Alpha Sense BI

SEPTEMBER 21, 2023

Until 2022, private markets benefited from favorable macroeconomic trends ranging from low-interest rates to high credit availability, and increasing valuations. But when job markets tightened and inflation skyrocketed in June of last year, interest rates rose and the market declined.

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Market Research Marketing Research Research Due Diligence 98

Similarweb

OCTOBER 25, 2021

The crucial next step to success is an ongoing competitive benchmarking process – that is, the process of measuring and tracking long-term strategies and outcomes of other companies. What is competitive benchmarking? The benefits of competitive benchmarking. Learn more about the benefits of benchmarking. Download now.

Benchmarking 98

Benchmarking Competitive KPI Research 98

Datapine Blog

SEPTEMBER 1, 2020

, there are two answers that go hand in hand: good exploitation of your analytics, that come from the results of a market research report. Besides, they also add more credibility to your work and add weight to any marketing recommendations you would give to a client or executive. What Is A Market Research Report?

Market Research 99

Market Research Marketing Research Research KPI 99

mention

JUNE 12, 2023

Table of Contents: Managing Your Social Media Marketing Budget Effectively How Much Should You Spend on Social Media Advertising ? It’s unsurprising why many companies entrust experienced professionals or marketing agencies to oversee platform and campaign management. Marketing will comprise roughly 13.6%

Marketing 246

Marketing Marketing Benchmarking Management 246

Netbasequid

MARCH 25, 2021

There are two distinct data sets available to brands: consumer insight, which focuses on people and is a combination of social web, reviews, comments and many other places where consumers congregate; and market research, which captures real-time industry intel from different, but equally powerful sources, including news media.

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Netbasequid

AUGUST 11, 2021

And it’s super easy to do with competitive benchmarking because there are so many competitors you could track, and there’s a never-ending number of insights you could potentially pour over. Knowing this, we’ll speak to getting a solid start in competitive benchmarking with a look at: Getting started with competitive benchmarking.

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Benchmarking Competitive Competitive Intelligence Win 98

CIO

FEBRUARY 2, 2024

Certifications measure your knowledge and skills against industry- and vendor-specific benchmarks to prove to employers you have the right skillset. Villanova says the certificate course is ideal for strategic decision-makers, project managers, business analysts, market researchers, or IT professionals.

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Management Knowledge Education Benchmarking 435

Netbasequid

JUNE 1, 2022

Keeping an eye on your competitors is critical for understanding your place in the market. We are going to detail some of these opportunities, as well as what competitor benchmarking is, how it’s used, as well as some best practices. What is Competitor Benchmarking? Let’s explore what competitor benchmarking entails.

Benchmarking 98

Benchmarking IT Competitive Competitive Intelligence 98

Zoominfo

AUGUST 7, 2018

B2B marketers manage a number of competing tasks throughout the day. We’ll let you in on a secret: Your marketing technology stack makes a world of difference when it comes to marketing productivity and efficiency. In today’s blog post, we discuss 30 B2B marketing tools you can’t live without. Keep reading!

Marketing 178

Marketing Marketing Competitor Analysis Market Intelligence 178

Alpha Sense BI

NOVEMBER 19, 2024

AlphaSense addresses this head-on with a generative AI suite purpose-built for market intelligence, integrating the highest-quality data and advanced analytics to ensure you’re equipped with accurate, scalable, and actionable insights. Ready to streamline your market research workflows? Why AlphaSense?

Market Intelligence 52

Market Intelligence Research Intelligence Intelligence 52

mention

APRIL 7, 2021

As we’ve been adjusting into the new normal, companies are increasingly aware of changing up their marketing strategies. While pivoting has been necessary for most marketers and businesses, that doesn’t necessarily mean losing your brand’s essence and messaging. How does brand authority differ from brand positioning?

Education 349

Education Competitive Sales Marketing 349

Alpha Sense BI

AUGUST 6, 2024

Comprehensive market research is therefore essential to delivering the best outcomes for clients and ensuring consultants’ success. However, conducting market research is still by and large an inefficient, manual process for many consulting professionals.

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Zoominfo

AUGUST 2, 2022

Market intelligence software helps companies better understand consumer behavior, competitor strategies, and industry trends. These powerful platforms gather, analyze, and interpret vast amounts of data, transforming raw information into actionable insights that drive strategic decision-making for go-to-market teams.

