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6 Common B2B Sales Problems and How to Avoid Them

Zoominfo

There are so many factors that can stand in the way of exceptional B2B sales performance—poor leadership, lack of organization, no sales process—the list goes on. Today, we explore some of the more common sales problems—problems you might not even know you’re facing. Did you know that sales reps spend 64.3%

Sales 224
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6 Data-Driven Marketing Strategies That Are Revolutionizing Sales

Smart Data Collective

The sales profession is responding to major changes brought by big data. The big data revolution is making the sales industry more efficient and effective than ever. In 2019, Forbes contributor Louis Columbus wrote a great article on the ways that big data is changing the sales and marketing profession.

Sales 238
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Rebranding IT for the modernized IT mission

CIO

What that means differs by company, and here are a few questions to consider on what the brand and mission should address depending on business objectives: Is IT taking on more front-office responsibilities, including building products and customer experiences or partnering with sales and marketing on their operations and data needs?

IT 511
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6 Common B2B Sales Problems and How to Avoid Them

Zoominfo

There are so many factors that can stand in the way of exceptional B2B sales performance—poor leadership, lack of organization, no sales process—the list goes on. Today, we explore some of the more common sales problems—problems you might not even know you’re facing. Did you know that sales reps spend 64.3%

Sales 196
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Can Your Marketing Team Increase Sales Productivity?

Zoominfo

It’s no secret, sales and marketing teams don’t always work well together. In fact, research shows that 53% of sales professionals are unhappy with the support they get from marketing ( source ). Consider these statistics ( source ): Only 8% of companies have strong alignment between sales and marketing.

Sales 201
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6 Ways to Humanize Your Marketing Efforts

Zoominfo

To illustrate this point, let’s look at two examples of a paid banner advertisement for a hypothetical sales enablement tool: Example 1: The ad depicts a smiling salesman on a successful sales call. On either side of this image are several statistics that illustrate the effectiveness of the sales enablement platform.

Marketing 202
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6 Common B2B Sales Problems and How to Avoid Them

Zoominfo

There are so many factors that can stand in the way of exceptional B2B sales performance—poor leadership, lack of organization, no sales process —the list goes on. Today, we explore some of the more common sales problems—problems you might not even know you’re facing. of their time on non-selling activities ( source )?

Sales 100