Remove Benchmarking Remove Competitive Remove Travel
article thumbnail

What fuels Soltour’s strategy of digitalization and innovation

CIO

The bigplayers,such as OTAs [Online Travel Agencies], are advancing in their adoption of new technologies, taking advantage of AI andbig datatools,while other actors are in earlier stages of integration, he says. This reflects the growing dependence on digital solutions to maintain competitiveness, he says.

article thumbnail

The connection between EX and CX

CIO

Companies that spend time ensuring their employees are engaged outperform their competition by 147%. Furthermore, an employee engagement benchmark study says 79% of employees who work at companies with “significantly above average” customer experience in their industry consider themselves “highly” or “moderately” engaged.

Travel 448
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

4 essential strategies for success beyond peak times

CIO

According to our latest benchmark report, The fall of peak , which incorporates survey responses from consumers and digital leaders, alongside anonymized data from the Quantum Metric platform, to understand the biggest shift in shopping and booking trends for the holidays and beyond.

article thumbnail

What’s a Good Click-Through Rate? Drill Down into 2021 CTR Benchmarks

Similarweb

Although we often talk about, measure, and analyze CTR results in our day-to-day campaigns, it’s a metric that many digital marketers and research analysts forget to benchmark. . Read this article to better understand what your CTR is and why you need to start benchmarking against it. Why benchmarking click-through rate matters.

article thumbnail

45 Top YouTube Channels for Marketing Professionals

Zoominfo

Her work with Fortune 500 brands hasn’t gone unnoticed and the latest of her seven books, _Experiences_, sets the benchmark for a new era in marketing. Today, Carla travels the world teaching anyone (and everyone) how to cultivate idea-driven teams that breed unstoppable creativity and game-changing innovation. 8. Capterra.

Marketing 220
article thumbnail

15 Tips for Understanding Your Industry and Gaining a Competitive Edge

Aqute Intelligence

For example, our company Aqute could be in competitive intelligence , or market research, or consulting. If we decide we are in competitive intelligence, we could be in competitive intelligence software or competitive intelligence services. manufacturing or travel), their size and other attributes. and plenty more.

article thumbnail

Competitive Monitoring: 10 Keys to Success

Netbasequid

With today’s social listening capabilities and data analytics tools, there’s no reason that you shouldn’t be using them to keep tabs on the competition. Any form of competitive intelligence that you can act on to improve your brand’s position is a win. 10 keys to competitive monitoring success. Let’s take a look!