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Why CIOs need a two-tier approach to gen AI

CIO

When IT leaders consider generative AI, they should create separate strategies when rolling out productivity-enhancing AI tools than when deploying business-case-driven AI solutions, according to new research from the Massachusetts Institute of Technology. One reason may be because they have taken a one-size-fits-all approach to AI.

Briefing 871
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US port strike has CIOs prepping for supply chain implications

CIO

While it’s unclear as to how long this could potentially last and to what extent it could impact us, we need to plan for it to be brief or protracted and severe,” Barnett said. “We Tech refreshes on notice Tracy Woo, a principal analyst at Forrester Research, pointed out the acute impact the port strike could have on the technology supply.

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Tinuiti Wins Two 2022 Microsoft Advertising Partner Awards

Tinuiti

Award Tinuiti Wins Two 2022 Microsoft Advertising Partner Awards Mar 21 2023 Tinuiti Takes Home Microsoft Advertising Channel Partner of the Year and Microsoft Advertising Client Partnership of the Year NEW YORK, NY – March 21, 2023 – Tinuiti , the largest independent performance marketing firm in the U.S., For more information visit [link].

Win 130
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Tinuiti Wins Two 2022 Microsoft Advertising Partner Awards

Tinuiti

Award Tinuiti Wins Two 2022 Microsoft Advertising Partner Awards Mar 21 2023 Tinuiti Takes Home Microsoft Advertising Channel Partner of the Year and Microsoft Advertising Client Partnership of the Year NEW YORK, NY – March 21, 2023 – Tinuiti , the largest independent performance marketing firm in the U.S., For more information visit [link].

Win 130
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Unlock Insights With ZoomInfo Copilot’s AI-Powered Account Summaries

Zoominfo

Enter ZoomInfo Copilot , an AI-fueled sales tool that effortlessly summarizes the essential information for any account, giving sellers the ability to engage confidently and win more deals. Win Faster. Here’s how it works. Sell Smarter.

Briefing 130
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Competitive Intelligence Spotlight #39: Beth Goode, Director of Competitive Intelligence & Price To Win at SOS International

ArchIntel

Beth Goode , director of Competitive Intelligence and Price-To-Win with SOS International (SOSi), recently spoke with ArchIntel regarding how to find talent and construct a Competitive Intelligence team within a company, as well as how to gather and synthesize data to provide actionable insights to decision makers and stakeholders.

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Shadow AI will be much worse than Shadow IT

CIO

Recent research conducted by Dell indicates that 91% of respondents have dabbled with generative AI in their lives in some capacity, with another 71% reporting they’ve specifically used it at work 1. A brief history lesson With the advent of public cloud came the “swipe a credit card and go” era of Shadow IT.