Crayon

JULY 20, 2023

Earlier today, I had the pleasure of talking to Sam Niro , Competitive Intelligence Manager @ Talkdesk, about how she creates and rolls out new battlecards. Here's the recording of our conversation:

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Battlecard Competitive Intelligence Competitive Intelligence 325

Crayon

APRIL 12, 2023

As a competitive intelligence team of one who maintains 19 battlecards and tracks nearly 40 competitors across his entire competitive landscape, Dan understands the importance of generating adoption for your CI program.

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Battlecard Win Competitive Landscape Competitive Intelligence 325

Crayon

DECEMBER 2, 2020

Bill is Head of Market Intelligence (MI) at HERE Technologies. The HERE MI team has a broad remit of tactical (Battlecards, Industry Briefs, Buyer Analysis & Perceptions) and strategic deliverables (Industry POVs, Value-Chain Assessments, Market Sizing, and Scouting Reports). in market and competitive intelligence leader roles.

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Market Intelligence Battlecard Intelligence Intelligence 473

Octopus

JANUARY 8, 2021

Competitive Intelligence battlecards a powerful weapon to help you fight off your competitors This article discusses Competitive Intelligence battlecards a powerful weapon to help you fight off your.

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Battlecard Competitive Intelligence Competitive Intelligence 214

Crayon

NOVEMBER 24, 2020

Bill is Head of Market Intelligence (MI) at HERE Technologies. The HERE MI team has a broad remit of tactical (Battlecards, Industry Briefs, Buyer Analysis & Perceptions) and strategic deliverables (Industry POVs, Value-Chain Assessments, Market Sizing, and Scouting Reports). in market and competitive intelligence leader roles.

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Competitive Intelligence Battlecard Competitive Intelligence 369

Crayon

APRIL 24, 2023

After successfully enabling the sales organization with competitive insights at Intellum , Kaitlyn Smith — Product Marketing Manager and competitive intelligence practitioner extraordinaire — set her sights on the Customer Success team.

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Battlecard Win Competitive Intelligence Competitive 325

Crayon

OCTOBER 11, 2023

Last month, we began collecting responses for our 2024 State of Competitive Intelligence survey. So far, of the 106 people who have completed the survey, 62% have said they struggle to gather information about their competitors in a timely manner.

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Battlecard Benchmarking Competitive Intelligence Competitive 325

Crayon

JUNE 23, 2023

From the very first time Rachel Foskett, VP of Global Product Marketing at MiQ, met with Crayon, she had high expectations for her onboarding experience — and she knew that to run a thriving CI program she would need to start by generating goodwill for competitive intelligence across her company.

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Battlecard Competitive Intelligence Globalization Competitive 325

Crayon

DECEMBER 11, 2023

The leading characteristic of any successful competitive intelligence program is consistent, enthusiastic adoption. But before your sales reps can dive into the competitive assets you create for them, they first need to be able to access them.

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Battlecard Globalization Competitive Intelligence Competitive 325

Primary Intelligence

JUNE 23, 2021

Marketing or product development are the usually the departments that research and build competitive battlecards, and they use them for product enhancement or general marketing strategy. Done the right way, competitive battlecards can be a vital part of a sales professional’s arsenal in winning more deals. Primary Intelligence.

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Battlecard Sales Win Loss 136

Zoominfo

OCTOBER 24, 2024

By leveraging advanced artificial intelligence, these powerful solutions automate a wide range of tasks and processes, allowing sales teams to focus on what they do best: building relationships and closing deals. Clari Copilot Clari Copilot is a conversation intelligence platform designed to enhance sales team performance.

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Sales Battlecard Predictive Analytics Briefing 211

ArchIntel

MARCH 3, 2021

Bond said that CI can also be used to create effective battlecards sales reps can use to exploit the weaknesses of rival products. The post Using Competitive Intelligence to Move the Company Ahead appeared first on ArchIntel™. The author tells entrepreneurs to use insights gleaned to adjust their messaging about their offerings.

