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That being said ,if you have someone who is fantastic at making people feel at home and pulling information from a consumer, then it can be a very helpful type of market research! PrimaryResearch. And then there are resources a plenty that have done the research for you! Now we come to the nitty gritty.
Since taking on the role in November 2020, Ng has been leading the CI function at Chevron, including the gathering, analysis and reporting of financial and strategic intelligence on competitors, industry trends and benchmarks. She has been the competitive performance manager of the firm since September 2019.
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