Remove Benchmarking Remove Competitive Remove Primary Research
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Bridging the IT skills gap, Part 1: Assessing current strategies and introducing GenAI as a unified solution

CIO

CIOs who act decisively now will gain a competitive edge by building adaptable, AI-ready teams. Mona Liddell is a research manager for IDCs CIO Executive Research team. This leaves a significant 70% who arent exploring this avenue. Contact us today to learn more.

IT 467
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Solving the tech debt problem while staying competitive and secure

CIO

It’s a common scenario among CIOs — it’s often easier to communicate and gain consensus with business stakeholders on the urgent need for innovation (a competitiveness factor) and cybersecurity (an existential threat) than on addressing maintenance tasks (technical debt). Contact us today to learn more.

Security 370
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What is Secondary Market Research?

mention

Secondary market research involves utilizing preexisting data and insights gathered from various sources in the past. Unlike primary research, which gathers new and original data through surveys or experiments, secondary research relies on already available information. But why is it so important, exactly?

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Competitive Intelligence Professionals Lighting the Way for the Energy Sector

ArchIntel

Competition continues to heat up between traditional energy producers and the fast-growing “clean energy” segment. In such a dynamic competitive backdrop, energy producers must struggle fiercely to maintain and expand their market share. Companies must rely on their competitive intelligence executives to light the way forward.

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How To Find Competitor Pricing: Tools and Techniques

Aqute Intelligence

Knowing how to get competitor pricing is essential for the competitive intelligence of any business. Accurate and up-to-date pricing information on competitors can significantly impact profitability and competitiveness, providing valuable insights for creating a comprehensive competitor report.

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What Is a Market Research Report? How to Prepare and Present Market Research

Netbasequid

In this fast-paced market, having staying power comes down to understanding what’s happening within the industry, how your brand is perceived by consumers and how you measure up to the competition. And this understanding is made possible with a market research report. Your market research tools should offer all of the above.

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7 Strategies for Conducting Online Market Research

Netbasequid

By employing online market research! We’re sharing critical steps that will ensure your brand can stand apart from the competition. Market research gathers intel on your target market, competitors, news outlets and audience. your brand’s competitive standing; and identifies emerging and existing rivals. You will crash.