Zoominfo

AUGUST 8, 2024

Sellers across every industry are under intense pressure to deliver ambitious results in tightly competitive markets, and it’s much more than a passing trend. Luckily, sellers of every stripe now have access to AI-powered tools that can help them excel in a challenging market.

Sales 130

Sales Briefing Research Win 130

Zoominfo

OCTOBER 24, 2024

And in the age of AI-assisted sales, what was once a long process of research, targeting, and crafting outreach has now become remarkably fast. Improved Forecasting : AI-powered algorithms analyze historical data and market trends to deliver more accurate sales forecasts, enabling better strategic planning.

Sales 211

Sales Battlecard Predictive Analytics Briefing 211

CIO

SEPTEMBER 26, 2023

Executive briefings and annual reports are full of “this is how much we are spending on hot new technologies” factoids. Depending on which subscription research firm you prefer, we know the world is spending a lot on information technology — say, $4.6 Creating value with information is what constitutes progress.

Information 468

Information Briefing Gaming Intelligence 468

Zoominfo

AUGUST 25, 2020

But what does it mean to actually be productive when it comes to marketing? Obstacles to Marketing Productivity. Either way, there are a host of obstacles to marketing time management that can impede productivity. Lack Of Strategy And Alignment: Sales and marketing alignment is imperative for efficient time use.

Marketing 221

Marketing Marketing Briefing Sales 221

CIO

SEPTEMBER 17, 2024

The CRM software provider terms the Data Cloud as a customer data platform, which is essentially its cloud-based software to help enterprises combine data from multiple sources and provide actionable intelligence across functions, such as sales, service, and marketing.

Briefing 350

Briefing Security Security Research 350

CIO

DECEMBER 7, 2022

The Multicloud Business Impact Brief by 451 Research summarizes the findings of its own Voice of the Enterprise: Cloud, Hosting & Managed Services, Budgets & Outlook 2022 survey and identifies costs as a key driver and desired outcome of cloud transformation as well as a key limiting factor in the use of some of these resources.

Briefing 370

Briefing Knowledge Loss Security 370

CIO

NOVEMBER 15, 2023

Whether he’s talking about how data is used in the research process or how digitalization will change the role of universities, Woolley listens deeply to business conversations in an effort to help find answers to the big questions. It’s crucial CIOs are curious about change and the broad range of IT systems and services on the market.

Innovation 513

Innovation Startups Briefing Human Resources 513

CIO

SEPTEMBER 21, 2023

They can code, write poetry, draw in any art style, create PowerPoint slides and website mockups, write marketing copy and emails, and find new vulnerabilities in software and plot holes in unpublished novels. Normally, he says, these kinds of reports are refreshed every two years, but this market is moving too quickly for that.

Globalization 488

Globalization Technology Technology Security 488

CIO

FEBRUARY 12, 2024

Some expertise in marketing, operations, cybersecurity, and other functional areas is important, too. And they are expected to brief each group on their technical roadmap and vision in ways that each and every one of those groups can understand and embrace. increase in stakeholder satisfaction with IT.

IT 482

IT Knowledge Briefing Learning 482

Smart Data Collective

JULY 15, 2021

In a sense, this means that machine learning can give investors that opportunity to overcome the efficient market hypothesis. To start your online trading journey, you will need to firstly start by picking a market to trade in. You should conduct thorough research into what you want to invest in. The Stock Market.

Learning 312

Learning Briefing Finance Security 312

mention

DECEMBER 2, 2020

As most businesses are scrambling to keep up with the new business climate caused by the COVID-19 pandemic, digital marketing agencies and services on the contrary – are growing in demand. If you’re responding to the growing need for digital marketing agencies, then you’re probably thinking about scaling upward.

Marketing 195

Marketing Marketing Briefing Management 195

Zoominfo

MAY 19, 2020

There is a lot to unpack here, but let me start by making clear that if all cold emails were illegal, we wouldn’t be driving successful email marketing campaigns for thousands of companies worldwide. It is clear from this definition that if you are doing your job as an email marketer, you should NEVER be sending spam. Opt-Out Method.

Pharmaceutical 317

Pharmaceutical Briefing Loss Sales 317

Smart Data Collective

APRIL 20, 2022

Any company that wants to implement a successful marketing strategy needs to invest in analytics technology. We have talked extensively about the importance of analytics in online marketing, but it can be just as important for traditional marketing strategies as well. Sharing Valuable Information Scheduling Appointments.

