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How To Write A Competitor Analysis Report

Aqute Intelligence

A competitor analysis report systematically evaluates both your direct and indirect competitors across various dimensions, such as product offerings, market positioning, pricing, and sales tactics. Armed with this intel from the competitor analysis for sales report, you can develop a pricing strategy that's both competitive and attractive.

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How Has B2B Sales Changed? 4 Trends From the Past Decade

Zoominfo

For B2B sales leaders, these challenges become even more pronounced. The competitive landscape has become more intense. GTM Plays Automated go-to-market plays that can rapidly scale your business. Before COVID, sales had traditionally been an in-person endeavor. Customers have become more demanding.

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How to Sell in a Recession: 3 Tips Based on Experience

Zoominfo

As interest rates rise by 75 basis points for the first time in almost 30 years, experienced sales reps and newcomers alike are facing the prospect of selling during a recession. Sales is tough enough as it is, and prolonged economic uncertainties make the job even harder. Budgets are reduced or eliminated. So how do you do that?

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Context Analysis: Your Secret Weapon for Better Communication

mention

For example, a company might use it to better understand why sales are up or down in different areas. External Analysis On the other hand, if you’re wondering what’s going on outside your business, external analysis is the answer! Context Analysis in Marketing and Sales In marketing and sales, context is king.

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Competitive Intelligence: Hype or Necessity?

mention

This leads to creating a business strategy that will help you outperform competitors by selling more and earning higher revenue than them. Source According to Crayon’s 2024 State of Competitive Intelligence Report , 65% of sales opportunities are competitive. The concept has quite some nuance to it.

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Competitive Intel: A Complete Definition and Guide

Netbasequid

Tapping into a recent report, Mackey revealed that customer experience is going to be the greatest determinant of the success of businesses in beating their competition. Competitive intel uses powerful tools. According to studies, more than 75% of new businesses don’t see their 15 th year.

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Is it time to update your Battle Cards?

Fuld

In the fast-paced, competitive business world, having a reliable strategy is crucial. Battle Cards serve as the go-to tools for sales teams, offering insights into competitors and helping organizations navigate their industries.

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