Remove Business Environment Remove Market Intelligence Remove Market Research
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Conducting Market Research: Template and How-To Guide

Netbasequid

And this is the exact opposite of what needs to happen in today’s consumer-driven business environment. Market research confirms or dispels dangerous assumptions and reveals intel that generates new ideas and makes marketing magical. What is Market Research? They have good reason to.

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How to Utilize Secondary Market Research

Netbasequid

In a previous post, we touched on secondary market research, but didn’t go into depth. Our other post focused on primary market research––including what it is, the methods used, and both the advantages and disadvantages of using it as a data source. What is Secondary Market Research? Let’s take a look!

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Consumer and Market Research Predictions for 2023

Netbasequid

So, let us look at some of the consumer and market research predictions hoping they will put you in a winning position. In-House Market Research. Faced with the heavy demands of the current business environment, brands have had to weigh between hiring external marketing agencies and bringing the process in-house.

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The Market Intelligence Maturity Index

Alpha Sense BI

Markets are relentlessly evolving at breakneck speed and generating massive amounts of information every day. Add in volatility brought on by geopolitical tensions and economic uncertainty and you start to portray how challenging it is to conduct market intelligence research today.

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How to optimize your market intelligence strategy in 6 steps

WideNARROW

As a market intelligence professional, it is essential to keep up with the rapidly changing business environment that your organization operates in and make decisions that are informed by the wealth of data available.

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Competitive Intelligence: Hype or Necessity?

mention

Strategic competitive Intelligence One way to look at strategic competitive intelligence is as an understanding of the big picture in your business environment. Tactics are the actions you take in the moment to still support the overall, long-term, strategic goals of your business.

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Brands Adapting to Consumer Video Chat Desire

Netbasequid

Savvy brands follow the trend through consumer and market intelligence to make changes and stay ahead of the curve. Video conversations have been an absolute lifeline for many consumers and businesses during the pandemic. Consumer and market intelligence tells the story. Let’s see how that looks!