocity, and conversion of sales pipelines in any industry. 3. Sales Influence—Why People Buy. Catalyst Sale Podcast. Sales is a thinking process. Listen here. Listen here.

Sales 269

Sales Startups Entertainment Capital 269

Alpha Sense BI

NOVEMBER 8, 2023

As a Product Marketer, I know the research I conduct is only as valuable as the relative impact it has on the teams making strategic business, sales, and product development decisions everyday. Market Reaction: How did analysts respond to the call? Did they upgrade/downgrade/etc? What performance signals did they point to?

Competitive Intelligence 95

Competitive Intelligence Battlecard Competitive SWOT 95

Zoominfo

FEBRUARY 3, 2021

My research landed me squarely on Bizo, a company that once aspired marketers to “precisely target business people by specific business demographic criteria.” By 2013, Bizo was the leading business audience marketing company in the world, with data that reached more than 120 million business professionals. Of course not.

Sales Enablement 246

Sales Enablement Innovation Profiling Education 246

Primary Intelligence

JANUARY 19, 2022

Most often, buyers described missteps in the sales process as reason for lost business – even ahead of product or price of the solution. At Primary Intelligence, we classify “the sales experience” as the interaction between sellers and buyers during a decision-making period. Understanding Business Needs. Building Trust.

Sales 160

Sales Battlecard Win Loss 160

Primary Intelligence

SEPTEMBER 1, 2021

Many win loss vendors don’t have the technical capabilities to gather high volumes of relevant buyer feedback from your sales reps’ specific deals. This causes vendors and marketers to supplement win loss analysis with third party industry data that may or may not be of actual relevance to your business.

Loss 162

Loss Win Sales Enablement Analysis 162

Primary Intelligence

AUGUST 5, 2021

Having been in the industry for over 20 years, we’ve seen the struggles of traditional win loss analysis and how it impacts businesses of all shapes and sizes. As win loss experts, we’ve tasked ourselves with breaking through the barriers of traditional win loss analysis to ensure your business gets the most from your program.

Loss 197

Loss Win Analysis Sales Enablement 197

Fuld

MAY 3, 2021

Sales acceleration is a form of competitive intelligence (CI) in the sales enablement ecosystem. An effective accelerated sales strategy arms your business with timely data and insights that ramp up the velocity and relevance of sales conversations. How well do you know your customer or prospect?

Win 111

Win Battlecard Sales Sales Enablement 111

Zoominfo

MAY 13, 2018

The key to sales success is to harness the right kind and amount of stress to motivate your employees rather than discourage them. When you set an ambitious goal, or organize competitions, you put on the pressure in a healthy way and bring out the competitive nature in people. Stressed employees aren’t good for business.

Sales 258

Sales Knowledge Sales Enablement Management 258

Owler

NOVEMBER 4, 2021

There are so many opportunities for businesses to use Owler for a variety of pursuits. I’m happy to share why I think Owler is powerful sales enablement and content marketing tool! Keeping up with businesses on their prospect list with Owler’s news feed functionality. Content Link Block.

Sales Enablement 59

Sales Enablement Sales Marketing Marketing 59

Zoominfo

AUGUST 12, 2020

Popular to contrary belief, sales teams can not only survive in the age of buyer empowerment, but use buying behavior to their advantage — so long as processes and prospecting tools that help engage the right buyer, at the right time, with the right message. And do so at the expense of the competition. Sales Enablement: .

Sales 200

Sales Sales Enablement Knowledge Win 200

Zoominfo

JANUARY 28, 2019

Discussions will dive into topics related to sales, marketing, recruiting, business growth, and of course, data. Whether you’re looking for a daily dose of inspiration or simply want to network with the best in the business, #ChatZoomInfo is for you. B2B Sales and Marketing Alignment. Business Blogging.

Sales Enablement 157

Sales Enablement Sales Marketing Marketing 157

Zoominfo

DECEMBER 21, 2020

Market expansion strategy is one of four quadrants that make up the go-to-market framework for businesses. Harvard Business Review outlined a matrix to evaluate new markets for possible expansion. We’re bringing competition into the market ,” Mike Sievert, T-Mobile’s CEO, said during an earnings call in August.

Matrix 211

Matrix Marketing Marketing Alliance 211

Zoominfo

JULY 24, 2019

Here’s how to make sales data work for you. What is Sales Data? Sales data is a broad category of business intelligence that encompasses everything about the sales process and gives individuals and leaders a way to view and optimize their performance. Is your demo intuitive and easy to use?

Sales 130

Sales Sales Enablement Loss Win 130

Primary Intelligence

NOVEMBER 24, 2021

Your buyers want a solution that solves their business needs. Creating Sales Enablement Assets. Your win loss analysis program with Primary Intelligence uncovers blind spots in your market positioning and sales process that only your buyers can see. Eliminate these blind spots through sales enablement.

