Remove Benchmarking Remove Marketing Research Remove SWOT
article thumbnail

Competitive Intelligence: Hype or Necessity?

mention

Online databases — Online databases provide information about your competitors and can include items like their financials, what’s been written about them in news articles, and market research about them. One of the best ways to proceed is with a SWOT analysis. SWOT stands for strengths, weaknesses, opportunities, and threats.

article thumbnail

How To Do Competitor Analysis

Aqute Intelligence

Public sources: Explore competitors' websites, annual reports, press releases, and social media channels to gather publicly available information about their operations, announcements, and marketing efforts. These reports often provide valuable data on market share, growth rates, and competitive positioning.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Conduct Tech Market Research

Alpha Sense BI

For tech companies wanting to stay competitive in the current economic climate, market research is imperative. It enables companies to understand the market and competitive landscape, stay informed on competitors’ moves, and track rapidly evolving consumer preferences.

article thumbnail

New Product Development Research: What It Is, Stages, and Examples

Netbasequid

New product development is the process of bringing a new product to the market! And to do that, businesses conduct ongoing market research throughout the process to ensure they are creating a product based on intelligence rather than intuition. Threats to the idea include competition, high market regulation, and security risks.

article thumbnail

How Competitive Analysis Will Benefit Your Company

Owler

Competitive advantages and limitations may be assessed and improved following an analysis, enabling your company to capture more market share and stay ahead of competitors. Learn How to Best Deploy Your Resources as a Company: In-depth market research pinpoints differentiators between you and your competitors' business strategies.

article thumbnail

Exploring the “S” in ESG Investing with Expert Insights

Alpha Sense BI

who can enhance market research with new perspectives and soft, qualitative data. Everything you need to begin benchmarking is indexed and searchable within one platform. Listening to market voices can help investors identify key considerations, assess a company’s ESG integration, and enhance their market research.

article thumbnail

Rainbow or Rainbust? Experts Address Rainbow Washing in Corporate Messaging

Alpha Sense BI

You can then use these company reports as a benchmarking tool and compare them to earnings calls, expert insights, and press for a more well-rounded view of a company’s efforts. Everything you need to begin benchmarking is indexed and searchable within one platform. Defy doubt in your ESG market research with AlphaSense.