Remove Benchmarking Remove Marketing Research Remove Travel
article thumbnail

45 Top YouTube Channels for Marketing Professionals

Zoominfo

Her work with Fortune 500 brands hasn’t gone unnoticed and the latest of her seven books, _Experiences_, sets the benchmark for a new era in marketing. Named one of the top 50 women in marketing and the incoming chair of the ANA’s Business Marketing Association, Carla regularly challenges conventional thinking.

Marketing 220
article thumbnail

Orion Brown, founder of the Black Travel Box, on the Role of Diversity in Consumer Insights

Happy Market

In this episode, we’ll hear from Orion Brown, founder of the Black Travel Box & Brand Management Consultant on her opinion and experiences about diversity in consumer insights. Almost everyone has taken its surveys, but did you know that SurveyMonkey offers complete solutions for market researchers? Twitter: [link].

Travel 52
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

16 Market research companies in Chicago for reliable consumer insights

ATTEST

Market research companies help you discover these needs in target markets through things like surveys, focus groups and product testing. Market research also helps you create a marketing strategy and improve user experience with actionable insights into your target market. Company Best for No.

article thumbnail

The Ultimate Guide to Successful PR Event Planning

mention

For instance, if your primary goal is to enhance brand awareness, some of your objectives could be: To increase media coverage To boost event attendance It will also allow you to set benchmarks to gauge the event’s success. To know your audience, analyze existing data from previous events, customer databases, or market research reports.

Profiling 162
article thumbnail

15 Tips for Understanding Your Industry and Gaining a Competitive Edge

Aqute Intelligence

For example, our company Aqute could be in competitive intelligence , or market research, or consulting. manufacturing or travel), their size and other attributes. Identifying your competitors is important in itself for many reasons, such as being able to target their customer base, or benchmarking your offering.

article thumbnail

45 Top YouTube Channels for Marketing Professionals

Zoominfo

Her work with Fortune 500 brands hasn’t gone unnoticed and the latest of her seven books, _Experiences_, sets the benchmark for a new era in marketing. Named one of the top 50 women in marketing and the incoming chair of the ANA’s Business Marketing Association, Carla regularly challenges conventional thinking.

Marketing 100
article thumbnail

Ep. 306 – The Role of Diversity in Consumer Insights

Happy Market

Almost everyone has taken its surveys, but did you know that SurveyMonkey offers complete solutions for market researchers? For more information on SurveyMonkey Market Research Solutions, visit surveymonkey.com/market-research. This episode is brought to you by Fuel Cycle Ignition.

Travel 52