Loss 104

Loss Win Analysis Marketing 104

Fuld

NOVEMBER 1, 2021

This was leading to negative articles in the national and business press, the erosion of customer confidence and trust, and, in some cases, the loss of large—scale contracts. We then provided a Counterpoint for our client for each of these Points, highlighting how they compared to the competitor, for tactical use by their sales team.

Battlecard 52

Battlecard Competitive Intelligence Win Competitive 52

ArchIntel

MAY 25, 2021

Information management solutions company OpenText is looking to hire a senior manager of product marketing who will help expand the company’s product presence with small and medium businesses. Results from those studies will be used to define the sales enablement messaging for the company’s portfolio and individual services.

Management 104

Management Marketing Marketing Sales Enablement 104

Zoominfo

JULY 12, 2021

Business leaders depend on the conversations that sales reps are having with prospects to grow their pipeline and stoke their go-to-market engine. The entire organization can make better decisions by surfacing insights and analytics that you would only get if you sat in on every sales or customer success call.

Sales Enablement 130

Sales Enablement Sales Intelligence Intelligence 130

Zoominfo

OCTOBER 18, 2022

However, investors today expect to see sophisticated user-attraction models and established growth trajectories from even seed-stage startups , making lead generation mission-critical for businesses hoping to secure additional investment. Sales enablement Includes playbooks, ROI tools, and battle cards 4. The good news?

Startups 130

Startups SWOT Sales Enablement Sales 130

ArchIntel

MARCH 16, 2021

The job involves a broad understanding of the competitive landscape to put Mason into a competitive position. The manager’s responsibilities also include helping other in-house teams with sales enablement, strategy development and product launches.

Management 104

Management Marketing Marketing Hospitals 104

Zoominfo

AUGUST 11, 2021

No business can survive for long without a healthy sales pipeline. It’s what keeps your sales team organized and focused on managing opportunities to close deals. It helps you forecast revenue and business growth and provides insight to drive new initiatives. Competitors mentioned during the call. (In Closing the Deal.

Sales 217

Sales Management Briefing Win 217

ArchIntel

FEBRUARY 2, 2022

The frequency and intensity of cyber scams and crimes have increased over the last decade, resulting in huge losses for businesses, a study by Grand View Research said. The same study said that as incidents of cybercrimes increased significantly, businesses worldwide channeled their spending on advanced information security technologies.

Profiling 104

Profiling Competitive Intelligence Startups Sales Enablement 104

Zoominfo

FEBRUARY 12, 2024

The best CRMs enable personalized customer interactions at scale so teams can form more personalized, deeper relationships with prospects. With the volumes of data necessary for sales teams to operate competitively today, a CRM that can ensure compliance with data privacy requirements is non-negotiable.

Sales 130

Sales Sales Enablement Benchmarking Competitor Analysis 130

ArchIntel

MARCH 10, 2021

In a marketplace that has suddenly been made more fertile by crisis, it will be up to each cybersecurity company’s competitive intelligence professionals to generate the insights needed to give them the distinct advantage. Executive Profile: Vijay Upadhyaya, Director of Competitive Strategy at Palo Alto Networks.

Competitive Intelligence 104

Competitive Intelligence Profiling Loss Competitive 104

ArchIntel

FEBRUARY 24, 2021

Competition in the industry is seen to expand in conformity with the expected rise in AI spending. It will be up to the competitive intelligence professionals in each firm to provide the insights needed to exploit the windfall opportunities. Executive Profile: Deb Miedema, Head of Competitive Intelligence, Technical Adviser at Google.

Competitive Intelligence 104

Competitive Intelligence Intellectual Property Marketing Marketing 104

Kompyte

MAY 30, 2024

Everyone in a competitive business knows that any piece of intel can be extremely valuable. Sometimes, even a small insight into a competitor’s offering can make the difference and drive (flows) of revenue to a certain player.

Competitive 52

Competitive Sales Enablement Business Advantage 52

Zoominfo

FEBRUARY 3, 2021

My research landed me squarely on Bizo, a company that once aspired marketers to “precisely target business people by specific business demographic criteria.” By 2013, Bizo was the leading business audience marketing company in the world, with data that reached more than 120 million business professionals. Of course not.

Sales Enablement 130

Sales Enablement Innovation Profiling Education 130

Zoominfo

SEPTEMBER 30, 2018

Sales Pipeline Radio features the brightest minds in B2B sales and marketing, sharing secrets to driving greater volume, velocity, and conversion of sales pipelines in any industry. Host: Matt Heinz Episode Length: 20 minutes Listen to Sales Pipeline Radio. Selling Disruption Show Podcast host Mark S. Host: Mark S.

Sales 100

Sales Startups Sales Enablement Capital 100