Market Intelligence 130

Market Intelligence Intelligence Intelligence Marketing 130

Zoominfo

NOVEMBER 8, 2021

You know what’s a colossal marketing mistake? While every new marketing venture requires due diligence, the nuances of international communications are often overlooked when marketers try to gain traction in a new region. You can’t simply “copy and paste” your marketing efforts from the U.S. into another market.

Marketing 130

Marketing Marketing Due Diligence Sales 130

Alpha Sense BI

MAY 2, 2024

To stay competitive in the current economic climate , companies need to conduct comprehensive and efficient market research. But slow manual market research processes will hinder your ability to make timely decisions and, ultimately, prevent you from staying ahead of the industry and your competition.

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Market Research Marketing Research Retail Research 52

Happy Market

OCTOBER 20, 2020

In this episode, we’ll be providing tips on how to add strategy to market research. Referenced Guests: Dan Stradtman, VP, Consumer & Market Insights at Lubrizol Corporation LinkedIn: [link] [link] [link]. Almost everyone has taken its surveys, but did you know that SurveyMonkey offers complete solutions for market researchers?

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Alpha Sense BI

JUNE 23, 2023

The technology industry is evolving at a rapid clip—new innovations, trends, and market players are emerging every day. For tech companies wanting to stay competitive in the current economic climate, market research is imperative.

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Market Research Marketing Research Research Marketing 52

ATTEST

MARCH 20, 2023

Market research companies help you discover these needs in target markets through things like surveys, focus groups and product testing. Market research also helps you create a marketing strategy and improve user experience with actionable insights into your target market. Company Best for No.

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Market Research Marketing Research Research Marketing 52

ATTEST

OCTOBER 19, 2022

You’re doing your own market research. Launch your next product with a data-driven strategy Attest’s market research platform comes complete with a team of insights professionals who will help your team get real results from your survey data. Because you only get to spend every dollar once, right?

Market Research 52

Market Research Marketing Research Data Analysis Research 52

Zoominfo

AUGUST 7, 2018

B2B marketers manage a number of competing tasks throughout the day. We’ll let you in on a secret: Your marketing technology stack makes a world of difference when it comes to marketing productivity and efficiency. In today’s blog post, we discuss 31 B2B marketing tools you can’t live without. Keep reading!

Marketing 130

Marketing Marketing Competitor Analysis Market Intelligence 130

Happy Market

MARCH 23, 2021

In this episode, we’ll be providing tips on how to navigate a successful career in market research. Almost everyone has taken its surveys, but did you know that SurveyMonkey offers complete solutions for market researchers? Hi Happy Market Research Listeners! Chueyee Yang: Hi Everyone!

Market Research 52

Market Research Marketing Research Research Marketing 52

Owler

JANUARY 27, 2022

Why Great Market Research Tools Are Important A successful marketing strategy is made possible by understanding your potential customers, what they’re talking about, and how your products will benefit them. Understanding your potential customers is key to a successful marketing strategy. Meltwater Engage.

Market Research 52

Market Research Marketing Research Advantage Advantage 52

Cleverx

FEBRUARY 27, 2020

As more and more businesses move their prospect acquisition into online digital marketing channels, while at the same time dissolving global barriers to doing business, competition for customers is heating up. Why Develop Market Intelligence ? Gathering Market Intelligence through Competitive Analysis.

Benchmarking 52

Benchmarking Market Intelligence Competitive Intelligence 52

Happy Market

AUGUST 18, 2020

Almost everyone has taken its surveys, but did you know that SurveyMonkey offers complete solutions for market researchers? For more information on SurveyMonkey Market Research Solutions, visit surveymonkey.com/market-research. You are listening to the Happy Market Research Podcast.

Market Research 52

Market Research Marketing Research Research Benchmarking 52

Alpha Sense BI

FEBRUARY 21, 2023

The name of the game today is staying nimble and proactive to an ever-changing market landscape. It is no longer good enough to merely stay aware of market-moving events — you must separate the signal from the noise and extract critical insights from the data at hand. But how do you move away from reactive research processes?

Market Research 52

Market Research Marketing Research Research Marketing 52

Alpha Sense BI

FEBRUARY 21, 2023

The name of the game today is staying nimble and proactive to an ever-changing market landscape. It is no longer good enough to merely stay aware of market-moving events — you must separate the signal from the noise and extract critical insights from the data at hand. But how do you move away from reactive research processes?