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Competitive Intelligence Competitive Battlecard Intelligence 197

ArchIntel

JANUARY 5, 2022

Klue, a competitive intelligence platform provider based in Vancouver, Canada, has secured $62 million in additional funding after a Series B financing round led by Tiger Global Management. The post Competitive Intelligence Platform Klue Raises $62M in Series B Funding Round appeared first on ArchIntel™. ArchIntel™ -.

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Competitive Intelligence Competitive Battlecard Intelligence 194

Aqute Intelligence

SEPTEMBER 6, 2023

Staying ahead in today's fast-paced B2B technology industry is a lot like a game of chess, where competitive intelligence plays a big role in sales, marketing, and product teams. In this article, we’ll check out some top competitive intelligence platforms that cater to medium to large B2B technology companies.

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Competitive Intelligence Competitive Battlecard Technology 130

Primary Intelligence

JANUARY 23, 2023

Boston and Draper, UT – Primary Intelligence , the leader in win-loss analysis, and Crayon , the premier competitive intelligence platform, today announced a first of its kind integration that seamlessly embeds valuable win-loss insights directly into competitive intelligence deliverables.

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Competitive Intelligence Loss Win Data Analysis 104

Aqute Intelligence

OCTOBER 9, 2019

The good news is that there’s no secret formula, and anyone can gather competitive intelligence. At Aqute, we’ve spent more than two decades refining our approach to competitive intelligence, and this experience gives us an advantage when it comes to uncovering the most valuable and insightful information.

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Competitive Intelligence Research Competitive Intelligence 113

Fuld

OCTOBER 29, 2021

The post Competitive Intelligence Battlecard appeared first on Fuld + Co.

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Battlecard Competitive Intelligence Competitive Intelligence 52

Fuld

OCTOBER 29, 2021

The post Competitive Intelligence Battlecard appeared first on Fuld + Co.

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Battlecard Competitive Intelligence Competitive Intelligence 52

ArchIntel

JANUARY 26, 2021

Cloud-based information security company Zscaler is looking for a full-time senior competitive intelligence manager to join its office in San Jose, California. Aspiring candidates must also demonstrate the ability to analyze and translate market, product and competitor information into useful intelligence and sales tools. ArchIntel™ -.

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Competitive Intelligence Competitive Battlecard Intelligence 104

Alpha Sense BI

NOVEMBER 8, 2023

Today, we’re sharing five templates you can use in AlphaSense’s Notebook to streamline the process of creating your competitive intelligence deliverables. Battlecard The teams that are selling and those that are conducting competitive research are typically not synonymous, and certainly not at large organizations.

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Competitive Intelligence Battlecard Competitive SWOT 95

ArchIntel

FEBRUARY 10, 2021

Adam McQueen , a content specialist at Klue, recently wrote a blog post examining the competitive intelligence value of Glassdoor. These details, however, could prove handy for filling competitive battlecards. The post How to Use Glassdoor to Gather Competitive Intelligence appeared first on ArchIntel™. ArchIntel™ -.

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Competitive Intelligence Competitive Intelligence Intelligence 104

Aqute Intelligence

NOVEMBER 22, 2019

Despite our obvious bias, we know that you don’t always need an external competitive intelligence agency. Your in-house teams can do things that competitive intelligence agencies can’t, like ask salespeople what they hear in the field. When do you need a competitive intelligence agency?

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Research Battlecard Competitive Intelligence Primary Research 147

M Brain

OCTOBER 13, 2022

The post Making Competitive Intelligence Actionable with Competitor Profiles and Battlecards appeared first on M-Brain - Market & Competitive Intelligence Solutions.

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Battlecard Competitive Intelligence Profiling Competitive 52

Fuld

NOVEMBER 1, 2021

For a sample copy of this battlecard, please contact: Christian Schena. Through extensive research and interviews, Fuld + Company developed a Battlecard for our client – a powerful sales enablement tool which compiles detailed competitor profiling to provide a clear picture of their capabilities. Fuld + Company Solution.

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Battlecard Competitive Intelligence Win Competitive 52

Fuld

NOVEMBER 2, 2021

The post Content marketing Case Study – Creating a competitive intelligence battlecard appeared first on Fuld + Co.

