ArchIntel

NOVEMBER 18, 2020

Beth Goode , director of Competitive Intelligence and Price-To-Win with SOS International (SOSi), recently spoke with ArchIntel regarding how to find talent and construct a Competitive Intelligence team within a company, as well as how to gather and synthesize data to provide actionable insights to decision makers and stakeholders.

Competitive Intelligence 189

Competitive Intelligence Competitive Win Intelligence 189

Zoominfo

MARCH 13, 2019

Why do some marketers seem to generate significantly better results than others? It may seem like successful marketers are simply more skilled and motivated— but often, this is not the case. In reality, routines and habits are what separates best-in-class marketers from the rest of the pack. Let’s get into it! The best part?

Marketing 233

Marketing Marketing Briefing Travel 233

CIO

JULY 17, 2023

The CIO, who attributes Generac’s speedy digital transformation in part to his partnerships with Microsoft and Databricks, says PowerInsights’ data and AI capabilities have generated actionable intelligence about Generac’s installed base of customers, including go-to-market scoring, as well as recommendations by product and location.

Business 370

Business Briefing Analysis Sales 370

Smart Data Collective

FEBRUARY 1, 2023

According to Bloomberg , the market for sports research and data analysis net worth is expected to be around $8.4 In this brief article, we explore the impact of data analytics on sports. Helping You Win Data is used in sports to gain an advantage over the opposition. Billion by 2026.

Sports 289

Sports Gaming Briefing Win 289

Zoominfo

JANUARY 16, 2019

In decades past, the world of marketing was dominated by print advertisements in newspapers and magazines. These antiquated marketing tactics had one thing in common: They put the product front and center, with clever presentations intended to entice prospects to become paying customers. Evoke emotions through storytelling.

Marketing 202

Marketing Marketing Sales Enablement Brainstorming 202

Smart Data Collective

NOVEMBER 11, 2021

Business-to-business companies need to understand their customers and market to them just as effectively. One of the benefits of data analytics in B2B marketing is with using digital signage. Data Analytics Helps Companies Create More Effective Digital Signage Marketing Strategies. Do you want to internal market your brand?

Data Mining 331

Data Mining Briefing Business Intelligence Learning 331

Smart Data Collective

JULY 15, 2021

In a sense, this means that machine learning can give investors that opportunity to overcome the efficient market hypothesis. To start your online trading journey, you will need to firstly start by picking a market to trade in. This helps open the market up to anyone who is interested. The Stock Market. The Forex Market.

Learning 312

Learning Briefing Finance Security 312

Tinuiti

MARCH 21, 2023

Award Tinuiti Wins Two 2022 Microsoft Advertising Partner Awards Mar 21 2023 Tinuiti Takes Home Microsoft Advertising Channel Partner of the Year and Microsoft Advertising Client Partnership of the Year NEW YORK, NY – March 21, 2023 – Tinuiti , the largest independent performance marketing firm in the U.S.,

Win 130

Win Briefing Retail Market Intelligence 130

Tinuiti

MARCH 21, 2023

Award Tinuiti Wins Two 2022 Microsoft Advertising Partner Awards Mar 21 2023 Tinuiti Takes Home Microsoft Advertising Channel Partner of the Year and Microsoft Advertising Client Partnership of the Year NEW YORK, NY – March 21, 2023 – Tinuiti , the largest independent performance marketing firm in the U.S.,

Win 130

Win Briefing Retail Market Intelligence 130

Zoominfo

AUGUST 21, 2018

Your goal as a B2B marketer is to capture the attention of potential buyers with informational resources and content. For those who aren’t familiar with the term, snackable content is essentially the same as traditional marketing content—but condensed. So, how can you incorporate snackable content in your B2B marketing strategy?

Marketing 169

Marketing Marketing Briefing Win 169

Zoominfo

AUGUST 11, 2021

The Daily Briefing Executive Summary. A functional pipeline — combining prospecting, marketing, and sales efforts — allows your reps to move leads closer to the sale faster. You’ll have enticed them with a beautiful website and high-quality content marketing, establishing a vision of your product in their mind. Get the Report.

Sales 217

Sales Management Briefing Win 217

mention

APRIL 29, 2022

In this post, we’ll share expert tips from renowned marketing professionals on crafting social media content that appeals to the masses and drives business for you. Many readers do so to get a chance to win the gift/prize. . For example, you may be on a list of marketing experts. Happy reading! Source: Easypromos.

