mention

AUGUST 7, 2024

Secondary market research involves utilizing preexisting data and insights gathered from various sources in the past. Unlike primary research, which gathers new and original data through surveys or experiments, secondary research relies on already available information. But why is it so important, exactly?

Market Research 147

Market Research Marketing Research Research Primary Research 147

Aqute Intelligence

JULY 8, 2024

Primary methods involve direct interaction and observation, while secondary methods focus on analyzing existing published information. Let's dive into the details of each approach: Primary sources and fieldwork: Direct observation and interaction Primary research, or fieldwork, is the most direct way to gather competitor pricing intelligence.

Competitor Analysis 130

Competitor Analysis Competitive Intelligence Primary Research Analysis 130

Datapine Blog

SEPTEMBER 1, 2020

On a typical market research results example, you can interact with valuable trends, gain an insight into consumer behavior, and visualizations that will empower you to conduct effective competitor analysis. Getting a broader view of the market lets you benchmark other companies you do not focus on.

Market Research 99

Market Research Marketing Research Research KPI 99

Alpha Sense BI

DECEMBER 13, 2022

Best for: Easy access to powerful, cost-effective primary research. Stream is the market’s leading library of proprietary expert interview transcripts that allows professionals to get smart on new markets, competitors, and geographies instantly, as well as easily integrate primary research into their workflow.

Analysis 97

Analysis Marketing Marketing Primary Research 97

ATTEST

FEBRUARY 24, 2023

They specialize in qualitative research, strategic surveys, and advanced analytics, all key to optimizing brand marketing. This privately owned research firm combines qualitative research, surveys, and secondary data analysis to drive results for clients across automotive, healthcare, and retail industries.

Profiling 52

Profiling Benchmarking Market Research Marketing Research 52

Alpha Sense BI

JUNE 6, 2024

A competitor analysis framework is a strategic tool that empowers corporations to systematically study and understand their competitors’ strengths, weaknesses, strategies, and market positioning—and then benchmark it against their own to create an effective strategy.

Competitor Analysis 40

Competitor Analysis Analysis Battlecard SWOT 40