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By his own account, he is an efficient and professional senior market analyst with 23 years of experience in marketing, business development, proposal management and market research. The post Executive Profile: Kevin Johannsen, Senior Market and Competitive Intelligence Manager at Vizient appeared first on ArchIntel™.
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A competitor analysis report systematically evaluates both your direct and indirect competitors across various dimensions, such as product offerings, market positioning, pricing, and sales tactics. Messaging and brand positioning: Examine how competitors position themselves in the market through their branding and messaging.
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