Remove Briefing Remove Copywrite Remove Research
article thumbnail

How to Choose the Right Copywriter

mention

Despite what social media videos boasting #copywriting in their caption say, copywriting is not an easy side hustle. From metaphors to idioms and everything in between, a good copywriter can transform the mundane into something special. Unlike other types of writing, copywriting is judged on its ability to inspire action.

Copywrite 130
article thumbnail

US Engineering Services Industry: Optimism Amid Lingering Pandemic

ArchIntel

During that time, she served as the company’s social media marketing manager and copywriter. Earlier in her career, Hooks worked as a marketing specialist and copywriter at Aesir Media Group. Earlier in her career, she was a marketing content coordinator for the now-defunct engineering company Birdsall Services Group.

Copywrite 104
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Create SEO Content That Speaks To Your Audience (and Google)

Similarweb

You would include SEO considerations, such as keyword research , but your content wouldn’t be SEO content per se, and you would measure its success differently. First, conduct extensive keyword research and use it as your foundation for your blog structure, categories, and topics. Step 3 – Brief and outline.

Briefing 114
article thumbnail

10 Illuminating Questions To Ask During Phone Interviews

Zoominfo

But, in order to get the most out of a brief phone screening, you must ask the right questions. For example, say you’re interviewing for a marketing copywriter position. Does it seem like they conducted research prior to the interview? Today’s blog post will help you do just that!

Copywrite 113
article thumbnail

Breaking down 6 Marketing Playbook Examples from the CXL Community

CXL

No matter which players are in the game (copywriters, designers, etc.), For example, an idea that comes from a marketing manager is brought to life by a copywriter and designer, finely tuned by an editor, and shared by a social media executive. your playbook will help produce a consistent outcome. It also ensures they stay relevant.

article thumbnail

10 Illuminating Questions to Ask on Phone Interviews

Zoominfo

But, in order to get the most out of a brief phone screening, you must ask the right questions. For example, say you’re interviewing for a marketing copywriter position. Does it seem like they conducted research prior to the interview? Today’s blog post will help you do just that!

Copywrite 100
article thumbnail

How to Create a Marketing Playbook for Consistent Campaigns

CXL

Being consistent earns trust and cements brand status—qualities that add 10–20% to your overall growth, according to LucidPress research. This tells us its social media team, blog content writers, website copywriters, and everyone else, are aligned on their task execution. Align teams with clear roles and responsibilities.

Marketing 124