Happy Market

OCTOBER 1, 2021

My guest today is Naomi Henderson, CEO/Co-Founder of RIVA Market Research and Training Institute. RIVA, founded in 1981, as a qualitative market research services company. Prior to starting RIVA, she spent the previous 17 years working for some of the companies known as beltway bandits and opinion research corporation.

Market Research 52

Market Research Marketing Research Research Marketing 52

ArchIntel

JUNE 2, 2021

Before moving over to her present employer, Hansen-Jain held a long series of market research and insights-related positions at Novartis. She began her services for the company as a market research consultant and climbed her way up to strategic insights lead. She worked for the firm for two and a half years. The post U.S.

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Pharmaceutical Competitive Competitive Intelligence Profiling 104

ArchIntel

MARCH 24, 2021

Susan Addis Sr Market Research Mngr AT&T. Executive Profile: Susan Addis, Senior Market Research and Analysis Manager at AT&T. Susan Addis serves as the senior market research and analysis manager at telecommunications company AT&T.

Competitive Intelligence 104

Competitive Intelligence Profiling Market Research Marketing Research 104

ArchIntel

FEBRUARY 17, 2021

According to his LinkedIn profile, Smith develops systems to facilitate the flow of market knowledge and trends between the business and its corporate stakeholders. Before being promoted to VP, Smith spent 30 years as Martin Marietta’s director of market research and analysis. Smith also focused on strategic planning.

Competitive Intelligence 104

Competitive Intelligence Profiling Market Research Marketing Research 104

ArchIntel

MARCH 17, 2021

Kevin Johannsen is currently a senior market and competitive intelligence manager at Vizient, based in Dallas, Texas. By his own account, he is an efficient and professional senior market analyst with 23 years of experience in marketing, business development, proposal management and market research.

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Competitive Intelligence Profiling Competitive Intelligence 80

ArchIntel

JANUARY 6, 2021

The T-Mobile marketing strategy director’s career is focused on market research, product and brand management, competitive analysis and market planning, among others. She also holds a master’s degree in marketing, finance and accounting from the William Simon School of Business.

Competitive Intelligence 104

Competitive Intelligence Profiling Finance Market Research 104

Netbasequid

APRIL 21, 2022

Staying on top of these shifts and entertainment trends throughout 2022 using market research will be critical when attempting to keep pace with consumer mindset shifts. We’ll take a brief look here at the world of sports and entertainment with a focus on: Comparing today’s conversation versus the historical narrative.

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Sports Entertainment Gaming Marketing Research 98

Aqute Intelligence

MAY 6, 2024

A competitor analysis report systematically evaluates both your direct and indirect competitors across various dimensions, such as product offerings, market positioning, pricing, and sales tactics. Market research specifically centered on competitive intelligence for marketing teams can be helpful in this aspect.

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Competitor Analysis Analysis Matrix Competitive Landscape 147

ArchIntel

JUNE 9, 2021

With a career spanning 20 years, McNeal is an expert in project management, data analytics, financial analysis and budgeting, marketing strategy, executive reporting, brand management, competitive intelligence, market research and customer insights.

Competitive 104

Competitive Competitive Intelligence Biotech Profiling 104

ArchIntel

FEBRUARY 24, 2021

Zaozerskaya, who has more than 10 years of experience in market research , competitive analysis , customer insights and digital marketing, has been serving as senior manager at Amazon since September 2020, according to her LinkedIn profile.

Competitive Intelligence 104

Competitive Intelligence Marketing Intellectual Property Marketing 104

Zoominfo

OCTOBER 22, 2021

The market segments that have been with you the longest may be growing in price sensitivity, which may prompt a switch to a more buy-ready market segment. If so, careful market research will be necessary. What is Sales? Sales converts those qualified leads from your business devs into transactions.

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Sales Market Segmentation Business Research 130

ArchIntel

FEBRUARY 3, 2021

He was president and managing director of MarkLines, a Japan-based automotive market research and business-to-business direct marketing company catering to a members-only clientele. John Johnson is the senior manager for advanced planning market intelligence at Nissan Motor Corporation.