Briefing 299

Briefing Advantage Advantage Banking 299

Zoominfo

JUNE 2, 2021

By adding automation to these high-quality results, day-to-day sales and marketing efforts get easier, too. Savvy sales reps and marketers can take this approach to engage with leads earlier and stay ahead of their competitors. Figure 1 : Real-time buying signals can boost various sales and marketing activities.

Briefing 246

Briefing Sales Research Advantage 246

Zoominfo

AUGUST 21, 2018

Your goal as a B2B marketer is to capture the attention of potential buyers with informational resources and content. For those who aren’t familiar with the term, snackable content is essentially the same as traditional marketing content—but condensed. So, how can you incorporate snackable content in your B2B marketing strategy?

Marketing 169

Marketing Marketing Briefing Win 169

Smart Data Collective

FEBRUARY 1, 2023

According to Bloomberg , the market for sports research and data analysis net worth is expected to be around $8.4 In this brief article, we explore the impact of data analytics on sports. Using online tools such as social media, digital and communication experts use online analytics to best shape marketing campaigns.

Sports 289

Sports Gaming Briefing Win 289

Smart Data Collective

MAY 29, 2023

The Bureau of Labor Statistics reports that the role of research and data analysts is projected to grow as much as 23% in the next 8 years. With these changes comes the challenge of understanding how to gather, manage, and make sense of the data collected in various markets.

Briefing 262

Briefing Data Analysis Analysis Research 262

Zoominfo

FEBRUARY 6, 2019

It’s a topic you’re likely familiar with if you work in marketing— and especially if you’ve read our blog in the past. Consider these statistics ( source ): 62% of organizations rely on marketing and prospect data that’s up to 40% inaccurate. It’s safe to say personalization is the defining trend of our modern era of marketing.

Marketing 178

Marketing Marketing Briefing Sales 178

CIO

MARCH 18, 2024

Bets are already being made on LLMs to revolutionize customer experience , marketing , research and development , and more. A meeting we called the Operations and Intelligence (O&I) brief. Virtually anyone can tap into their ability to instantly analyze information and respond intelligently in plain language.

Briefing 273

Briefing Intelligence Intelligence Market Research 273

Zoominfo

JUNE 6, 2018

Highlight specific employees through photos, videos, and brief testimonials where they explain what they love most about working at your company. Research the top keywords in your industry and optimize your page to include these specific words and phrases. The application process itself should be brief and straightforward.

Briefing 250

Briefing Research Information Sales 250

mention

APRIL 29, 2022

In this post, we’ll share expert tips from renowned marketing professionals on crafting social media content that appeals to the masses and drives business for you. A study by the Pew Research Center also suggests that parents use a wide range of social media platforms and as much as 74% of them are on Facebook. Happy reading!

Matrix 355

Matrix Profiling Briefing Entertainment 355

TBR

JULY 3, 2024

Compelling Cybersecurity Needs Meet PwC’s Capabilities A July 1, 2024, briefing by PwC’s EMEA Financial Services (FS) team provided TBR with a closer look at PwC’s largest industry practice by revenue and the ways the firm has blended industry expertise with cybersecurity managed services experience and credibility.

Alliance 162

Alliance Briefing Banking Security 162

mention

NOVEMBER 1, 2023

The world of digital marketing is rapidly changing thanks to new advancements in artificial intelligence (AI) technology. Marketing channels from social media and paid advertising to email and content marketing are all experiencing rapid disruption and innovation courtesy of industry-changing technology rooted in AI and machine learning.

Marketing 162

Marketing Marketing Algorithm Briefing 162

Zoominfo

AUGUST 25, 2020

But what does it mean to actually be productive when it comes to marketing? Obstacles to Marketing Productivity Even the most disciplined employees face productivity roadblocks. Either way, there are a host of obstacles to marketing time management that can impede productivity. So, You Want to Improve Marketing Productivity?

Marketing 130

Marketing Marketing Briefing Sales 130

Zoominfo

SEPTEMBER 26, 2018

Recruiting and marketing may be two separate fields—but in today’s digital world, the lines between the two have become increasingly blurred. In fact, 86% of HR professionals agree that recruitment is becoming more like marketing ( source ). The recruiting landscape is now a candidate-driven and highly competitive environment.

