This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
To be successful, sales professionals need to be experts in many different areas at once: their product’s strengths and weaknesses, their prospects’ pain points and needs, and the broader economic and competitivelandscapes. This will set your business apart in sales success, as well as employee morale and customer retention.
Listening to what sales reps hear during win/loss calls or onboarding. Too much time spent comparing features can distract from the bigger picture: how your solution actually helps customers win. Mistake #7: Only doing it once in a while The competitivelandscape doesnt sit still. Most teams struggle here.
In today’s competitivelandscape of July 2025, a data warehouse is not merely a passive repository for storing data; it’s a dynamic engine for enabling specific, high-impact business applications that drive growth, efficiency, and innovation.
Following the launch of Smart Summaries for Earnings , our latest extension, Smart Summaries for Companies , gives you an overview of an entire company, its performance, outlook, strengths and weaknesses, competitivelandscape, and much more—in a bite-sized summary.
Its about understanding the competitivelandscape and ensuring that every pricing decision aligns with your brands goals. Unlocking the Power of Competitive Intelligence Engage3 takes a story-based approach to organizing competitive data. Are you investing in the right products to win customer loyalty?
This is where we blend optimization engines, business rules, AI and contextual data to recommend or automate the best possible action. But its only when these are linked and embedded into business processes that they create real value. Whats worse, poor quality undermines trust, and once thats gone, its hard to win back stakeholders.
According to Gartner, sellers that leverage buyer intelligence to understand market trends, business priorities, and competitor positioning achieve 5% higher account growth 1 than those who don’t. That’s not just a marginal increase but is transformative for business. That builds trust. Buyers see you as a partner, not a vendor.
Assessing the CompetitiveLandscape JC Penney and Kohl’s are Macy’s most direct competitors in the budget to mid-range department store market, and offer a broad spectrum of similar products in their stores and on-line. Nordstrom , Saks and Nieman Marcus compete for the high-end business, so are placed further out on the Radar Screen.
Win/loss analysis is an essential practice for anyone who wants to better understand their competitivelandscape and continuously optimize processes across sales, marketing, product management, and beyond. Why do we win some deals and lose others? How often do we win against Competitor XYZ? Let’s jump in!
Your positioning should: Reflect your customers’ actual priorities Differentiate yourself clearly from competitors Align with your strengths (not just what sounds good) In order to do that well, you need to understand your competitivelandscape in detail. competitive analysis for marketing, sales, and product teams comes in.
The Solution: A New Approach to Pricing Intelligence GrowByData enterprise-level price intelligence solution is specially designed for the scale and complexity of the size of these industrial businesses. Without accurate, timely pricing insights, businesses remain in a reactive mode, always playing catch-up.
Beth Goode , director of Competitive Intelligence and Price-To-Win with SOS International (SOSi), recently spoke with ArchIntel regarding how to find talent and construct a Competitive Intelligence team within a company, as well as how to gather and synthesize data to provide actionable insights to decision makers and stakeholders.
A data-driven email marketing strategy is paramount for businesses to survive in such a competitivelandscape. Also, it is time-consuming and requires continuous attention, which draws you away from other aspects of email marketing and, on the whole, your business. You can also use them for the following purposes.
Introduction Businesses constantly work to stay ahead of the competition and make wise decisions in today’s fast-paced digital world. This article will discuss the significance of media monitoring and quality control software, as well as how it may transform businesses and produce measurable benefits.
One critical component to a successful revenue growth strategy is to increase win rates on deals in the pipeline. To accomplish big gains in win rates, an organization really needs to understand the answers to three critical questions. What are the unique win loss reasons for each individual sales rep? Download eBook.
One critical component to a successful revenue growth strategy is to increase win rates on deals in the pipeline. To accomplish big gains in win rates, an organization really needs to understand the answers to three critical questions. What are the unique win loss reasons for each individual sales rep? Download eBook.
With inaccurate forecasts, personnel turnover, and an ever-changing competitivelandscape, our revenue goals can seem like they are slipping further and further away. Most often, buyers described missteps in the sales process as the reason for lost business – even ahead of price! As sales leaders, we face tough challenges.
As we approach 2025, the pace at which businesses advance will only accelerate. Launching a new business is already easier than ever in the hyper-connected world of internet. How do you ensure that every department is aligned in its view of the competitivelandscape grounded in a single source of truth?
We see this in the business outcome, and measure it by how competitive intelligence allows us to be a data point of information that tells us about the competitivelandscape. . Then we measure that by saying, ‘What is the business outcome that we received from that information? The trending landscape is critical.
Introduction Businesses constantly work to stay ahead of the competition and make wise decisions in today’s fast-paced digital world. This article will discuss the significance of media monitoring and quality control software, as well as how it may transform businesses and produce measurable benefits.
With a career that has spanned multiple industries and bellwether companies, including FTD and The Weather Channel in addition to the Red Sox, Shield is known and respected nationally as a business-savvy industry innovator. Brian Shield: One of the most important elements of any successful CIO or CTO is building high-caliber teams.
Businesses need to improve engineering and design and to develop the features and personalization their customers want. In this product-led era, companies with the best product experience win. Product intelligence helps business owners make the most crucial decision: How to price their products right! Smart Pricing.