Competitive Intelligence 104

Competitive Intelligence Competitive Intelligence Intelligence 104

ArchIntel

JANUARY 27, 2021

Peceno’s LinkedIn account shows that she has been with FedEx for three and a half years, managing a team of nine professionals responsible for building business strategies, market research and analysis, product marketing as well as competitive intelligence. Shirokov left FedEx in January 2011 and rejoined in February 2012.

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Competitive Profiling Competitive Intelligence Retail 104

Zoominfo

AUGUST 26, 2021

The market segments that have been with you the longest may be growing in price sensitivity; you may need to switch to a more buy-ready market segment in order to maintain your cash flows. If so, careful market research will be necessary. Their duties may include some of the following: Essential Market Research.

Sales 130

Sales Market Segmentation Business Benchmarking 130

Netbasequid

JUNE 8, 2021

That’s where your market research needs a dose of competitive intelligence to ensure you’re finding what’s working well. Honestly, using competitive intelligence to pick apart your consumer’s products for consumer preferences should be a standard part of your market research. The intel is too valuable to pass up.

Competitive Intelligence 98

Competitive Intelligence Competitive Intelligence Intelligence 98

Netbasequid

JUNE 8, 2022

Market research. A market research tool, like NetBase Quid, is often the first place industry leaders search. Whether starting from scratch or if the main competitors are known, market research reveals the most complete intel available, particularly when one is working in our Companies Dataset.

Competitive 98

Competitive Benchmarking Analysis Competitive Intelligence 98

ArchIntel

FEBRUARY 2, 2022

At Centech, he oversaw strategic operations for marketing and business development within civilian government departments and agencies. He was also responsible for branding, presentations, market research and capture management. The marketing veteran was also the marketing lead official and co-founder at Impera Group.

Profiling 104

Profiling Competitive Intelligence Startups Sales Enablement 104

ArchIntel

JUNE 16, 2021

She also heads the company’s market research efforts, gathering information to compile statistics pertinent to the planning and execution of marketing campaigns. Before her move to Sintavia, Lewis worked at real estate firm J.

Airline 104

Airline Restaurants Profiling Competitive Intelligence 104

ArchIntel

APRIL 21, 2021

She spent more than two years serving as the health organization’s senior vice president for marketing, market research and analytics. Before that, she was the VP for external strategy, innovation and research at Venadar, an Atlanta-based venture development firm and innovation consultancy.

Competitive Intelligence 104

Competitive Intelligence Profiling Competitive Pharmaceutical 104

ArchIntel

MARCH 3, 2021

Pan’s LinkedIn account reveals that her functional expertise includes strategy, innovation, incubation, branding, market research, marketing communications, business planning, business development, corporate ventures, executive speakerships and product marketing.

Profiling 104

Profiling Briefing Competitive Intelligence Travel 104

Netbasequid

APRIL 5, 2021

And we get all that with a brief look. Data analytics tools that excel in data visualization have changed the way market research gets done. The colors tell us that there are sub-themes in the data intelligence conversation. The number of nodes within a cluster allows us to get a feel for conversational volume.

Competitive Intelligence 104

Competitive Intelligence Gaming Briefing Data Analysis 104

ArchIntel

MARCH 31, 2021

Her duties call for frequent interaction with government and contractor representatives with whom she communicates about insights on technology, engineering design, business, economic analysis and market research. Before her employment at Aerospace, Van Hees was the senior vice president of Loop Capital Markets’ equity division.

Competitive 104

Competitive Due Diligence Marketing Marketing 104

Happy Market

MAY 2, 2019

[01:08] Yeah, it’s called Intellicast, and we wouldn’t do it without a marketing team. It’s mostly market research, but we goof off a ton; so, I like to call it half market research news and discussion and then half like morning radio show. If it was just Adam and I, it would never happen.

Research 52

Research Briefing Entertainment Marketing Research 52

ArchIntel

OCTOBER 6, 2021

The eLearning market in the United States is expected to grow by $21.64 billion between 2020 to 2024, according to a study by market research firm Technavio. Information gathered 24/7 is delivered via the ArchIntel Daily Intelligence Brief in a newsletter format by email and through a private online archive at www.archintel.com.

Marketing 104

Marketing Marketing Education Profiling 104

Alpha Sense BI

DECEMBER 16, 2022

A Brief Overview of Monitoring on AlphaSense . When we speak to “monitoring” in the AlphaSense platform, we’re functionally talking about using tools like Dashboards and Alerts to stay on top of the most important new information about market trends, competitors, and macro-economic shifts.

