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3 Ways to Operate a More Data-Driven Marketing Program

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If you’ve worked in marketing over the last few years, you’re likely familiar with the concept of data-driven marketing. But, just in case, we’ll give you a brief refresher. Instead, we recommend partnering with a market intelligence solution to do the heavy lifting. These are your buyer personas.

Marketing 153
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Energy Sector Seen to Regain Momentum After 2020 Slowdown

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Before joining TVA in February 2020, Ristvedt, whose areas of expertise include data analysis , market research and community outreach , spent four years at ISO New England. His industry knowledge includes the fields of statistical data analysis , competitive intelligence , marketing research and survey design.

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The US Education Sector Can Turn Disruption Into Opportunity

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Executive Profile: Kathy Brant, Market Intelligence and Product Marketing Senior Director at NWEA. Kathy Brant is the senior director of market intelligence and product marketing at NWEA , a company that delivers K-12 assessment solutions to more than 9,000 schools in about 145 countries.

Education 104
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Does Data Visualization Matter?

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Therefore, data visualizations enhance the process of data analysis every step of the way, from exploration to dissemination. And data visualizations strengthen your ability to identify correlations and makes your results stick better in the minds of those you share them with. And we get all that with a brief look.

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A Bright 2021 for Telecommunications, But Challenges Lie Ahead

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Marchiando was promoted to senior market research and analysis manager in June 2014. She is knowledgeable in data analysis , marketing , competitive intelligence , project management and quantitative research , among others. She led daily operations and responded to escalated customer issues.

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AI Industry Seen to Reap Windfall from COVID-19-Driven Disruptions

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Laurent worked at Fujitsu from 1998 to 2011, holding positions such as manager of product marketing and head of media relations and market intelligence. He served as senior marketing communications manager for four years before moving to Alteryx.

Profiling 104