Remove Benchmarking Remove Information Remove Marketing Research
article thumbnail

5 tips for transforming company data into new revenue streams

CIO

Although data has always accumulated naturally, the result of ever-growing consumer and business activity, data growth is expanding exponentially, opening opportunities for organizations to monetize unprecedented amounts of information. It requires ideation, market research, pricing analysis, and go-to-market plans.

article thumbnail

What is Secondary Market Research?

mention

Secondary market research involves utilizing preexisting data and insights gathered from various sources in the past. Unlike primary research, which gathers new and original data through surveys or experiments, secondary research relies on already available information. But why is it so important, exactly?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

10 master data management certifications that will pay off

CIO

Certifications measure your knowledge and skills against industry- and vendor-specific benchmarks to prove to employers you have the right skillset. It consists of three separate, 90-minute exams: the Information Systems (IS) Core exam, the Data Management Core exam, and the Specialty exam.

article thumbnail

What Is a Market Research Report? How to Prepare and Present Market Research

Netbasequid

And this understanding is made possible with a market research report. We are going to cover the bases of what a market research report is and how to prepare one that will set you on the road to success. What Is a Market Research Report? Types of Market Research. Let’s begin!

article thumbnail

How social listening can enrich your clients’ marketing campaigns

mention

Table of contents: Developing a research-driven strategy Sharing incredible content that your audience loves Proving the value of your work to clients What’s next? Developing a research-driven strategy. Source: Summer 2020 Marketing Decision Makers Survey ( S2 Research ). Who doesn’t want to be relevant?

Marketing 290
article thumbnail

The Why and How of Competitive Benchmarking

Similarweb

The crucial next step to success is an ongoing competitive benchmarking process – that is, the process of measuring and tracking long-term strategies and outcomes of other companies. What is competitive benchmarking? The benefits of competitive benchmarking. Learn more about the benefits of benchmarking. Download now.

article thumbnail

10 Types of Market Research To Power Your Marketing

Netbasequid

There are many types of market research available to brands – and some are more effective than others. We’ve listed the top ten market research types and methods here to help you decide which is best for you! Global revenue of the market research industry exceeded 73.4 billion U.S. Observation. Experiments.