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Benchmarking Briefing Competitive Landscape Market Intelligence 93

Happy Market

FEBRUARY 27, 2019

Thanks so much for being on the Happy Market Research podcast. [00:08] When he got introduced to it into market research, he saw that especially within innovation testing, a lot of the work, in innovation foundation evolves around measuring intents so you ask questions, “Are you considering purchasing this product?

Startups 52

Startups Briefing Market Research Marketing Research 52

Wink Intel

JANUARY 23, 2024

Arecent paper and summary brief published by two experts at the Center for Retirement Research at Boston College has sparked a debate about financial advisors being able to steer clients toward guaranteed income annuities in the retirement planning process. – sjm The post Why Do Clients Really Ignore Advice on Annuities?

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Briefing Marketing Research Market Research Research 40

Wink Intel

APRIL 25, 2022

View a brief overview of What’s New: AnnuitySpecs Whats New. Jamie, along with special guests will offer the best tips, tricks, and insight into utilizing Wink’s services to the fullest to benefit you, in your search for product data, sales data, market research, and all of your competitive intelligence needs.

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Briefing Competitive Intelligence Marketing Research Market Research 40

Alpha Sense BI

DECEMBER 18, 2023

Examples include analyzing legal briefs, automating repetitive tasks such as healthcare paperwork, and handling customer service. Market Research : GenAI tools can be used when conducting market research to analyze large volumes of market data, predict market trends, analyze customer preferences, and perform competitor analysis.

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Due Diligence Management Briefing Algorithm 59

Wink Intel

MARCH 29, 2021

Executive Summary – The executive summary section of the report gives a brief overview and summary of the report. Introduction – The introduction section of the report gives brief introduction about segmentation by geography, segmentation by type of insurance, and by application. . Identify growth segments for investment.

Globalization 40

Globalization Competitive Landscape Briefing Marketing 40

Alpha Sense BI

AUGUST 16, 2024

Market Research : GenAI tools can be used when conducting market research to analyze large volumes of market data, predict market trends, analyze customer preferences, and perform competitor analysis.

Due Diligence 59

Due Diligence Management Algorithm SWOT 59

Netbasequid

APRIL 17, 2023

A market analysis provides enough data to harmonize these techniques and make informed predictions about the market. Market analysis can be expensive if you don’t have the skill to conduct it in-house. Market description Start by fully recognizing the market you’re in. Market size. Challenges 1.

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Analysis Marketing Marketing Competitive 98

Resonate

MAY 27, 2020

Keys To Driving Growth With Deep Consumer Insights Executive Brief. Guide: A Modern Approach to Custom Marketing Research. Learn about research solutions that will power your approach to content, creative, offers, product development and messaging. Bank Switcher Executive Brief.

Win 52

Win Sports Briefing Entertainment 52

Resonate

AUGUST 19, 2020

Keys To Driving Growth With Deep Consumer Insights Executive Brief. Guide: A Modern Approach to Custom Marketing Research. Learn about research solutions that will power your approach to content, creative, offers, product development and messaging. Bank Switcher Executive Brief. Retail Holiday Season Lookback.

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Banking Sports Briefing Entertainment 52

Alpha Sense BI

JUNE 21, 2024

.” – Former Senior Director of Global Marketing, Molson Coors Beverage Company | Expert Transcript Companies should incorporate cohesive DEI efforts into their marketing efforts year-round rather than for brief campaigns that may appear as performative. Defy doubt in your ESG market research with AlphaSense.

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Due Diligence Benchmarking Capital Primary Research 52

Datapine Blog

JANUARY 18, 2023

Let’s get started with a brief report definition. click to enlarge** The image above is a market research analytics report example for customer demographics. Market Research Report **click to enlarge** This list of report types examples would not be complete without a market research report.

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Retail Finance KPI Sales 80

Happy Market

OCTOBER 10, 2022

This Episode is Sponsored by: The Michigan State University’s Master of Science in Marketing Research Program delivers the #1 ranked insights and analytics graduate degree in three formats: Full-time on campus. I’m Jamin, host of the Happy Market Research Podcast, which you’re listening to. Full-time online.

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Marketing Marketing Marketing Research Market Research 52