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Equinix goes partner prospecting with AI

CIO

“Building an innovative, intelligent AI-based prospecting engine for our channel program was the perfect use case that enabled us to combine the power of AI technology innovation, build competitive market differentiation for the company, and help improve the experience for our customers and our channel partners.”

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What is Secondary Market Research?

mention

Secondary market research involves utilizing preexisting data and insights gathered from various sources in the past. Unlike primary research, which gathers new and original data through surveys or experiments, secondary research relies on already available information. But why is it so important, exactly?

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Expectations vs. reality: A real-world check on generative AI

CIO

People want to see it be real this year,” says Bola Rotibi, chief of enterprise research at CCS Insight. But that may be as much about protecting any competitive advantage as it is about any lack of success. Pilots can offer value beyond just experimentation, of course.

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Leveraging Data Analytics for YouTube SEO for Maximum Visibility

Smart Data Collective

That’s a lot of competition! Start with Keyword Research. Keyword research is one of the most important uses of data analytics for YouTube marketing. One great place to do free keyword research for your videos is on the platform itself. How will visitors find your videos? How to Apply SEO to Your YouTube Videos.

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9 Top Competitive Intelligence Tools For Data Manipulation

Aqute Intelligence

Innovative companies use competitive intelligence to benchmark against competitors and see which ones are growing stronger or executing particularly well. Below, you’ll read about some of the tools that you can use for data extraction and monitoring in competitive analysis projects.

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LexisNexis Launches Platform for Consolidating Competitive Intelligence

ArchIntel

LexisNexis, a data mining company , has launched a software tool designed to consolidate competitive intelligence and streamline parts of the research process. The tool supports annotations and the highlighting of important information, quotes and callouts. ArchIntel™ -.

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The Art and Science of FP&A Storytelling

Timo Elliot

I recently participated in a web seminar on the Art and Science of FP&A Storytelling, hosted by the founder and CEO of FP&A Research Larysa Melnychuk along with other guests Pasquale della Puca , part of the global finance team at Beckman Coulter and Angelica Ancira , Global Digital Planning Lead at PepsiCo. What typically goes wrong?