ZoomInfos go-to-market intelligence platform consistently stands out as the leader in providing actionable data and insights, with advanced AI and automation to help you sell smarter and win faster. “The ZoomInfo Sales feature has been instrumental in reducing our sales cycles and improving win rates.” ” Sarah L.,
Staying ahead in today's fast-paced B2B technology industry is a lot like a game of chess, where competitive intelligence plays a big role in sales, marketing, and product teams. There’s no doubt businesses need to understand not only what their rivals are up to but also anticipate their next moves. We will respond shortly.
If you’re a business professional, you understand that competition is an inevitable part of having a presence in the marketplace. Standing Out Among Competitors Once you have identified who your top competitors are, you can choose your unique selling proposition (USP) and start planning how to set your business apart from others.
Now, imagine not having to go very far at all to find it – because it’s right there, within your business. They’re in a fantastic position to tap into valuable insights and have a keen understanding of the competitivelandscape. Be intentional and direct Salespeople are all about their business. Your sales team.
Our latest extension of Smart Summaries gives you an overview of an entire company, its performance, outlook, strengths and weaknesses, competitivelandscape, and much more—in a bite-sized summary. What can you learn with Company Smart Summaries?
In November 2021, we examined what contractors are winning FEDSIM bids and with what federal customers. Source: USASpending.gov Booz Allen Hamilton came out on top (again) as winning the largest number of contract opportunities and received the highest obligations over the past five fiscal years for FEDSIM procurements.
The Search Intelligence technology can help you by providing holistic search insight with a detailed view of the competitivelandscape, ad cannibalization issues, SERP fluctuations, and market share. This is only possible with real-time search monitoring data and granular insights on all SERP formats across the competitivelandscape.
In its help wanted ad, the San Francisco-based company said that the job calls for the services of an individual who is passionate about “winning market battles and solving business mysteries.”. The company said that the candidate who will land the position will be the lead competitive analyst in its ranks.
The company said that the role requires candidates who are able to develop a deep technical and strategic understanding of the competitivelandscape. The company prefers applicants with relevant experience in the market and technology landscape in which it competes.
The manager will also lead end-to-end project management as well as delivery of always-on competitive intelligence initiatives, including win and loss interviewing, competitive intelligence software use and conducting regular surveys. Khoros was established in 2019 and is headquartered in Austin, Texas.
Starting a business is like entering a perpetual race: You have to keep pushing forward, or watch your rivals overtake you. We’re in the business of competitive intelligence, which is a common tactic to mitigate the risks from competitors. And this knowledge is useful whichever tactic you employ to remain competitive.
While remaining competitive is the overarching objective of competitive intelligence, Bond outlined five major goals, which are in line with the five major competitive intelligence stakeholders, namely sales, marketing, product management, customer success and executive leadership. The first goal is to win deals.
The company is followed closely by SAIC, who gained its presence through the acquisition of Halfaker and Associates in 2021 and Cognosante, who initially gained access through Business Information Technology Solutions (BITS) in 2016. If at first you don’t succeed in winning a contract, buy a winner!
Similarly, if you set them extremely low, you will lose valuable profit/revenue that affects the health of your business. As a brand, retailer, and manufacturer they must set and provide competitive prices to the buyers to win new customers. With such tools, you can easily get ahead in the competitivelandscape.
You have to prioritize investing in and bidding on the opportunities when you have the best chance to win and need to eliminate the outliers where you won’t be competitive.” – Ronald “Fog” Hahn, EVP of Amentum.
Whether it’s identifying emerging market trends, analyzing consumer sentiment, or predicting future demand, market intelligence software equips businesses with the knowledge they need to make informed decisions and stay ahead of the curve. Win Faster. ZoomInfo’s platform tracks 1.5
August Jackson , senior director of Market and Competitive Intelligence with Deltek , recently spoke with ArchIntel regarding Competitive Intelligence within the government contracting sector. Jackson will be featured as a keynote speaker during ArchIntel’s AI in Competitive Intelligence Virtual Event.
You have to put your best listing forward to win the buy box since the buy box greatly influences the shopper’s behavior. In this article, we will learn about the Walmart Buy Box, its importance for sellers, and the factors that help you win the buy box. The seller who wins the ‘Add to Cart’ is the winner of the buy box.
Creating a global sales strategy is one of the most important and challenging exercises for a business. Having a clear plan will determine where you and your team focus their time — and time is the most valuable investment you can put into your business. What is your win rate for those opportunities?
Knowing how to get competitor pricing is essential for the competitive intelligence of any business. Accurate and up-to-date pricing information on competitors can significantly impact profitability and competitiveness, providing valuable insights for creating a comprehensive competitor report.
Amazon recognizes the importance of Google on its e-commerce business and spends tens of millions on the search platform every year. These types of insights, unified with Google Market Pulse can help marketers strategize and prioritize their activities to win more organic share in Google SERP.
On top of this, the winning applicant will also conduct forecasting and analytics related to product and pipeline planning, business development and commercial needs.
We organize all of the trending information in your field so you don't have to. Join 11,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content