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How to Use Opportunity Cost Analysis to Drive Business Growth in 2023

mention

Achieving dependable and ongoing business growth can seem like a pretty big challenge, perhaps even impossible when the global business ecosystem is in a state of economic turbulence, with the threat of a major recession expected to hit in 2023. Foresight and formulas to make the right moves. Determine what ‘good’ looks like.

Analysis 189
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15 Examples of Creative B2B Content Marketing Done Right

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Many creatives might work under more pressure than they would like, finding it difficult to “invoke the muse” or brainstorm ideas in tight spaces. In the event your business has yet to find its Michelangelo, here are 15 inspiring examples of content marketing done right. Brainstorm First, Edit Later. It is understandable.

Marketing 351
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Harnessing the Power of Podcasts in Brand Storytelling

mention

Once you clearly understand your brand’s voice and message , brainstorm topics that align with your brand’s expertise and your audience’s interests. And your brand will have come to terms with it, no matter how entertaining you think your CEO, CMO or Head of Content is. What stories can you tell that no one else can?

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Millennial vs Gen-Z Marketing: 7 Key Differences Marketers Should Know

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The top reasons millennials and Gen Z are on their preferred social media platforms are to follow people who share their interests, creators and influencers, and entertainment accounts. Because of this, brainstorm products and campaigns that stand a chance to get picked up by consumers and media outlets alike. Source: YPulse.

Marketing 298
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5 Steps to Develop a Successful Instagram Marketing Strategy in 2022

mention

Will this post bring value to, educate, empower, or entertain my ideal customer? Can this post move my business forward? The rule also suggests that only 20% of your posts should explicitly promote your business, like this explicit makeup campaign by Kylie Cosmetics. Is the post relatable, personalized, and engaging?

Marketing 351
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Demand Generation: Turn Ideal Buyers Into Superheroes

CXL

In this article, you’ll learn how to use demand to fuel your sales funnel, build relationships, and grow your business. Entertains. Drift’s Insider Podcasts teach business improvement in a fun and entertaining way. To attract people to your business, you need to help them become superheroes. With demand generation.

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How to Use Mascots in Branding and Design to Attract Customers

mention

Businesses that are better at positioning and presenting their services/products professionally get more traction from their audience, which allows their digital footprint to grow in the targeted market. Over the years, we have seen how big businesses have utilized their mascots in branding. Objects Mascots.