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Product-based IT fuels Lufthansa’s digital CX transformation

CIO

Like many airlines, Lufthansa Group had its business upended by the COVID-19 pandemic. Because Lufthansa’s business is moving people from place to place, the physical side of the customer experience is still the airline’s primary pillar. To his peers, Rückert says, “don’t underestimate how difficult business transformation is.

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Unlocking the Power of Marketing Account Intelligence Software

Zoominfo

Businesses are constantly seeking ways to gain an edge and connect with their ideal customers more effectively. By leveraging the power of data and advanced analytics, marketers are able to develop targeted lists of accounts that perfectly align with their ideal customer profiles.

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Making AI real: It takes a CAIO

CIO

Inspired by the vast potential of generative AI, many IT and business leaders are concluding the best way to realize the transformative potential of all forms of AI is by handing responsibility to a single leader — a chief AI officer (CAIO). According to IDC, Wiedenbeck’s background fits the profile of the new position.

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What’s the CIO’s role in developing a sustainability strategy?

CIO

business leaders found that 71% of respondents were committed to a net-zero target and a further 26% reported targets to be under development. IDC research indicates that nearly 30% of organizations worldwide have embedded sustainability into their business model and overall strategy. For example: WSJ ’s survey of more than 2,000 U.S.

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ESG reporting: Carbon in the cloud

CIO

An organization that needs to improve its ESG profile may be inclined to outsource more to a cloud service provider. Importantly, the voluntary nature of Scope 3 emissions reporting allows clients to improve their ESG profile while becoming more technologically efficient with cloud services. Contact us today to learn more.

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Can you have too many security tools?

CIO

Network detection and response (NDR) technology, which creates profiles of all devices that it monitors on the network. Schwartz is an adjunct research advisor with IDC’s IT Executive Programs (IEP), focusing on IT business, digital business, disaster recovery, and data management. Contact us today to learn more.

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Project manager salary: 5 key tips to earn more

CIO

Business-partner leadership : Top-level project managers bring to their roles higher-level strategic leadership skills in addition to technical management skills. By the time your performance is evaluated, your business case for the salary boost has already been built.” Get recommendations on your LinkedIn profile.