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4 Ways AI Can Improve Your Marketing Strategy

Smart Data Collective

While a lot of the discussions are centered around the hype of AI in marketing and some of its applications may be overblown, it is also going to be a gamechanger for the future. Strategy is no longer something dreamed up by humans in a brainstorming room on a Tuesday afternoon. It’s like this with marketing strategies , too.

Marketing 324
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5 Product Strategy Consulting Tips for Data-Driven Marketing Campaigns

Smart Data Collective

Once you have outlined your strategy, you can start brainstorming ways to use data analytics technology to make the most of it. This is going to be a lot easier if you use predictive analytics technology to better understand the trajectory of the market. Both must be headed in the same direction.

Marketing 311
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Hybrid Research Explained: What It Is & How to Use It

Netbasequid

The process to sort this problem out requires referring back to your market research to narrow down the challeenges. When relying on traditional research methods, this would take two phases of market research and different strategies to arrive at an actionable conclusion. This is the hybrid research approach.

Research 105
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Context Analysis: Your Secret Weapon for Better Communication

mention

In business, it helps with market research, product development, and customer service. Some places to look: Industry reports Social media trends Customer feedback Market research News articles Interviews with experts Mix quantitative analysis of data (numbers and stats) with qualitative insights (opinions and experiences).

Analysis 147
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Mastering Keyword Research with ChatGPT: A Comprehensive Tutorial

mention

But what’s even more interesting is that ChatGPT can be used for a variety of tasks, like content generation , proofreading, market research , and AI art generation. If you are an SEO or content marketer, you can also use ChatGPT to research keywords and generate content ideas. And it doesn’t stop there.

Research 179
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New Product Development Research: What It Is, Stages, and Examples

Netbasequid

New product development is the process of bringing a new product to the market! And to do that, businesses conduct ongoing market research throughout the process to ensure they are creating a product based on intelligence rather than intuition. This is key.

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Build a Competitive Analysis Template

SpyFu

We will be using SpyFu throughout this article to find this information, but other keyword research tools can work, too. Now that you have a goal, you can start brainstorming keywords that will help you turn that goal into reality. An example of a goal could be: Increase sales of X product. Grow authority in Y niche.

Analysis 116