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Bill is Head of MarketIntelligence (MI) at HERE Technologies. The HERE MI team has a broad remit of tactical (Battlecards, Industry Briefs, Buyer Analysis & Perceptions) and strategic deliverables (Industry POVs, Value-Chain Assessments, Market Sizing, and Scouting Reports).
Bill is Head of MarketIntelligence (MI) at HERE Technologies. The HERE MI team has a broad remit of tactical (Battlecards, Industry Briefs, Buyer Analysis & Perceptions) and strategic deliverables (Industry POVs, Value-Chain Assessments, Market Sizing, and Scouting Reports).
Marketintelligence software helps companies better understand consumer behavior, competitor strategies, and industry trends. These powerful platforms gather, analyze, and interpret vast amounts of data, transforming raw information into actionable insights that drive strategic decision-making for go-to-market teams.
They allow sales and marketing teams to analyze rival activities, understand their messaging and even track their marketing investments using their battlecards feature. Contify Contify is a marketintelligence platform that provides curated and personalized intelligence on your competitors, customers, and industry.
While win-loss interviews and surveys with buyers are filled with critical competitive insights, getting these insights updated into competitive intelligence deliverables, such as battlecards, has traditionally been a slow, manual process — until now.
Competitor monitoring transcends industries and equips every kind of business—from startups to global corporations—with the intelligence they need to navigate complex markets and outmaneuver their competition. It’s supported by advanced AI features for added scope, speed, and accuracy—all in one centralized platform.
Hear how Medtronic uses anticipatory intelligence to deliver measurable impact and ROI. Learn how to build a high-ROI battlecard program that sales loves. Podcast on strategy, intelligence & leadership. MarketIntelligence Analyst at Diageo (Madrid). Popular resources for members. Your next job? LEARN MORE.
What to Look for in a Competitive Intelligence Tool To find the best competitive intelligence tool for your business, you need to know what to look for and what questions to ask during your research. What artificial intelligence (AI) capabilities does it provide, if any?
SCIP research (based on the Prediction Markets methodology) shows that the impact of data and technology on CI and strategy will accelerate sharply over the next 3 years. This study introduces the concept of digital transformation intelligence and explores its? high-ROI battlecard program ?that KEY TOPICS. Your next job?
We expand on these features in greater detail below: Semantic Search With our AI search technology, you no longer have to manually CTRL-F through fragmented research documents and reports. This means you can shave hours of time off your research and be more confident in the accuracy and comprehensiveness of your results.
NetBase Quid is great for real-time consumer and marketintelligence. Scalable web tracking allowing marketers to add, track, and measure multiple social media accounts. Competitor analysis through battlecards, consumer feedback, and campaign tracking. Free Google Chrome extension for content research on the go.
Consumer conversations and market dynamics. NetBase Quid ® is the leading platform for consumer and marketintelligence. They can also conduct comprehensive competitor analysis through battlecards, campaign tracking, and consumer feedback features. This guide is created to help you do just that. NetBase Quid ®.
“Collect, validate, analyze, and interpret a broad range of market-related competitive data, including industry, financial, volume, market, and competitive insights needed to develop strategic business plans.”. They send “battlecards” no one every uses. If you come from marketresearch, that’s what you’d be doing.
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