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Nowhere is competitivebenchmarking more important than in the global pharmaceutical industry, where the process for developing and releasing a new drug is complex, high-risk, and requires significant effort and resources. Bonus: Download our guide on competitivebenchmarking tactics for pharmaceutical companies.
Nowhere is competitivebenchmarking more important than in the global pharmaceutical industry, where the process for developing and releasing a new drug is complex, high-risk, and requires significant effort and resources. Bonus: Download our guide on competitivebenchmarking tactics for pharmaceutical companies.
The COVID-19 pandemic has ushered in a seismic shift in the pharmaceutical industry. How Pharmaceutical Market Research Is Changing Historically, market research methods in the pharmaceutical industry involved relying on historical datasets and manually searching for information from incomplete and disparate sources.
We’ll analyze patient decision journey clues that OTC brands and pharmaceutical companies need to tune into, as well as how to spot them here. No matter what the cause, it’s critical for OTC brands and pharmaceutical companies to locate this intel to better inform their efforts. Likewise, if they fail, you’ll know what not to do.
To survive in today’s fast-moving and always-evolving market landscape, every business needs competitiveintelligence (CI)—comprehensive knowledge about your competitors and how your company stacks up. CI allows you to track competitor behavior and glean the insights you need to create competitive advantages.
For example, our company Aqute could be in competitiveintelligence , or market research, or consulting. If we decide we are in competitiveintelligence, we could be in competitiveintelligence software or competitiveintelligence services. Understand your competitors.
2 Next, we grouped pharmaceutical sponsors/collaborators by their Scrip 100 industry rankings into two groups: top 20 pharma and all other pharma. Assess and benchmark enrollment timing. Our initial analysis disclosed some emerging trends in IO modalities and trial locations. Obtain details on competitor clinical trial locations.
Best For: Klue is best suited for mid-sized to large organizations that need a robust solution for gathering and analyzing competitiveintelligence across various departments, including sales, marketing, and product management. It enables a granular understanding of competitive landscapes, customer shifts, and sector-specific trends.
Competitiveintelligence (CI) has evolved beyond simple website monitoring and social media listening. Between unpredictable external events with ambiguous market impacts, consolidation of market cap into fewer stocks, and complicated geopolitical factors, competitiveintelligence is more complex than ever before.
Competitiveintelligence (CI) has evolved beyond simple website monitoring and social media listening. Between unpredictable external events with ambiguous market impacts, consolidation of market cap into fewer stocks, and complicated geopolitical factors, competitiveintelligence is more complex than ever before.
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