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AI is Disrupting SEO in Huge Ways in 2023

Smart Data Collective

Marketing companies spent over $35 billion on AI in marketing research alone last year, but they are likely to spend as much on AI-driven SEO. The competitive landscape prioritizes page one results. Data paints a picture customized to specific content landscapes. They include the following: Keyword research.

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Tinuiti Selected by Footwear Unlimited as Performance Media Agency of Record

Tinuiti

We look forward to working together toward our 2023 objectives, and beyond, including finding new and creative ways to accelerate omnichannel performance amid an increasingly competitive landscape.” Today’s news comes on the heels of an already momentous Q1 for Tinuiti.

Briefing 130
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Tinuiti Selected by Footwear Unlimited as Performance Media Agency of Record

Tinuiti

We look forward to working together toward our 2023 objectives, and beyond, including finding new and creative ways to accelerate omnichannel performance amid an increasingly competitive landscape.” Today’s news comes on the heels of an already momentous Q1 for Tinuiti.

Briefing 130
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How To Write A Competitor Analysis Report

Aqute Intelligence

Staying ahead in a competitive market requires a deep understanding of your rivals. A well-researched and informative competitor analysis report is the key to uncovering detailed insights into your competitors' operations, helping you strategize effectively. For instance, let's say you're bringing a new fitness app.

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Skills needed for working in competitive intelligence

Aqute Intelligence

The industry is constantly growing as organisations recognise the value of mapping the competitive landscape, and quantifying the threats and opportunities presented by rivals. The prevalence of digital research tools may have accelerated the boom in this field. Core responsibilities Intelligence gathering. Client liaison.

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Competitive Intelligence Spotlight #39: Beth Goode, Director of Competitive Intelligence & Price To Win at SOS International

ArchIntel

What they really need is a clear, detailed picture of the competitive landscape that is honest and transparent. It is a lot of pressure, but at the end of the day a strong Competitive Intelligence group is a balance of art and science, responsible for helping to inform the company’s strategy and drive decision making.”.

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Enhancing Institutional Knowledge with Generative AI

Alpha Sense BI

Often, conducting investment research can be akin to mining for a nugget of gold—sifting through mountains of endless data with no guarantee of finding the precise insight you need. Leveraging this proprietary intelligence is crucial for meaningful outcomes, and for remaining competitive in the marketplace.