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As a Product Marketer, I know the research I conduct is only as valuable as the relative impact it has on the teams making strategic business, sales, and product development decisions everyday. Ultimately, the research you conduct within AlphaSense doesn’t have to stop at discovery. What performance signals did they point to?
For a sample copy of this battlecard, please contact: Christian Schena. Through extensive research and interviews, Fuld + Company developed a Battlecard for our client – a powerful sales enablement tool which compiles detailed competitor profiling to provide a clear picture of their capabilities. Fuld + Company Solution.
Established competitor analysis frameworks include: SWOT Analysis – An analysis of your competitors’ strengths, weaknesses, opportunities, and threats. We expand on these features in greater detail below: Semantic Search With our AI search technology, you no longer have to manually CTRL-F through fragmented research documents and reports.
With the right competitor monitoring tool in place, you can automate and systematize your research while leveraging advanced analytics capabilities to gain deep, actionable insights. It is consistently ranked as an industry leader by TrustRadius and G2 and was also recognized by Forbes as a Top 50 AI Company in 2023.
CI tools like Battlecards can increase sales by upwards of 50% and techniques like Win/Loss can help boost customer retention by more than 12%. Research by Gartner reveals that for 81% of marketers , customer satisfaction is the main area of competition. Further, 90% of organizations plan to increase or maintain their CI investments.
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