Market Research 52

Market Research Marketing Research Research Marketing 52

ATTEST

MARCH 27, 2023

The UK market remains a key choice for businesses looking to expand their customer base and unlock growth opportunities. Market research companies in the UK can help you make strategic business decisions with consumer insights. But finding a market research company or platform that’s right for you can be challenging.

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Market Research Marketing Research Research Analysis 52

Happy Market

MARCH 8, 2021

Almost everyone has taken its surveys, but did you know that SurveyMonkey offers complete solutions for market researchers? For more information on SurveyMonkey Market Research Solutions, visit surveymonkey.com/market-research. [00:00:00] You're listening to the Happy Market Research Podcast.

Market Research 52

Market Research Marketing Research Research Benchmarking 52

Happy Market

SEPTEMBER 1, 2020

Almost everyone has taken its surveys, but did you know that SurveyMonkey offers complete solutions for market researchers? For more information on SurveyMonkey Market Research Solutions, visit surveymonkey.com/market-research. I'm Jamin Brazil, and you're listening to the Happy Market Research Podcast.

Market Research 52

Market Research Marketing Research Research Benchmarking 52

Happy Market

DECEMBER 7, 2020

This episode of the Happy Market Research Podcast was recorded in July 2020. My guest today is Daniel Stradtman VP of Consumer & Market Insights at The Lubrizol Corporation, a Berkshire Hathaway Company The Lubrizol Corporation is a provider of specialty chemicals for the transportation, industrial, and consumer markets.

Market Research 52

Market Research Marketing Research Research Pharmaceutical 52

Happy Market

OCTOBER 27, 2020

Almost everyone has taken its surveys, but did you know that SurveyMonkey offers complete solutions for market researchers? For more information on SurveyMonkey Market Research Solutions, visit surveymonkey.com/market-research. You're listening to the Happy Market Research Podcast.

Market Research 52

Market Research Marketing Research Research Management 52

Happy Market

AUGUST 14, 2020

Almost everyone has taken its surveys, but did you know that SurveyMonkey offers complete solutions for market researchers? For more information on SurveyMonkey Market Research Solutions, visit surveymonkey.com/market-research. My guest today is Rick Kelly, Chief Product Officer at Fuel Cycle.

Market Research 52

Market Research Marketing Research Research Benchmarking 52

Happy Market

DECEMBER 16, 2020

Founded in 1989, The Carter Group is a strategic market research agency that has been helping clients engage with consumers and businesses in Japan. Almost everyone has taken its surveys, but did you know that SurveyMonkey offers complete solutions for market researchers? 00:00:00]Jamin Brazil: Hi, I’m Jamin.

Market Research 52

Market Research Marketing Research Research Commerce 52

Alpha Sense BI

DECEMBER 13, 2022

In the age of data, business intelligence is about more than just having the right information — it’s about uncovering and analyzing the exact crucial insights you need to help inform business decisions, stay ahead of market-moving trends, and keep an edge on the competition. That’s where market analysis tools come in.

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Analysis Marketing Marketing Primary Research 97

Happy Market

APRIL 1, 2021

My guest today is Nadia Masri, Founder & CEO at Perksy and Forbes 30 Under 30 in the 2019 Marketing & Advertising division. Founded in 2015, Perksy is a market intelligence platform that leverages mobile to drive real-time insights from hyper-targeted, hyperlocal audiences of Millennials & Gen-Z. 00:00:00] Jamin: Hi, I'm Jamin.

Market Research 52

Market Research Marketing Research Research Commerce 52

Aqute Intelligence

JULY 10, 2024

They can’t simply paste any old number on a tag and call it a day – it needs to reflect your position in the market and hit the sweet spot between meeting customer expectations and making a profit. With these benchmarks in place, you can then either choose to price above, below, or compete by price matching.

Competitor Analysis 147

Competitor Analysis Competitive Intelligence Competitive Analysis 147

mention

JULY 5, 2024

Growing your market share is impossible without it in today’s hyper-competitive environment. Market Intelligence Market intelligence comes down to the data that you gather about the external environment that your organization operates in. You’ve likely thought a lot about these factors at your business.

Competitive Intelligence 140

Competitive Intelligence Competitive Intelligence Intelligence 140