Matrix 355

Matrix Profiling Briefing Entertainment 355

mention

AUGUST 26, 2022

That makes influencer marketing a valuable tool in your PR arsena in 2022. PR and influencer marketing efforts can go hand in hand in those tough times. That makes it easier to leverage their influence for your PR and subsequent influencer marketing campaigns. Influencer marketing is built firmly on social proof theory.

Management 162

Management Marketing Marketing Briefing 162

Zoominfo

JUNE 21, 2024

In a ruthlessly competitive market, deep account knowledge can tip the scales between a stalled deal and a successful sale. Enter ZoomInfo Copilot , an AI-fueled sales tool that effortlessly summarizes the essential information for any account, giving sellers the ability to engage confidently and win more deals. Win Faster.

Briefing 130

Briefing Win Knowledge Sales 130

ArchIntel

JUNE 8, 2021

Cloud platform provider NICE CXone is looking for a manager of market and competitive intelligence who will be responsible for monitoring market trends , industry dynamics and key competitors. Specifically, the manager will track competitor activities such as go-to-market strategies , pricing and product direction. ArchIntel™ -.

Competitive Intelligence 104

Competitive Intelligence Competitive Intelligence Intelligence 104

mention

NOVEMBER 1, 2023

The world of digital marketing is rapidly changing thanks to new advancements in artificial intelligence (AI) technology. Marketing channels from social media and paid advertising to email and content marketing are all experiencing rapid disruption and innovation courtesy of industry-changing technology rooted in AI and machine learning.

Marketing 162

Marketing Marketing Algorithm Briefing 162

Zoominfo

FEBRUARY 9, 2020

In decades past, the world of marketing was dominated by print advertisements in newspapers and magazines. These antiquated marketing tactics had one thing in common: They put the product front and center, with clever presentations intended to entice prospects to become paying customers. Evoke emotions through storytelling.

Marketing 130

Marketing Marketing Sales Enablement Brainstorming 130

Zoominfo

JANUARY 22, 2019

But, here’s the good news– a strategic response to a negative review can actually improve your customer relationships and help you win more business in the future. Keep in mind, some reviews will be too brief or ambiguous for you to answer all of the above questions. Begin your private follow-up with another brief apology.

Business 213

Business Briefing Win Information 213

FedSavvy

OCTOBER 14, 2021

Headquartered in Reston, Virginia, Leidos is a technology, engineering and science solutions and services provider serving the defense, intelligence, civil and health markets. Brief History of Mergers and Acquisitions. Figure 1 – A brief history of Leidos acquisitions and sales. Noteworthy Takeaway Wins.

Briefing 130

Briefing Win Applied Research Algorithm 130

Zoominfo

MAY 20, 2019

With so many responsibilities on their plates, B2B marketers and sales professionals can’t afford to waste such valuable time in inefficient meetings. Last-minute meetings and brief standups might not require a detailed overview and plan, nor may you have the time to create one. Executives consider more than 67% of meetings a failure.

Business 221

Business Restaurants Briefing Technology 221

Zoominfo

APRIL 19, 2018

Thankfully, B2B sales expert Jill Konrath has solved this problem in her book SNAP Selling: Speed Up Sales and Win More Business with Today’s Frazzled Customers. . ZoomInfo’s market intelligence solutions can make your job easier. Keep reading if you’re ready to bypass gatekeepers and set more meetings with the C-Level.

Sales 165

Sales Briefing Win Market Intelligence 165

Zoominfo

SEPTEMBER 12, 2018

Your initial reason for calling is, of course, to initiate a sale—but these brief messages aren’t the time to sell your product. A phony, overenthusiastic tone is even worse—you’ll sound like every other generic B2B sales representative trying to win the prospect’s attention. Offer a clear value proposition.

Sales 210

Sales Briefing Profiling Win 210

CXL

JUNE 16, 2022

Consistency is the cornerstone of good marketing. Stacked Marketer turned a free newsletter into a six-figure revenue generator by staying actionable, convenient, and entertaining. A marketing playbook helps you achieve brand consistency across channels and campaigns. A marketing playbook gets everyone on the same page.

Marketing 124

Marketing Marketing Copywrite Sales 124

Netbasequid

FEBRUARY 16, 2022

From sun-up to sundown, consumers face an onslaught of marketing messages. Odds are, you’d rather go with option two and score more consistent marketing wins. To that end, we’ll explore what consumer behavior means to marketing with a focus on: What is consumer behavior? What is Consumer Behavior in Marketing?

Marketing 98

Marketing Marketing Travel Commerce 98

SpyFu

JULY 26, 2024

Running a successful digital marketing agency is no easy feat. Dial in Your Marketing & Sales Engine Step 1: Find Your Niche With constant growth from ad agencies stretching into digital marketing , it’s a crowded space.  To You're juggling client work, operations, sales, hiring—the list is endless.

