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Being aware of your competitor’s provider can help you determine their competitiveposition: Are they able to reach consumers as far as you? Customer Power In this customer-centric era of business, the power of the customer is a given, but it must be analyzed more closely during competitive analysis.
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Sustainability Initiatives Companies voluntarily release data on their environmental, social, and governance (ESG) practices to highlight their performance on various issues or adherence to specific sustainability reporting guidelines and benchmarks. These reports frequently help companies attract and retain customers and investors.
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