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Battlecard Competitive Intelligence Competitive Intelligence 52

Primary Intelligence

JANUARY 19, 2022

At Primary Intelligence, we classify “the sales experience” as the interaction between sellers and buyers during a decision-making period. Competitive Intelligence. Conversational Intelligence Tools. Go-to-Market Intelligence Tools. Competitive Intelligence Tools. What is “Sales Experience”? Sales Technology.

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Sales Battlecard Win Loss 160

Primary Intelligence

OCTOBER 10, 2019

Battlecards. Those in charge of sales enablement should work on creating an easily digestible “battlecard” for each competitor/product combination. These best practices should be part of weekly training with the sales team so that the battlecard is merely a reminder to put that training into play.

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Sales Enablement Battlecard Sales Loss 104

Zoominfo

AUGUST 2, 2022

Market intelligence software helps companies better understand consumer behavior, competitor strategies, and industry trends. From startups to the Fortune 500, companies of all sizes are leveraging tools that gather market intelligence data to gain a competitive edge.

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Market Intelligence Intelligence Intelligence Marketing 130

Fuld

MAY 3, 2021

Sales acceleration is a form of competitive intelligence (CI) in the sales enablement ecosystem. Together, these sales acceleration efforts will deliver 360° competitive sales intelligence across the full sales cycle. How well do you know your customer or prospect? Are you well-positioned, even before assessing the competition?

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Win Battlecard Sales Sales Enablement 111

M Brain

AUGUST 29, 2023

Sales battlecards have one primary goal: to boost your sales team’s success. This guide will give your sales team the advantage they need by going through: A sales battlecard is a visual resource – often, a one-page cheat sheet. A good one-pager will contain: Battlecards are an.

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Battlecard Sales Win Advantage 52

Primary Intelligence

OCTOBER 10, 2019

Battlecards. Those in charge of sales enablement should work on creating an easily digestible “battlecard” for each competitor/product combination. These best practices should be part of weekly training with the sales team so that the battlecard is merely a reminder to put that training into play.

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Sales Enablement Battlecard Sales Loss 80

SCIP

MAY 24, 2021

ALL NEW - The Practice & Impact of Digital Transformation Intelligence (@skema & SCIP). This new-to-world study introduces the concept of digital transformation intelligence (DTI) and explores its practice, processes, and impact on organization agility. Competitive Intelligence Embeddedness (@ Amiram Markovich).

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SCIP Battlecard Intelligence Intelligence 52

Kompyte

JUNE 1, 2023

And you may have heard that our customers enjoy an average of up to 30% increases in win rates when they adopt Battlecards. It’s true that Kompyte’s best-in-class AI scans over 500 million data sources every day, delivering only the insights you need to stay ahead of your competitors. Also true.

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Competitive Intelligence Battlecard Competitive Intelligence 52

Alpha Sense BI

JULY 14, 2023

To survive in today’s fast-moving and always-evolving market landscape, every business needs competitive intelligence (CI)—comprehensive knowledge about your competitors and how your company stacks up. In order to have complete competitive intelligence, you must be able to source data from the thousands of places it exists online.

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Competitive Intelligence Competitive Battlecard Intelligence 52

SCIP

JUNE 1, 2021

Sales Battlecard Training Workshop Develop a winning battlecard strategy , learn how to build sustainable organizational support, create battlecards that sales will actually use, and maximize ROI. competitive intelligence can elevate your product marketing strategy. Runs June 15, 16, 22 & 23.

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SCIP Battlecard Competitive Intelligence Win 52

SCIP

JUNE 7, 2021

Companies that effectively use tools like battlecards or win/loss see even greater returns.? Sales Battlecards Training. ? - Sales Battlecards Training. ? After taking this workshop, taught by leaders from CompeteIQ, Palm, and Slack, you'll be able to: Develop a winning battlecard strategy. high-ROI battlecard program ?that

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Battlecard SCIP Win Sales Enablement 52

Evalueserve

JULY 14, 2021

There are competitive intelligence tactics that can assist various departments within an organization achieve its strategic business goals. Competitive Intelligence provides a holistic view of the organization’s business ventures ranging from tracking competitors to supply chain intelligence. Sales Teams. Marketing Teams.

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Competitive Intelligence Competitive Intelligence Intelligence 52