Profiling 250

Profiling Briefing Travel Competitive 250

ArchIntel

JUNE 8, 2021

Cloud platform provider NICE CXone is looking for a manager of market and competitive intelligence who will be responsible for monitoring market trends , industry dynamics and key competitors. The position is tasked with researching, analyzing and communicating technical product differentiators as well as competitive sales tactics.

Competitive Intelligence 104

Competitive Intelligence Competitive Intelligence Intelligence 104

Zoominfo

SEPTEMBER 10, 2020

As part of go to market, loyalty initiatives include a mix of actions, such as VIP programs, product upsells, and campaigns for user-based reviews. Loyalty is one of the four building blocks that creates a core go-to-market framework for businesses. Loyalty marketing has evolved over the years. Source: ZoomInfo.

Airline 226

Airline Restaurants Briefing Sales 226

TBR

APRIL 24, 2024

telecom public sector market. Key points of the discussion will include the financial performance and go-to-market strategies of leading U.S. operators competing in the public sector domain as well as recent developments and trends impacting the market. Register Now In This FREE TBR Insights Live Session on U.S.

Briefing 100

Briefing Marketing Marketing Security 100

Zoominfo

APRIL 19, 2023

Ben Salzman, SVP of ZI Labs and GTM Strategy at ZoomInfo, thinks that generative AI is already having a positive effect on go-to-market motions by encouraging sales and marketing leaders to experiment and question conventional wisdom. Generative AI is going to allow companies to run so much faster,” Salzman says.

Marketing 130

Marketing Marketing Sales Briefing 130

ArchIntel

NOVEMBER 18, 2020

If they see something new, their first instinct should be to go research and gain a baseline understanding of the topic. . People tend to be great researchers because we grew up in the Google age. I also track our strategic growth markets, and emerging technologies relevant to our portfolio.

Competitive Intelligence 189

Competitive Intelligence Competitive Win Intelligence 189

Aqute Intelligence

JANUARY 7, 2020

This might be because of a new opportunity in the market, or a desire to refresh your view of the competition. But bias can undermine the quality of your competitive intelligence by influencing how you approach research, how you gather data, and how you prepare reports. 5: Global team Our network of researchers spans the globe.

Briefing 130

Briefing Competitive Intelligence Primary Research Research 130

Zoominfo

JUNE 21, 2024

In a ruthlessly competitive market, deep account knowledge can tip the scales between a stalled deal and a successful sale. By eliminating the need for manual research and data compilation, Copilot frees up your sellers’ time to focus on what they do best – engaging with prospects and closing deals. Here’s how it works.

Briefing 130

Briefing Win Knowledge Sales 130

Moz

FEBRUARY 9, 2021

Your company has a content team, but you notice they’re not using keyword research to inform their articles. You’re a marketing director at a startup. The solution in both of these scenarios is a content brief. However, not all content briefs are created equal. What’s a content brief? Or how about this scenario?

Briefing 60

Briefing Research Retail Startups 60

CIO

DECEMBER 6, 2022

The Multicloud Business Impact Brief by 451 Research summarizes the findings of its own Voice of the Enterprise: Cloud, Hosting & Managed Services, Budgets & Outlook 2022 survey and identifies costs as a key driver and desired outcome of cloud transformation as well as a key limiting factor in the use of some of these resources.

Briefing 195

Briefing Knowledge Loss Security 195

TBR

AUGUST 30, 2024

Cultural, portfolio and leadership DNA have shaped vendors’ behavior when it comes to go-to-market efforts and partner strategies, which is not surprising given vendors often lean on what they do best when pursuing opportunities. PDT for an exclusive look at TBR’s latest ecosystem research. 26, 2024, at 1 p.m. EDT/10 a.m.

Alliance 130

Alliance Briefing Research Analysis 130

mention

DECEMBER 2, 2022

Landing pages are a popular tool used in inbound marketing to attract customers and generate leads. Elements such as your form, call-to-action, headline, brief written copy, and main image should be placed above the fold. After all, research has found that the more landing pages you have, the more likely a prospect is to convert.

Entertainment 289

Entertainment Sports Briefing Commerce 289

ArchIntel

FEBRUARY 24, 2021

While the true impact of automation on jobs is still the subject of much speculation, there is no doubt that the artificial intelligence market in the United States is growing by leaps and bounds. She also holds a master’s degree in professional communications and marketing from Clark University. ArchIntel™ -. reached some $6.45

Competitive Intelligence 104

Competitive Intelligence Marketing Intellectual Property Marketing 104