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What is Competitive Analysis?

Cipher

The Market and Competitive Intelligence (M/CI) world is full of terms with subtle differences in both definition and usage. Competitive analysis is one such term. It is distinct from competitor analysis , and also from terms like market intelligence, competitive intelligence, and business intelligence.

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Competitive Intelligence Spotlight #40: Brian Greenberg, Marketing Competitive Intelligence Head with Aruba Networks

ArchIntel

Brian Greenberg , head of Marketing Competitive Intelligence with Aruba Networks , subsidiary of Hewlett Packard Enterprise (HPE), and member of HPE’s Competitive Intelligence Council, recently spoke with ArchIntel regarding how to develop trust with stakeholders and decision makers, how to remove data bias and build an effective team.

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How to use LinkedIn for Competitive Intelligence

Aqute Intelligence

Competitive intelligence analysis helps businesses maintain or gain a strategic market advantage. LinkedIn, with its network of over 750 million users worldwide, is an indispensable competitive intelligence tool, and no competitive intelligence research is complete without it.

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15 competitive intelligence companies - US

Aqute Intelligence

Based on our fuller list of competitive intelligence companies, below is the list of companies based in the US or with a mostly US focus - as far as one can judge by their websites. If we have missed anyone out, please tweet @aquteintel AIM , US Aqute Intelligence , US (this is us, woohoo!) We will respond shortly.

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Mining the Internet for Competitive Business Intelligence Through Data Scraping

ArchIntel

The job of mining the internet for business intelligence is becoming more specialized as new tools emerge and as researchers gain more experience doing it. An article in Women on Business on Thursday discusses “data scraping,” a method of extracting BI from open sources , touted to transform the way information is mined online.

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“Quick Success” in Competitive Intelligence?

Academyci

At the core of this powerful pull is a confusion between research projects and competitive intelligence. Intelligence doesnt. competitiveintelligence #strategy #AI The post “Quick Success” in Competitive Intelligence? appeared first on Academy of Competitive Intelligence.

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Survey Shows Increasing Adoption of Business Intelligence, Data Analytics Across Software Industry

ArchIntel

A new annual survey from Reveal, the embedded analytics platform from software maker Infragistics , indicated an increase in the adoption of business intelligence and data analytics across the software industry.