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Learn more about IDCs research for technology leaders OR subscribe today to receive industry-leading research directly to your inbox. International Data Corporation (IDC) is the premier global provider of market intelligence, advisory services, and events for the technology markets. Contact us today to learn more.
Learn more about IDC’s research for technology leaders. International Data Corporation (IDC) is the premier global provider of market intelligence, advisory services, and events for the technology markets. Mona Liddell is a research manager for IDC’s IT Executive Programs (IEP). Contact us today to learn more.
However, there is currently no standardized reporting methodology, which makes ESG benchmarking a challenge. That is why it is crucial to have a market intelligence platform that aggregates ESG content into one place so you can efficiently perform your research and benchmarking.
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Knowing how to get competitor pricing is essential for the competitive intelligence of any business. This article provides a comprehensive guide on how to find competitor pricing using a variety of methods, ranging from direct research to leveraging advanced competitive intelligence tools and techniques.
This type of market research not only adds more depth, but also provides data that’s more easily measured. It can provide historical data as well, making benchmarking much simpler. Your market research tools should offer all of the above. When conducting primaryresearch, it’s a good idea to break down the buyer persona.
Plus, you can use their data to benchmark against your own efforts. To add to the above, you’ll need both primary and secondary research. Instead, think of your secondary research as informing you for your primaryresearch. And the best part is primaryresearch results are conclusive.
What is Competitive Intelligence? Competitive intelligence is the practice of gathering, analyzing, and acting on information about your market, industry activity and disruptions, competitors, and their products/services. Competitive intelligenceresearch answers questions such as: What are my competitors’ strengths and weaknesses?
Leveraging Expert Insights on healthcare trends allows researchers to understand how new developments impact the life sciences landscape at a deeper level and make well-informed investment decisions.
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In the age of data, business intelligence is about more than just having the right information — it’s about uncovering and analyzing the exact crucial insights you need to help inform business decisions, stay ahead of market-moving trends, and keep an edge on the competition. Market analysis is an extension of market research.
Rather than adding streams of tenuous data to a static spreadsheet, a full market research report brings the results of market-driven research to life, giving users a data analysis tool to create actionable strategies from a range of consumer-driven insights. How To Present Your Results: 3 Market Research Example Dashboards.
Conversely, professionals who track various companies’ DEI and environmental, social, and governance ( ESG ) efforts must ensure they have a full 360-degree view in their research. Everything you need to begin benchmarking is indexed and searchable within one platform. In the AlphaSense platform alone, there are over 17.8
Consumer research companies also help you make strategic decisions based on market trends and competitor intelligence. Need a consumer insights software or market research company for your business needs? Check out the 12 top consumer research agencies for data-driven customer profiling in this article.
That’s why so many leading organizations are relying on AI-based market research tools that help them separate the signal from the noise and extract the most meaningful insights from vast quantities of data. Primaryresearch is also valuable when testing out the feasibility of a new product or when developing a new feature.
C+R Research Brand voice researchers 171 – Agile research – Communities and panels – Global research – Strategy workshops Available on request 3. Their Product Consumption Intelligence TM platform lets you capture consumption behavior around packaged goods.
A competitor analysis framework is a strategic tool that empowers corporations to systematically study and understand their competitors’ strengths, weaknesses, strategies, and market positioning—and then benchmark it against their own to create an effective strategy.
Learn more about IDCs research for technology leaders OR subscribe today to receive industry-leading research directly to your inbox. International Data Corporation (IDC) is the premier global provider of market intelligence, advisory services, and events for the technology markets. Contact us today to learn more.
Learn more about IDCs research for technology leaders OR subscribe today to receive industry-leading research directly to your inbox. International Data Corporation (IDC) is the premier global provider of market intelligence, advisory services, and events for the technology markets. Contact us today to learn more.
Clients background The client for this price benchmarking project was a global Top 3 hardware OEM. The post TBR Case Study: Price Benchmarking appeared first on TBR. Our expertise enables TBR to identify market trends, optimize pricing strategies and drive competitive advantage.
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