Marketing 98

Marketing Marketing Intellectual Property Finance 98

Netbasequid

JULY 1, 2021

There’s no doubt that using social media influencers as part of your marketing strategy is growing increasingly popular. Social media influencers are providing tons of value for brands on Instagram, and TikTok is proving highly valuable for influencer marketing that targets Gen Z audiences. It’s a win for sure!

Marketing 97

Marketing Marketing Business Gaming 97

SpyFu

MAY 21, 2021

Content marketing is a long game—you build authority and SEO strength over time as articles rank higher and get more engagement from readers. That’s why it’s important that your content marketing campaigns are built on top of a solid and well-reasoned plan. That’s what makes content marketing successful.

Marketing 104

Marketing Marketing Win Research 104

Zoominfo

FEBRUARY 6, 2018

New Approach: Sales and Marketing Alignment. When sales and marketing departments don’t work toward the same goals, everyone loses. Consider this – 61% of B2B marketers send all leads directly to sales, but only 27% of those leads are qualified ( source ). 3 Expert Opinions on Sales and Marketing Alignment.

Sales 164

Sales Sales Enablement Briefing Market Segmentation 164

Zoominfo

OCTOBER 20, 2023

Mainly, you want to make sure you’re brief — don’t waste the prospect’s time with filler words, lengthy asides, and favorite phrases. Short and sweet wins People are busy and inboxes are jammed. Mix it up We find that it can take around 10 touchpoints across a variety of channels to win a deal. Get to the point.

Sales 130

Sales Briefing Win Business 130

Netbasequid

FEBRUARY 18, 2021

It was a very broad brief, and we began looking for anything that people were talking about around mustard that might be interesting. How important has it been to accurately identify trends or shifts with your market and/or target audience with data growing at an exponential rate? One great example of that is French’s Mustard.

Market Intelligence 98

Market Intelligence Intelligence Intelligence Marketing 98

Zoominfo

JANUARY 19, 2020

But, here’s the good news– a strategic response to a negative online review can actually improve your customer relationships and help you win more business in the future. Keep in mind, some reviews will be too brief or ambiguous for you to answer all of the above questions. Begin your private follow-up with another brief apology.

Business 130

Business Briefing Win Information 130

ArchIntel

JANUARY 13, 2021

Kowitt is a 20-year industry veteran whose career is focused on providing market research , competitive intelligence , data analysis , strategic planning and program management for companies that work on Department of Defense programs. In that role, she organized program reviews and event logistics as well as prepared briefing materials.

Competitive Intelligence 104

Competitive Intelligence Pharmaceutical Profiling Briefing 104

Similarweb

MARCH 11, 2021

I am going to share the marketing analysis tools and the step-by-step process of how we at Similarweb continuously create SEO content that genuinely works. I’ll discuss in detail the relationship between content marketing and SEO content, and I’ll let you in on my own nine-step SEO content writing strategy. . What is SEO content?

Briefing 114

Briefing Education Copywrite Algorithm 114

Zoominfo

AUGUST 11, 2021

Get the Report The Daily Briefing Executive Summary What Is a Sales Pipeline? A functional pipeline — combining prospecting, marketing, and sales efforts — allows your reps to move leads closer to the sale faster. A sales pipeline is a visual representation of your current deals and opportunities.

Sales 100

Sales Management Briefing Win 100

mention

JUNE 26, 2023

As a marketing agency, you’re often tasked with proving the marketing ROI of your clients’ efforts. They’re most concerned about keeping their businesses lucrative and need your agency’s expert help to achieve marketing results. After all, it’s why they’ve invested in your services. Definitely not! Knowledge is power, though!

Restaurants 162

Restaurants Briefing Marketing Marketing 162

ArchIntel

JANUARY 5, 2022

The market was placed at $417 billion in 2020 and is forecasted to post a compound annual growth rate of 2.37 The same report stated that the country’s A&D market continues to undergo an unprecedented disruption due to the COVID-19 pandemic. Greg Good, Marketing director, BAE Systems. business for the last six years.

Profiling 104

Profiling Competitive Intelligence Travel Finance 104

ArchIntel

NOVEMBER 3, 2021

The outbreak of the virus in 2020 led some downstream markets to experience lower demand, translating into lower demand for engineering services , a report by IBISWorld said. Elero has a track record of increasing win rates for new customers and securing re-compete contracts with current customers.

Copywrite 104

Copywrite Profiling Win Briefing 104